I-Eid al-Fitr 2025 Amathrendi Okuthenga: Imikhiqizo Ephezulu Nemininingwane Yemakethe Yabathengisi

Njengoba amaSulumane angaphezu kwezigidi eziyizinkulungwane ezimbili emhlabeni wonke egubha i-Eid al-Fitr (ebuye yaziwe ngokuthi i-Hari Raya Puasa), ukuphela kweRamadan, idlule izimpande zayo zenkolo yaba isenzakalo sezomnotho esiyizigidi eziyizigidi eziyizinkulungwane ezingu-2 ngo-2.8. Isidingo esikhulayo semikhiqizo ehambisana namasiko sibhala kabusha amathrendi okuphana emhlabeni. Njengoba i-e-commerce ewela umngcele ibumba kabusha imikhuba yokuthenga, abathengisi kufanele bahambisane nalawa mathrendi ukuze babambe ingxenye yemakethe echumayo. Lesi sihloko sihlola imininingwane eyinhloko yabathengi, izigaba zemikhiqizo ephezulu, namasu angenzeka okuthola izinto ze-Eid ezidingeka kakhulu ngokuyimpumelelo.

Amaqiniso Nezibalo Nge-Eid al-Fitr Odinga Ukukwazi

Ukubaluleka kwe-Eid al-Fitr kwezomnotho namasiko kuyaqhubeka nokulungisa ukuziphatha kwabathengi kuzo zonke izimakethe ezibalulekile. Ngo-2025, imakethe yamaSulumane yomhlaba wonke kulindeleke ukuthi ifinyelele ku-$2.8tn, iqhutshwa yisidingo emikhakheni efana nokudla, izimonyo, imfashini, kanye nemidiya. E-Indonesia, izwe elikhulu kunawo wonke emhlabeni elinamaSulumane amaningi, abathengi abangu-42% bakhulise imali yabo ye-Ramadan ne-Eid uma kuqhathaniswa nonyaka odlule, bebeka kuqala ukuthenga okubalulekile, iminikelo yesihle, kanye nohambo lomndeni. U-81% no-80% wabathengi base-UAE nase-Saudi Arabia, ngokulandelana, babheke ngabomvu ukuthenga amaqoqo e-Eid kuphela

• Inani lemakethe yamaSulumane emhlabeni wonke ngo-2025: $ 2.8tn (Izibalo).
• 42% yabathengi base-Indonesia bachitha imali ethe xaxa ngesikhathi seRamadan/Eid (WGSN.com).
• 48% yabathengi base-UAE nabaseSaudi balindele ukukhulisa imali esetshenziswayo ezipho nezinhlangano ezisiza umphakathi (YouGov).

Ukusebenzisana kwedijithali kudlala indima ebalulekile, i-TikTok ibika ukwanda okungu-2.5x ngesikhathi sokubuka okuqukethwe kweRamadan/Eid uma kuqhathaniswa nezikhathi ezingezona ezemikhosi. Ngokuphawulekayo, u-68% wabathengi base-Gulf manje baqala ukuthenga nge-Eid emasontweni angu-3-4 ngaphambi kweholide, bebeka phambili izaphulelo zezinyoni zangaphambi kwesikhathi kanye nezinketho zokukhokha izitolimende (KPMG GCC Consumer Survey). Ukuthengwa kwemingcele kukhule ngo-22% ngo-2024, abathengi baseMpumalanga Ephakathi bathola izinto zokuhlobisa ezivela eTurkey naseNingizimu-mpumalanga ye-Asia, kuyilapho abantu base-Indonesia bangenisa amaswidi neziqholo zesi-Arabhu (GlobalData).

• Ukuzibandakanya kweTikTok ngesikhathi seRamadan: 2.5x ngaphezulu iqhudelana nesilinganiso (TikTok).
• Abathengi bokuqala be-Eid e-GCC: 68% qala amaviki angu-3-4 ngaphambi kweholide (KPMG).
• Ukukhula kokuthengwa kwemingcele: 22% ngo-2024 (GlobalData).

Izinguquko eziqhamukayo zokuziphatha zifaka phakathi ukwenyuka okungama-40% kokuthi "izipho eziluhlaza" kulo lonke elase-Malaysia nase-Indonesia, nabathengi abafuna izinto ze-carbon-neutral kanye nokupakishwa okusekelwe esitshalweni (Kantar Sustainability Report). Ukusetshenziswa kwezimali okukhathalela impilo nakho kwazuza umfutho, njengoba i-57% yemindeni yaseSaudi ithenga izinsuku eziphilayo kanye namaswidi oshukela oncishisiwe - ukukhuphuka ngo-19% kusuka ku-2023 (Izindaba Zase-Arab).

• Ukukhula kwezipho ezilungele imvelo: 40% eNingizimu-mpumalanga ye-Asia (Kantar).
• Ukuthengwa kwedethi yezinto eziphilayo e-KSA: 57% zemizi (Arab News).

Izigaba zomkhiqizo ezidumile ze-Eid al-Fitr

1. Amakha Amnandi
Amakha ahlala eyitshe lesisekelo lesipho se-Eid, kanti u-49% wabathengi base-UAE nabaseSaudi babeka kuqala ukuthengwa kwamakha. Isidingo samaphunga e-unisex namanothi angabonakali njengamadethi, i-oud, ne-cardamom siyenyuka (WGSN.com).

• Imibono Yomkhiqizo:
  • Amakha amnandi amnyama nge-cocoa, i-amber, noma izivumelwano ezinezinongo.
  • Amasethi ezipho zephunga elimnandi angangosayizi wokuhamba ukuze uthole izipho ezikahle.
  • Amaqoqo amakhandlela anephunga elimnandi equkethe amaphunga endabuko aseMpumalanga Ephakathi.
     Amapulatifomu: I-Amazon, abathengisi bezitolo abazimele, kanye nezingosi ze-e-commerce zephunga elimnandi.

2. Imikhiqizo Yobuhle Eqinisekisiwe Ye-Halal
E-Indonesia, abathengi abangu-82% bathenge imikhiqizo yobuhle ku-inthanethi ngesikhathi seRamadan 2025, amadoda eshayela u-25% wokuthengiswa kwezimonyo (Jakpat, WGSN.com).

• Imibono Yomkhiqizo:
  • Izinto zokuziphaqula ezigqokwa isikhathi eside, ezivikela umjuluko (isb., izindebe zomlomo ezicwebezelayo, imascara engangeni manzi).
  • Amasethi e-skincare aqinisekisiwe we-Halal ngokuvikelwa kwe-UV emikhosini yangaphandle.
  • Izinsiza zokuzilungisa ezingathathi hlangothi ngobulili (isb, amafutha entshebe, izinto zokuthambisa ezinemibala).

3. I-Smart Home & Entertainment Tech
Njengoba u-30% wabathengi be-Gulf abakhulisa imali kumasevisi okusakaza-bukhoma nakumadivayisi ahlakaniphile ngesikhathi se-Ramadan (YouGov), imikhiqizo yobuchwepheshe ihambisana nemigubho egxile emndenini.

• Imibono Yomkhiqizo:
  • Izipikha ezingenantambo ngemiklamo ye-Arabic calligraphy.
  • Izesekeli zasekhaya ezihlakaniphile njengokukhanya okulawulwa ngezwi kokuhlobisa kwamaholide.
  • Amaphrojektha aphathekayo ubusuku be-movie yangaphandle.

4. I-Ath-Cosmetics
Imisebenzi yangaphandle iqhuba isidingo semikhiqizo yobuhle esebenzayo, njengoba u-53% wabathengi base-UAE bebeka kuqala imibuthano yangaphandle (Toluna Corporate).

• Imibono Yomkhiqizo:
  • Ama-bronzer amelana nokujuluka kanye nama-highlighters.
  • Amakhilimu e-BB afakwe ku-SPF ukuze kuvikelwe ilanga ngesikhathi semicimbi yasemini.
  • Izibuko zokuzilungisa ezihlangene ezinezinzwa ze-UV ezakhelwe ngaphakathi.

5. Izipho Ezixhumene Ne-Eco-Friendly & Charity
Ukusimama kubalulekile: u-80% wabantu base-Indonesia babambe iqhaza emnikelweni we-zakat ngo-2024, okudale intshisekelo emikhiqizweni yokuziphatha (WGSN.com).

• Imibono Yomkhiqizo:
  • Amabhokisi esipho se-Eid angasetshenziswa kabusha eyenziwe ngezinto ezigaywe kabusha.
  • Izinsuku zemvelo ezipakishwe ezitsheni ezibolayo.
  • Amasethi obuhle anetimu yesisa lapho imali etholwayo isekela imiphakathi yendawo.

6. Izinsiza Zokunakekela Izingane Zomlomo
Ukunakekelwa komlomo kuklelisa isigaba sesibili sobuhle esidayisa kakhulu ngesikhathi se-Eid e-UAE, ngo-31% wabathengi abathenga umuthi wokuxubha onephunga elimnandi noma amaswidi avimbela umgodi wezingane (i-Toluna Corporate).

• Imibono Yomkhiqizo:
  • Isixubho samazinyo esinokunambitheka kwezithelo nge-Disney noma iphakethe labalingiswa bekhathuni.
  • Ibhuloho lamazinyo kagesi equkethe izibali sikhathi zokukhanyisa zezingane.
  • I-Halal-certified vitamin gummies impilo yamazinyo.

7. Iphikhinikhi yangaphandle & Igiya Lokungcebeleka
 Isimo sezulu esipholile seRamadan eGulf sinabathengi abangu-53% base-UAE abahlela imisebenzi yangaphandle (i-Toluna Corporate).

• Imibono Yomkhiqizo:
  • Omata bepikiniki abagoqekayo ngamaphethini wejometri yamaSulumane.
  • Iziqukathi zokudla ezingafakwanga ukwabelana ukudla ngaphandle.
  • Izibani eziphathwayo zokukhempa nge-motif yesi-Arabhu.

8. Izesekeli Zemfashini Ezithobekile
Isidingo sezingubo ezihambisana namasiko sihlala siqinile, ikakhulukazi eNingizimu-mpumalanga ye-Asia naseGulf.

• Imibono Yomkhiqizo:
  • Ama-hijab ahlotshisiwe nge-pastel noma i-metallic shades.
  • Ukufanisa izingubo zomndeni nge-embroidery yendabuko.
  • Izigqoko ze-kufi zamadoda ezindwangu eziphefumulayo.

9. Izindwangu Zasekhaya Zokuhlobisa
 Abathengi bavuselela amakhaya emibuthano ye-Eid, bathanda izinto ezihlanganisa isiko nesimanje.

• Imibono Yomkhiqizo:
  • Arabic calligraphy odongeni izilenge.
  • Izembozo ze-velvet cushion ngamaphethini wejometri.
  • Amacansi omthandazo enziwe ngendlela oyifisayo ngemiklamo minimalist.

10. Ukupakishwa Kwezipho Okunethezeka
Ukupakishwa kwe-Premium sekube ngumehluko oyinhloko wezipho ze-Eid, ikakhulukazi ezimakethe ezifana ne-UAE ne-Saudi Arabia lapho u-48% wabathengi bebeka phambili ulwazi lwezipho oluphakeme phakathi nenkathi yamaholide (YouGov). Isidingo sigxile kumadizayini ahlanganisa ubuqiniso bamasiko nobuhle besimanje.

• Imibono Yomkhiqizo:
  • Amabhokisi ezipho zengcweti ifaka i-calligraphy yesi-Arabhu ependwe ngesandla noma amaphethini wejiyomethri we-laser we-3D.
  • Ukupakisha okunemisebenzi eminingi (isb, amabhokisi ashintsha abe amathreyi okuhlobisa noma abahleli bobucwebe).
  • Amabhokisi asongwe ngendwangu yombhalo usebenzisa usilika noma i-velvet ene-metallic thread embroidery.

Amathiphu Okuthenga Imikhiqizo Esezingeni Eliphezulu: Ukuthola Ku-Supply Chain yase-China ye-Eid al-Fitr

Emabhizinisini alungiselela i-Eid al-Fitr, ukuqondanisa kwamasu namahabhu akhethekile we-supply chain yase-China kanye nezikhathi ezibalulekile ekutholeni imikhiqizo yekhwalithi ephezulu, ehambisana namasiko. Ngezansi kunemininingwane esekelwe kwidatha yokuthuthukisa ukuthengwa kwempahla:

A. Kufanele Uqale Nini Ukulungiselela

Qala ukuthola Izinyanga ezi-4–6 ngaphambi kwe-Eid al-Fitr (ngo-Okthoba–Novemba 2024 ngokuthengiswa kuka-Ephreli 2025). Lokhu kubangela ukuvalwa kwefekthri kukaNyaka Omusha WaseShayina (ngoJanuwari/Februwari) futhi kuqinisekisa isikhathi esanele sokwenza ngendlela oyifisayo, okungathatha izinsuku ezingu-45–60 ezintweni ezifana nokulengiswa kodonga lwe-Arabic calligraphy noma amasethi obuhle aqinisekiswe i-Halal. Ngokombiko we-Cooig.com's 2024 Sourcing Report, u-78% wabahlinzeki be-Ramadan/Eid batusa ukuthi kuphothulwe ama-oda ngoDisemba ukuze kugwenywe ukukhokhiswa kwempahla emoyeni kanye nokuminyana kwechweba.

B. Amaqoqo Abalulekile Embonini e-China

Sebenzisa amakhono esifunda ukuze ulinganisele izindleko, ikhwalithi, nokuhambisana:

1. Iphunga Elimnandi Namakhandlela Anephunga Elimnandi
   • I-Guangzhou (Isifunda sase-Baiyun): Ikhiqiza u-60% wamakha e-China, nama-OEM anikeza izivumelwano eziphefumulelwe eMpumalanga Ephakathi (isb, oud, cardamom).
   • I-Shanghai: Amasethi ezipho zephunga elimnandi kanye nokupakishwa kwamakhandlela okusimeme.

2. Ubuhle Be-Halal-Certified & Ath-Cosmetics
   • I-Yunnan (Kunming): Izimboni eziqinisekisiwe ze-Halal zokunakekelwa kwesikhumba kanye nezimonyo ezivikelwe yi-UV.
   • I-Shanghai: Amalebhu e-R&D ezimonyo ezimelana nomjuluko namakhithi okulungisa angathathi hlangothi ngokobulili.

3. I-Smart Home Tech & Entertainment Amadivayisi
   • I-Shenzhen: Ihabhu yomhlaba wonke yokukhanyisa okulawulwa ngezwi (30% wokuthunyelwa kwemishini ehlakaniphile emhlabeni jikelele) kanye nezipikha ezingenazintambo ze-Arabic-design.

4. Izipho Nokupakisha Ezilungele Imvelo
   • I-Zhejiang (Yiwu): Iziqukathi zedethi ezibolayo kanye namabhokisi esipho se-Eid agaywe kabusha (ukuguqulwa kwamasampula wamahora angama-72).
   • I-Jiangsu: Amabhokisi esikiwe nge-laser anezithombe zesi-Arabhu.

5. Amakhithi Okunakekela Omlomo Wezingane
   • I-Zhejiang (Hangzhou): Isixubho se-Disney-themed nezixubho zikagesi (isikhathi sokuhola sezinsuku ezingama-25–40).

6. Igiya lezokungcebeleka langaphandle nemfashini enesizotha
   • I-Fujian: Omata bepikiniki be-Islamic geometric-patterned kanye neziqukathi zokudla ezigqunyiwe.
   • I-Guangdong (i-Guangzhou): I-hijab efekethisiwe ephefumulayo nezingubo zomndeni.

C. Izikhathi Zokulethwa

• I-Electronics (Shenzhen): izinsuku ezingama-30-45 ngomoya; 60-75 izinsuku olwandle.
• Izindwangu zangokwezifiso (Nantong): Izinsuku ezingama-35–50 zamata omkhuleko wenqwaba noma amakhushini e-velvet.
• Ubuhle Be-Halal (Kunming): Izinsuku ezingama-40–55 ngenxa yokuhlolwa kwezitifiketi.
• Izinto eziphenduka ngokushesha (Yiwu): Izinsuku ezingama-30 zamakhithi okunakekelwa komlomo wesitoko noma amaphakheji abolayo.

Ithiphu le-Pro: Beka phambili abahlinzeki nge ISO 22716 (izimonyo) or I-OEKO-TEX (izindwangu) izitifiketi. Ukuze uthole ama-oda aphuthumayo, sebenzisa i-Shenzhen noma i-Shanghai air freight hubs, enikezela ngemikhumbi esheshayo yezinsuku ezingu-7–10.

Isiphetho

Inhlanganisela ye-Eid al-Fitr yamagugu amasiko namathrendi esimanje abathengi inikeza abathengisi ithuba elihle lokubhekelela izimakethe ezihlukahlukene. Ngokubeka phambili izigaba ezifana nephunga elimnandi, ubuhle be-Halal, nezipho ezilungele imvelo, amabhizinisi angahlangabezana nezidingo zabathengi abashayelwa inani elikhulu. Ukuthola amasu okuphuma ezindaweni ezikhethekile zase-China—njenge-Guangzhou yeziqholo noma i-Shenzhen yobuchwepheshe obuhlakaniphile—kuqinisekisa ikhwalithi nokulethwa ngesikhathi. Ukuze wenze lula ukuthengwa kwempahla, sebenzisana nabahlinzeki abaqinisekisiwe ku-Cooig.com, lapho ungafinyelela khona inethiwekhi yomhlaba wonke yabakhiqizi eklanyelwe izidingo ezihlukile ze-Eid. Qala ukuhlela namuhla ukuze uguqule lesi sikhathi samaholide sibe yingqophamlando yokukhula.

Izindlela ezibalulekile

Kuyini ?

Umgubho olandelayo uyaqhubeka . Bangu izinsuku ezisele ukulungiselela!

*Usuku lusekelwe ekubikezelweni kwekhalenda lamaSulumane futhi lungalungiswa ngezinsuku ezingu-1-2 ngenxa yokubhekwa kwesigaba senyanga.

Ubani ogubha i-Eid al-Fitr?
 Izimakethe ezibalulekile zifaka i-UAE, iSaudi Arabia, i-Indonesia, neMalaysia, kanye nemiphakathi yamaSulumane yomhlaba wonke.

Izigaba zomkhiqizo ezithengiswa kakhulu zango-2026?

• Iphunga elimnandi namasethi ezipho anamaphakheji aphambili
• Ubuhle be-halal nokuzilungisa kwamadoda
• Ukunakekelwa ngomlomo kwezingane
• I-Smart home tech kanye negiya lokungcebeleka langaphandle

Ulungele ukuthola umthombo ngokuzethemba? Hlola abahlinzeki abaqinisekisiwe ku-Cooig.com ukuze uqondise ukuhlelwa kwakho kwe-Eid.