Ikhithi yethuluzi lezimonyo ivamise ukuba wusizo ngemuva kokuthi i-makeup beautician noma umshisekeli efunde okuyisisekelo futhi efuna ukuhlonyiswa okwengeziwe. Lokhu kubavumela ukuthi bazilolonge futhi bakhule kwezobuciko futhi bathole imiphumela engenasici.
Wonke amathuluzi okwenza izimonyo awusizo, kodwa izinga lekhono lomsebenzisi liyisici esikhulu okufanele icatshangelwe lapho unquma ukuthi yikuphi okulungile. Phezu kwalokhu, uma kubhekwa ukuthi kunokuningi okukhethiwe ongakhetha kukho, kungaba nzima ukwakha ikhithi yamathuluzi ezimonyo efanelekile.
Noma kunjalo, ukuzulazula kule makethe akuyona into engenakwenzeka. Le ndatshana izogqamisa amathrendi amahlanu omkhiqizo aphawulekayo abathengi abawabona njengento okufanele babe nayo kumathuluzi abo okwenza izinto, abathengisi abangazuza ngawo ngo-2024.
Okuqukethwe
Kungani abathengi bejahe ukuthola izinto zamathuluzi ezimonyo?
Ingabe imakethe izokhula ngo-2024?
Amathuluzi amahlanu amahle afanele ukungezwa kumathuluzi wezimonyo
Isiphetho sendaba
Kungani abathengi bejahe ukuthola izinto zamathuluzi ezimonyo?
Wonke umculi wezimonyo udinga isethi amathuluzi okwenza ukudala ukubukeka kokubulala. Phela, ukuzuza umphumela omuhle kudinga ukutshalwa kwezimali okufanele. Ngalesi sizathu, abathengi abaningi bakhombisa intshisekelo yokuthenga amakhithi amathuluzi wokuzilungisa noma ukwenza awabo kusukela ekuqaleni.
Ngaphandle kwalokhu, kunezizathu eziningi ezenza abathengi bathande makeup ithuluzi kits. Nakhu ukuhlukaniswa kwezinye eziyinhloko:
Ukwenyuka kwenhlanzeko nokuthuthwa kwendle
Isizathu esisodwa esiyinhloko esifunwa ngabathengi makeup ithuluzi kits ukwanda kwenhlanzeko nokukhucululwa kwendle abakunikezayo.
Okubaluleke nakakhulu, amathuluzi ezimonyo afana namabhulashi, izifanisi, nezipontshi ngokuvamile zithinta isikhumba, ngakho-ke ukuba nezabantu kuyadingeka. Abathengi bathola ukuhlanzeka nokuqinisekisa ukuhlanzeka kwezimonyo kulula uma benezinto zokuziphaqula kunokuboleka noma ukwabelana ngazo nabanye.
Kuyasiza futhi kubaculi bezimonyo abanamakhasimende amaningi. Isethi yethuluzi elihlanzekile izovimbela ukuqubuka kwesikhumba nokucasuka, isindise abathengi kanye namakhasimende wezimonyo enkingeni.
Ukulawulwa nokuphathwa komkhiqizo okungcono
Esinye isizathu esenza abathengi bathande makeup kits yikhono lokukhetha amathuluzi abawathandayo ngokwezidingo zabo kanye nesabelomali. Isibonelo, abaculi bezimonyo bangase bakhethe lonke isethi yebhulashi kumkhiqizo owodwa noma bahambe umzila wokuhlanganisa nokufanisa, bengeze amabhulashi awodwa emikhiqizo ehlukahlukene.
Isicelo esinembe kakhudlwana
Abathengi abane izinto zokwakheka komuntu siqu bajwayelene kakhulu namathuluzi, okuwenza akhululeke kakhudlwana phakathi nezinhlelo zokusebenza. Futhi ngokuphathwa okungcono kuza isicelo sezimonyo esinembe kakhudlwana.
Ingabe imakethe izokhula ngo-2024?
Izibikezelo zemakethe yamathuluzi ezimonyo zithembisa ukusebenza okumangazayo eminyakeni ezayo. Ngokusho kongoti, imakethe yomhlaba wonke izosuka enanini layo lamanje lama-US$ 2.7 billion iye ku-US$ 5.1 billion ngo-2028, ikhule ngezinga lokukhula elihlanganisiwe lonyaka (CAGR) lika-11.01% kulesi sikhathi.
Ukuthandwa okukhulayo kwethrendi yokuzenzela kanye nokuthuthuka kwamathuluzi okwenza izimonyo yizona zindlela eziyinhloko eziqinisa ukukhula kwemakethe. INyakatho Melika iyisifunda esihamba phambili emakethe yamathuluzi wokwenza izimonyo, kanti i-Asia Pacific iza endaweni yesibili ngenani lama-US $ 16.37 billion ngo-2020.
Amathuluzi amahlanu amahle afanele ukungezwa kumathuluzi wezimonyo
Amabhulashi we-Makeup
Uma kukhona noma yimaphi amasu abathengi abafuna ukuzama, cishe kukhona a ibhulashi lokwenza izimonyo ngoba. Yileyo ndlela indawo ye-makeup brush landscape—futhi ingase ibe namandla. Kodwa izinketho eziningi akuzona kuphela into ongazikhathaza ngayo.
Amabhulashi we-Makeup zingabiza, kodwa amanani ahlobene kakhulu nezinto ezihilelekile. Isibonelo, amabhulashi ezinwele zezilwane azobiza ngaphezu kwezinhlobonhlobo ze-fiber zokwenziwa, kodwa akusho ukuthi eyokuqala iphumelela kakhulu.
Kungakhathaliseki ukuthi iyiphi impahla, ama-brush makeup kufanele igxile ekusebenzeni okuphezulu ngoba angalinye lamathuluzi abaluleke kakhulu noma ubani angaba nawo kukhithi yakhe. Amabhulashi ekhwalithi kufanele azizwe egcwele futhi ethambile ebusweni bomsebenzisi, kuyilapho ukuchitha ama-bristle ebusweni bomthengi nakho kuwu-cha-cha omkhulu.
Kodwa-ke, njengoba kushiwo ngaphambili, amabhulashi e-makeup anokuningi okunikezwayo. Kodwa abathengi abaningi badinga kuphela izinto ezilandelayo ezibalulekile:
- Amabhulashi e-concealer ukumboza amabala nemibuthano emnyama ngokunemba.
- Amabhulashi e-eyeliner ongawasebenzisa nge-eyeliner yejeli. Abanye abathengi bazokhetha amabhulashi epensela uma besebenzisa ama-eyeliner epensela.
- Amabhulashi ethunzi okufaka i-shimmer ne-eyeshadow kuzivalo.
- Amabhulashi aluhlaza okwengeza umbala ezihlathini.
Ngokuya ngenqubo yomthengi yokwenza izimonyo, bangase futhi bafune ukungeza okulandelayo kusethi yabo yebhulashi:
- Amabhulashi abalandeli be-highlighters
- Amabhulashi amashiya
- I-Kabuki ibhulashi le-bronzer
- Amabhulashi esisekelo
- Amabhulashi anama-engela ama-cheekbones aqondile
Ngaphezu kwalokho, amabhulashi ezimonyo asebenza kahle kakhulu ngokususelwe kuzintshisakalo zosesho lwabathengi. Bahehe ukusesha okungu-165000 ngoNovemba 2023—ukwanda okungama-20% kusuka emibuzweni ka-Okthoba eyi-135000.
Amaphedi kakotini
Amaphedi kakotini ngonobuhle bemisebenzi eminingi. Ziwumkhiqizo ohamba phambili wokususwa kwezimonyo, njengoba abathengi bengakwazi ukuzisebenzisa ukuze basule izinhlelo zabo zokusebenza ngemva kosuku olude lokubukeka okumangalisayo noma ukuhlola izitayela ezahlukene.
Ngenkathi abathengi abaningi bezisebenzisa ekususeni izimonyo, zinhle kakhulu kwezinye izinhlelo zokusebenza. Isibonelo, abathengi bangacwilisa amapayipi kakotini kuma-moisturizing toner noma ama-conditioner esikhumba ezinhlelo zokusebenza zangaphambi kokwenza izimonyo.
Kepha akupheleli lapho. Amaphedi kakotini zingasebenza futhi njengezifihla-buso, ezivumela abathengi ukuthi bagxile ezindaweni ezomile ezifana nebunzi, izihlathi, nesilevu. Okungcono nakakhulu, ukucwiliswa kwangaphambili ukotini kumathoni noma emanzini okuhlanza kungawenza abe usizo ekuhambeni noma ezindleleni zokuhamba.
Amaphedi kakotini nawo mahle kakhulu ekusebenziseni impushana eshintshashintshayo kanye ne-contouring—kubonakala sengathi akupheli ekuguquguqukeni kwawo. Lawa mathuluzi wokwenza izimonyo nawo athokozele intshisekelo yokusesha engaguquki kusukela ngo-2022, eheha ukusesha okungu-74000 nyanga zonke.
Amaphaphu empushana
Amaphaphu empushana bebelokhu bekwi-makeup kits amashumi eminyaka ngesizathu esihle. Lawa mathuluzi amanga kakhulu ekwenziweni bushelelezi kanye nokwenza kahle ngaphandle kokuyiphazamisa. Impushana yesimanjemanje ingadala imiphumela edonsa amehlo, ikakhulukazi ngaphansi kwamehlo.
Lawa mathuluzi acishe alingane nentende yomuntu evamile. Futhi zinezimo ezithambile futhi zingase zibe yizimo ezingunxantathu noma eziyindilinga ukuze zibe yimpushana yobuso bomsebenzisi.
Amaphaphu empushana khiya izimonyo kalula, udale isiphetho esingenamthetho futhi uqede ukudonsa okudumile noma ukuhlehla emabhulashini. Ziphinde zisize ukufihla izimbotshana futhi zinciphise ukwakheka kwesikhumba okungalingani, zizenze zibe into okufanele ube nazo kunoma iyiphi ikhithi yokwenza izimonyo—oqalayo noma ochwepheshe!
Ngazo zonke izinzuzo zabo, akumangazi ukuthi ama-powder puff athrendayo njengamanje. Ngokusekelwe kudatha Yezikhangiso ze-Google, kufikela kubathengi abangu-90500 ngoNovemba 2023—futhi kube kanjalo kusukela ngoJuni.
Ama-curlers e-eyelash
Ngokuphakamisa imivimbo kanye nama-serum okukhula athola ukuduma, kuyacaca ukuthi abantu bafuna imivimbo egcwele, ende, kanye ne-curlier. Yingakho ke ama-curlers e-eyelashes zisathandwa kakhulu, ngokusesha okungu-135000 nyanga zonke kusukela ngoMashi 2023!
Nakuba zibukeka zenkathi ephakathi, ama-curlers e-eyelashes angamathuluzi obuhle okumelwe abe nawo kumakhithi okwenza izimonyo emhlabeni wonke. Lawa mathuluzi wobuhle asebenza ngesandla avumela abathengi ukuthi baguqule imivimbo eqondile ibe egobile ngemizuzu. Ziyindlela enhle yokudala i-lift futhi yenze imivimbo ibukeke ivuleke amehlo.
Lawa mathuluzi' imiphumela esheshayo ingesinye sezizathu ezenza abathengi bayithande. Okufanele bakwenze ukucindezela nokubeka imivimbo phezulu, futhi voila! Abathengi bazodala ngokushesha ukukhohlisa kwamehlo amakhulu, akhanyayo.
Ama-Tweezers
Akuwona wonke umuntu ofuna ukuya ngokwemvelo—abanye abathengi bakhetha izandiso ze-eyelashi ezinyakazayo. Ithuluzi elilodwa abazolidinga ngenxa yalo ukuphumula. Ama-Tweezers angamathuluzi okuya kuwo wokucosha nokunamathisela imivimbo ngaphandle kokumosha noma yikuphi ukwakheka kwamehlo okusetshenzisiwe.
Kodwa kukhona okwengeziwe! Ama-Tweezers futhi ingasiza abathengi ukuthi balawule iziphequluli zabo. Ezinye izinwele zamashiya ezicasulayo zingasongela ukubukeka okuhle kwe-makeup kubathengi abaningi. Ngakho-ke, bangasebenzisa i-tweezers ethembekile ukuze basuse futhi balolonge izinwele ezilahlekile ukuze bathole ama-brows angenasici.
Ama-Tweezers angamathuluzi obuhle aziwa kakhulu kulolu hlu lwethrendi, ngakho-ke amathuluzi wezimonyo akumele athunyelwe ngaphandle kwawo. Idatha yezikhangiso ze-Google ibonisa ukuthi lawa mathuluzi abone ukukhuphuka kokuthakasela okungu-20% kusuka ngo-201000 ngoSepthemba kuya ekusesheni okungu-240000 ngoNovemba 2023.
Isiphetho sendaba
Amakhithi amathuluzi e-Makeup ayindlela engcono kakhulu yokuthi abathengi bathole yonke into abayidingayo ukuze bajabulele ukuzithokozisa ngenqwaba eyodwa. Basiza ukususa ingcindezi yokukhetha amathuluzi kwabaqalayo, futhi ochwepheshe bangawasebenzisa ukuze bahlole nganoma yisiphi isitayela abasifisayo.
Amabhizinisi kufanele acabangele ukuqongelela amabhulashi ezimonyo, amaphedi kakotini, ama-powder puff, ama-eyelash curlers, nama-tweezers ukuze asebenzise ngokugcwele ukuqhuma kwezimonyo kwango-2024.
