Isingeniso

Kubhulogi edlule, sinqume ukuthi i-NPS “Iwumphumela Wokwaneliseka Kwekhasimende”.

Ufunde indlela yokubala:

Izinzuzo Zokuqonda I-NPS Namasu Okuthuthukisa kuzoxoxwa ngakho kule bhulogi.

Okuqukethwe
1. Ukuqonda Ukubaluleka Kwe-Net Your Promoter Score (NPS)
2. Ukusebenzisa I-Net Promoter Score (NPS) Empumelelweni Yebhizinisi
3. Ukuthuthukisa I-Net Your Promoter Score (NPS) ku-E-commerce
4. Ukukhulisa I-Net Your Promoter Score (NPS)

Ukuqonda Ukubaluleka Kwe-Net Your Promoter Score (NPS)

Ukwazi I-Net Promoter Score (NPS) yakho kubalulekile emabhizinisini afuna ukukala ukwaneliseka kwamakhasimende nokwethembeka. I-NPS isebenza njengethuluzi elibalulekile labanikazi bamabhizinisi, abakhangisi, nabaqhubi ukuze banqume ukuthi imikhiqizo namasevisi abo ahlangabezana ngokuphumelelayo yini nokulindelwe ngamakhasimende kanye nokuletha inani. Lesi sikolo sinikeza inkomba ecacile yempilo yebhizinisi lakho futhi singaba nomthelela omkhulu ezinqumweni zakho zamasu.

Ukusebenzisa i-NPS kungenza kube lula ubunzima bokuqonda imibono yamakhasimende futhi kuvumele ukuqhathanisa okuqondile nezimbangi zakho. Kusebenza njengokuhlola kwezempilo okubalulekile, ukwazisa lapho kufanele kugxilwe khona emizamweni futhi kwabiwe izinsiza zokuthuthukisa ukukhula. Ngokusebenzisa i-NPS, amabhizinisi angakwazi ukuthuthukisa ulwazi lwamakhasimende ngamasu, anciphise ukuxokozela kwamakhasimende, ukusebenza kwesilinganiso uma kuqhathaniswa nezimbangi, futhi abikezele ngokunembile ukukhula kwesikhathi esizayo. Empeleni, i-NPS ayiyona nje imethrikhi kodwa iwumhlahlandlela wokukhulisa ibhizinisi lakho ngempumelelo nokulungiselela izinselele ezizayo.

I-Leveraging Net Promoter Score (NPS) Empumelelweni Yebhizinisi

- Ukuthuthukisa Isipiliyoni Sekhasimende

I-NPS isebenza njengemethrikhi emisiwe elinganisa ukwaneliseka kwamakhasimende akho ngomkhiqizo noma isevisi yakho. Lo mphumela unika amandla amayunithi ebhizinisi ahlukahlukene—njengokusebenza, ukuthuthukiswa komkhiqizo, ukumaketha, ubuhlakani bebhizinisi, nolwazi lwamakhasimende—ukuhlola ukusebenza kwawo. Ngokuqonda ukuthi amakhasimende azizwa kanjani mayelana neminikelo yakho, lawa maqembu angenza izinqumo ezinolwazi ukuze athuthukise umuzwa wamakhasimende futhi abhekane nezidingo zesikhathi esizayo ngempumelelo.

– Ukunciphisa I-Customer Churn

Ukuxosha ikhasimende kuvame ukukhathaza kakhulu amabhizinisi, njengoba amakhasimende anganelisekile angase ayeke ukusekela kwawo.

Ngokuqapha amaphuzu e-NPS, amabhizinisi angakwazi ukuhlonza amakhasimende anganeliseki kancane futhi abhekane nezinto eziwakhathazayo. Lokhu kungase kuhlanganise ukufinyelela ukuqonda amaphuzu abo ezinhlungu noma ukucacisa izici zomkhiqizo ezingaqondwa kahle. Ukusebenzisa ngempumelelo amaphuzu e-NPS ukuze uhlanganyele kanye nokugcina amakhasimende angajabule kunganciphisa ngokuphawulekayo ukuxokozela futhi kuthuthukise ukugcinwa kwamakhasimende—okuyisisusa esiyinhloko semali engenayo.

– Benchmarking Against Competitors

I-NPS ikuvumela ukuthi uqhathanise amazinga okwaneliseka kwamakhasimende akho hhayi kuphela nezimbangi eziqondile kodwa futhi namazinga emboni. Nakuba i-NPS iyimethrikhi ebalulekile, kubalulekile ukuyicabangela eduze nezinye izinkomba ezifana nokukhula kwemali engenayo, ukunwetshwa kwesisekelo samakhasimende, nesabelo semakethe ukuze uthole umbono ophelele wokuma kwakho kokuncintisana.

- Ukubikezela Ukukhula Kwebhizinisi

Isikolo esiqinile se-NPS siphakamisa ukwaneliseka kwamakhasimende okuphezulu, okungabikezela ukuphinda ibhizinisi. Izibikezelo zingasebenzisa i-NPS njengenye yezici ezimbalwa zokuthuthukisa amamodeli okukhula akhiqiza amavolumu okuthengiswa kwesikhathi esizayo ngezikhathi ezihlukene. Lokhu kuqonda okubikezelwayo kusiza ekuhleleni nasekulungiseleleni imisebenzi ukuze kuhlangatshezwane nesidingo esilindelwe.

Ukuqonda ukubaluleka kwe-NPS yakho kanye nomthelela wayo oqondile ezicini ezihlukahlukene zesu lakho lebhizinisi kubalulekile. Okulandelayo, sizohlola ukuthi ungayibala kanjani i-NPS yakho ngokuzimela ukuze uqhubeke uqhuba ukuthuthukiswa nokukhula kwebhizinisi lakho.

Ukuthuthukisa I-Net Your Promoter Score (NPS) ku-E-commerce

Ukuthuthukisa i-NPS yakho kuyisu elibalulekile lokukhuthaza ukwaneliseka kwamakhasimende kwesikhathi eside kanye nempilo yebhizinisi. I-NPS ephansi ayiyona inkomba embi kodwa iwuphawu lokuthi akhona amathuba okukhula nokwenza ngcono. Nansi indlela ehlelekile yokuthuthukisa ngempumelelo i-NPS yakho:

Iqoqa Impendulo Yomthengi Engahlungiwe

Qala ngokuzibandakanya ngqo nabaphikisi. Bameme engxoxweni enemininingwane ukuze uqonde ukukhungatheka kwabo neziphakamiso. Lokhu kungaveza uma izinkinga zabo zibangelwa ukuntula ukuqonda umkhiqizo wakho noma izinkathazo zangempela ezidinga ukulungiswa. Ukuqoqwa kwempendulo evamile kungasiza ekuhlonzeni amathrendi nezindawo ongazithuthukisa, kuqondise izinqumo zakho zamasu.

Ukuqondisa kabusha Amaqembu Angaphakathi

Ukuqinisekisa ukuthi yonke iminyango ihambisana nezinjongo zamasu enkampani kubalulekile. Ngezinye izikhathi, amaqembu angase ahlukaniswe, agxile kancane ezinhlosweni zawo zangaleso sikhathi ngokulahlekelwa umbono obanzi wenkampani. Yabelana ngemininingwane evela kumpendulo yomthengi kuwo wonke amaqembu ukuze ukhuthaze indlela ebumbene yokwaneliseka kwamakhasimende.

Ukuthuthukisa Inqubo Yokugibela Umthengi

Umthombo ovamile wokungeneliseki kwekhasimende inqubo yokugibela edidayo noma enganele. Linganisa izinyathelo zakho zamanje zokugibela ngokulingisa ukuzizwisa nomuntu ongawazi umkhiqizo wakho. Lokhu kuhlola kuzokusiza ukuthi ubone futhi ulungise amaphuzu okudideka, uqinisekise ukuthi amakhasimende amasha ayaqonda ukuthi ungasebenzisa kanjani okunikezwayo kwakho ngempumelelo.

Ukuthuthukisa Umkhiqizo Wakho

Njalo ubuyekeze umkhiqizo wakho ngokusekelwe kumpendulo yekhasimende kanye nezidingo zemakethe ezithuthukayo. Hlanganyela nethimba lakho lomkhiqizo ukuze ubeke phambili izibuyekezo ezihambisana nezimfuno zamakhasimende kanye nombono webhizinisi lakho. Faka izinguquko ezingenzeka kakhulu nezinomthelela kumephu womgwaqo womkhiqizo wakho ukuze uhlangabezane futhi udlule okulindelwe ngamakhasimende.

Ngokugxila kulezi zindawo, ungaguqula indlela yakho yokusebenzelana namakhasimende futhi uthuthukise kakhulu i-NPS yakho. Isinyathelo ngasinye sibandakanya amayunithi ebhizinisi amaningi futhi sinikela kuqhinga eliphelele elihloselwe ukuthuthukisa ukwaneliseka kwamakhasimende kukonke.

Ukukhulisa I-Net Your Promoter Score (NPS)

I-Net Promoter Score (NPS) iyimethrikhi ebalulekile ehlola impilo yolwazi lwakho lwekhasimende. Ihlinzeka ngemininingwane yokwaneliseka kwamakhasimende, igqamisa ukuthi amakhasimende akho anelisekile yini ngamasevisi akho kanye nokukhomba izindawo ezidinga ukuthuthukiswa.

Ngokuqonda ukubaluleka kwe-NPS nokuthi isebenza kanjani, ungasebenzisa ngempumelelo le metric ukuze wazise futhi uqondise izinqumo zebhizinisi zamasu. Lokhu kuqonda kuvumela iqembu lakho ukuthi ligxile emizamweni enembe kakhudlwana, lithuthukise ukwaneliseka kwamakhasimende kanye nokwethembeka.

Isiphetho:

Kuyacaca ukuthi i-NPS ingaphezu nje kwenombolo—iwuphawu olubalulekile lwempilo yebhizinisi kanye nethuluzi elinamandla lokuqondisa izinqumo zamasu. Kungakhathaliseki ukuthi ngokusebenzelana okuqondile namakhasimende, ukuhlela kabusha imigomo yangaphakathi, noma ukulungisa inqubo yokuthenga umthengi, isinyathelo ngasinye esithathwayo ukuthuthukisa i-NPS singaholela ezinzuzweni ezibalulekile. Ukuqonda nokuthuthukisa I-Net Promoter Score (NPS) yakho kubalulekile kunoma yiliphi ibhizinisi elizama ukuthuthukisa ukwaneliseka kwamakhasimende nokugqugquzela ukwethembeka kwesikhathi eside. Ngokusebenzisa amasu we-NPS, izinkampani zingakhomba ukuthuthukiswa kwensizakalo yamakhasimende, zinciphise ukuxosha, futhi zithuthukise ulwazi lwamakhasimende lonke. Ngethemba, Yamukela amasu achazwe kule bhulogi ukuze uguqule i-NPS yakho ibe yindlela eqinile yokukhula okusimeme nokwaneliseka kwamakhasimende. Ukuze uthole ulwazi olwengeziwe oluhlobene, sicela usinikeze u-Like👍, Comment📑, bese ucindezela inkinobho ethi Bhalisela.