Ikhaya » Ukuthengisa nokumaketha » Ukuthola Isizini Yamaholide: Amasu angu-5 Okwenza Kahle
ukuthola isikhathi samaholide

Ukuthola Isizini Yamaholide: Amasu angu-5 Okwenza Kahle

Njengoba izinsuku ziba zifushane futhi isimo sezulu siba sipholile, akulona nje uphawu lokusondela kobusika. Iphinde imemezele ukuqala kwenkathi yamaholide. Ngesasasa lemikhosi emoyeni, yisikhathi esiphezulu samabhizinisi e-e-commerce, njengoba amakhasimende elungiselela ukugcwala ngezipho nokuthenga ku-inthanethi.

Ngesikhathi samaholidi onyaka odlule, i-US yabona ukwanda okumangazayo kokuthengiswa kwezitolo eziku-inthanethi, okufinyelele eduze US $ 240 billion, ne-Cyber ​​Monday eqopha izindleko eziphezulu kakhulu sezizonke. Njengoba samukela lo mkhuba wokuthenga oguquguqukayo, umbiko obonisa ukuqonda ovela ku- I-National Retail Federation iveze ukukhula kwezitolo okufika ku-6% ngonyaka ka-2023, okuthathe ukuthengiswa okuphelele okubikezelwe kuye kuma-US $ 5.23 trillion.

Kepha izinkampani zingayivikela kanjani i-inventory yazo futhi zilungele ukungena kwama-oda okungaka? Qhubeka ufunde ukuze uhlole amasu amahlanu angasiza amabhizinisi athole isizini yamaholide ngokuzethemba.

Okuqukethwe
Ukuthi isikhathi samaholide siwathinta kanjani ama-supply chain
Ukuthola isizini yamaholide: 5 amasu aphezulu
Ukuhlela amasu kuyisihluthulelo sokuthola iholide okuyimpumelelo

Ukuthi isikhathi samaholide siwathinta kanjani ama-supply chain

Isikhathi samaholide, esigcwele injabulo, imikhosi, kanye nemibuthano yomndeni, futhi iletha izinselele ezihlukile kumabhizinisi amancane nemikhiqizo njengoba bezama ukuzulazula izinguquko ezisheshayo ekufuneni nasekuhlinzekeni, kanye nezindleko zokusebenza ezikhuphukayo. Lesi sikhathi singathinta amaketanga okuhlinzeka ngezindlela ezintathu eziyinhloko:

Ukunyuka kwesidingo

Umfanekiso wowesifazane ohlaziya umfanekiso womugqa wezezimali

Isikhathi samaholidi ngokwesiko sihambisana nokukhuphuka okukhulu kwesidingo sabathengi. Lesi sikhathi sibona abathengi abaku-inthanethi, begqugquzelwa umoya wenjabulo, bethenga izipho ngentshiseko, futhi bephusha ukuthengiswa kwabathengisi kube izingqungquthela ezintsha. 

Ngokuphawulekayo, ngo-2022, inani eliphelele lemali esetshenziswe ngamaholide lathinta ukuphakama okungakaze kubonwe, kwafinyelela ezingeni elimangalisayo. US $ 942 billion. Ingcindezi ewumphumela efika kubahlinzeki nabakhiqizi ingaholela ekubambezelekeni okungaba khona noma ukushoda, njengoba belwela ukuhambisana nesidingo esisheshayo, esibangelwa amaholide.

Izindleko eziphakeme

I-Wallet enezinhlamvu zemali nekhadi lesikweletu

Ukwanda kwesidingo semikhiqizo phakathi nenkathi yokuthenga yeholide akudingi nje kuphela amasevisi okuthumela asheshayo kodwa futhi nokuqashwa kwabasebenzi abengeziwe besizini ukuze balawule ngempumelelo ukugcwala kwempahla eningi. 

Lokhu kwanda komfutho wokusebenza kuvame ukuguqulela ezindlekweni eziphakeme. Isibonelo, inhlolovo ye-National Association of Manufacturers iveze ukuthi u-85.7% wabaphenduli baveze ukukhuphuka kwezindleko zempahla eluhlaza njengento eyinhloko ekhathaza ibhizinisi ngalesi sikhathi sokufunwa okuphezulu.

Ukuthutheleka kwezimbuyiselo

Njengoba abantu abaningi bekhetha ukunikeza ababathandayo izipho ngokuthenga ku-inthanethi, umthamo wemikhiqizo engafunwa noma engafaneleki ukhula kakhulu. Ngenxa yalokho, lawa makhasimende anganelisekile afaka isandla ekuthelelekeni kwembuyiselo njengoba ezama ukushintshanisa izinto ezingafuneki ukuze bathole ezifiseleka kakhulu.  

Eqinisweni, ngo-2021 kuphela, okuthengiswayo kwenani eliphelele US $ 761 billion ibuyiselwe kubathengisi. Lo mkhuba, nakuba ujikeleza, uletha inselele enkulu ekusebenzeni kahle kwe-supply chain esikhathini sangemva kweholide.

Ukuthola isizini yamaholide: 5 amasu aphezulu

Manje njengoba sesihlonze izinselele ezivamile ezilethwa inkathi yamaholide, umbuzo omkhulu uthi: Amabhizinisi angazilungiselela kanjani ukuthola amaholide futhi abhekane nalezi zithiyo ezilindelekile ngokuzethemba nangokukhululeka? Nawa amasu amahlanu azosiza amabhizinisi enze lokho kanye:

1. Dala ikhalenda leholide lochwepheshe

Isu elilula kodwa elisebenzayo lamabhizinisi alungiselela ukuthola iholide ukwakha ikhalenda lamaholide elichwepheshile. Ikhalenda elichazwe kahle aligcini nje ngokwazisa abasebenzi ngezinsuku ezibalulekile zonyaka kodwa futhi linikeza umhlahlandlela ocacile wemisebenzi ebalulekile kanye nezinsuku zokugcina ezicindezelayo ngaphambi, phakathi, nangemuva kwenkathi yamaholide. 

Nasi isifanekiso sekhalenda esilula amabhizinisi amancane angasisebenzisa ukuze abone kalula umugqa wesikhathi wawo ukuze aphathe kangcono imisebenzi yokuhlonza:

Ngokuhlukile, izinsiza ezifana ne-inthanethi yamahhala Ikhalenda le-Zoho kungaba yinzuzo kakhulu futhi kube Ukugunda. Basiza ukwabelana ngemicimbi ebalulekile namaqembu angaphakathi futhi bavumele izaziso zamaholide abaluleke kakhulu njengeBlack Friday ukuthi zithunyelwe ngaphambi kwesikhathi. Ngakho-ke, lokhu kusiza amabhizinisi ukuthi abone kusengaphambili ukuthi imiphi imicimbi yokuthenga eseduze futhi kuwasiza ukuba alungiselele futhi ahlele ngempumelelo ezinyangeni ezizayo.

2. Hlela isidingo sabathengi ngokubikezela okunembile

Ngokungafani nezikhathi ezivamile lapho ukuthengisa kuvame ukulandela ijika lensimbi elinokwenyuka kancane kancane, inani eliphakeme, kanye nokwehla okulandelayo, amaholide ngokuvamile aholela ekukhuphukeni okungazelelwe kwesidingo samakhasimende. Lokhu kukhuphuka okungalindelekile kungase kwehle ngokushesha kufinyelele emazingeni angathintwa uma kuphela inkathi yamaholide.

Umumo wejika wesidingo esijwayelekile samakhasimende
Umumo wejika wesidingo sabathengi sesizini

Ukwenyuka okungazelelwe kwesidingo ngesikhathi samaholide kuvame ukuvela kumakhasimende amasha akhangwa amaphromoshini esaphulelo. Kodwa-ke, amabhizinisi angasebenzisa ubuchwepheshe besimanje obufana nobuhlakani bokwenziwa (AI) nokufunda komshini (ML) ukuhlela lezi zinguquko ezisheshayo ezifunwayo. Isibonelo, bangasebenzisa i-Cooig Cloud's Ipulatifomu ye-AI ukudala ama-algorithms ukuthi:

  • Hlaziya okuthunyelwe kwezokuxhumana, usebenzisa amamodeli e-ML ukuhlola imizwa namagama angukhiye ahlobene nemikhiqizo yawo noma amasevisi kokuthunyelwe kwezokuxhumana.
  • Dala amamodeli adingekayo, ukusebenzisa i-AI nokufunda komshini ukuze kuhlaziye okwenziwayo okwedlule, ukuphequlula ku-inthanethi, nokuziphatha kokuthenga, okusiza ukubikezela ukuthengwa okungase kube khona kwamakhasimende phakathi nesizini yamaholide.
  • Khomba izitayela zemakethe, kusetshenziswa i-AI ukuqapha nokuhlaziya izitayela zezimakethe zomhlaba, zesifunda, nezasekhaya, okuvumela amabhizinisi ukuthi alindele izimfuno futhi aqoqe ngokufanele ngesikhathi samaholide.
  • Phatha i-inventory ngosizo lwama-algorithms e-AI, angakwazi ukwenza ngokuzenzakalelayo inqubo yokugcwalisa kabusha i-inventory, enze ama-oda okuthenga okuzenzakalelayo lapho amazinga e-inventory ewela ngaphansi komkhawulo othile, ngaleyo ndlela aqinisekise ukutholakala kwemikhiqizo phakathi nezikhathi ezifunwa kakhulu.

3. Yakha inethiwekhi yabahlinzeki abahlukahlukene

Uma kuziwa ekutholeni iholide, ukuthembela kakhulu kumphakeli oyedwa kungaba iphutha elikhulu. Cabanga ngalokhu: umthengisi wezimpahla zokugqoka umemezela ukuthengiswa okukhulu kwamaholide phakathi noKhisimusi, okubangela ukwanda okukhulu komsebenzi wokukhiqiza nowokuthumela ngemikhumbi kumkhiqizi wawo wangaphandle. 

Kodwa-ke, umphakeli, ngaphansi kwengcindezi yokukhiqiza amanani amakhulu ngokushesha, uyehluleka ukuhlangabezana nezinhloso zokukhiqiza eziphezulu, okuholela ekubambezelekeni okukhulu kokuthunyelwa kwemikhumbi. Lesi simo sibonisa isithombe esibi sama-rack esitolo angenalutho ngesikhathi sokuthengisa esiphezulu - iphupho elibi lamabhizinisi e-e-commerce. 

Ukunciphisa izingozi ezinjalo, kungasiza ukwakha isisekelo sabahlinzeki esinezici eziningi. Ngakho-ke, uma umphakeli oyedwa ehluleka, amabhizinisi angashintshela kwenye ingxenye yenethiwekhi ye-supply chain, aqede ukuphazamiseka ekuhambeni kwezimpahla. Nayi eminye imihlahlandlela namathiphu okufanele uwalandele lapho usungula inethiwekhi ehlukahlukene:

  • Izigaba zomhlinzeki: Hlukanisa abahlinzeki ngezigaba ezifana nesisekelo, esesibili, njll., ngokusekelwe ezimpahleni zabo ezinikezwayo, ukwethembeka, kanye nokuba seduze kwendawo. Lokhu kuhlukaniswa kusiza amabhizinisi abe nokulawula okungcono phezu kochungechunge lwabo lokunikezela.
  • Ukuhlolwa kokusebenza okuvamile: Ukuqhuba ukuhlola okuvamisile kwabahlinzeki okusekelwe ezintweni ezifana nesikhathi sokudiliva, ikhwalithi yezimpahla, izinga lesevisi, namanani entengo kungasiza ekunqumeni ukusebenza kahle kwazo kanye nokwethenjwa kwazo. Bheka lokhu uhlu lokuhlola olunzulu ukukala ukusebenza kwabahlinzeki ngendlela efanele.
  • Ubudlelwano nabahlinzeki: Lapho usebenzisana nabahlinzeki abaningi, kubalulekile ukutshala ebudlelwaneni obuqinile. Ukuba nobudlelwano obuqinile kukhuthaza ukusebenzisana okungcono, kuthuthukisa ukusabela, futhi kwengeza ukuguquguquka phakathi nokuphazamiseka kwe-supply chain. Landela lezi Amathiphu angu-7 okuphatha abahlinzeki ukusiza ukwakha ubambiswano oluqinile.

4. Yenza isu lokunciphisa ubungozi lokujaha amaholide

Ukuthola usizo lwesikhathi samaholide kubangela izinselelo ezingakaze zibonwe emabhizinisini amancane nemikhiqizo ye-e-commerce. Ukushesha kwama-oda ngomzuzu wokugcina, kuhlanganiswe nokuphuthuma ukuhlangabezana nezinsuku eziwumnqamulajuqu zokulethwa, kungabangela ubuhlungu bekhanda obukhulu. Njengoba isikhathi samaholide sisondela, amabhizinisi kufanele alungiselele izingozi ezimbalwa ezingaba khona, njenge:

  • Ukuphela kwesitoko kanye nokweqisa kwesitoko: Ukwahlulela kabi isidingo seholide kungaholela ekuqedeni isitoko ngokushesha okukhulu noma kuqongelele uhlu lwamagama oluningi.
  • Ukuphazamiseka okungalindelekile kochungechunge lokunikezela: Izehlakalo zomhlaba wonke, kungaba izinhlekelele zemvelo noma iziyaluyalu zezombusazwe, zinamandla okuvimbela ezokuthutha noma ukumisa ukukhiqiza, okubangela ukubambezeleka okungadingeki noma ukumiswa kokuthunyelwa.
  • Ikhwalithi yomkhiqizo encishisiwe: Abahlinzeki bangase balingeke ukuba bayekethise ikhwalithi lapho bekhuphula umkhiqizo ngokuzenzela ukuze uhlangabezane nesidingo esikhulu.
  • Amaqhinga esiqhudelana nawo angalungile: Izimbangi zingase zizibandakanye ekwehliseni isaphulelo esinamandla, zibambe ukuthengisa okukhethekile, noma ziqinise ukukhangisa kwazo ukuze zihehe amakhasimende.

Njengoba kunikezwe lezi zinkinga ezingaba khona, isidingo soku sungula isu lokulawulwa kwezinhlekelele ayikwazi ukweqisa. Okulandelayo ngamathiphu aphezulu okusebenzisa isu elisebenzayo lokunciphisa ubungozi lokujaha ngamaholide:

  • Dala izinhlelo zabasebenzi eziguquguqukayo: Amabhizinisi kufanele acabangele ukusebenzisa izixazululo eziguquguqukayo zabasebenzi, njengezisebenzi zesikhashana, ukuze asingathe imithwalo eyengeziwe yenkathi yamaholide. Lokhu kungasiza ukugwema izithiyo zokusebenza futhi kuqinisekise ukusebenza kahle.
  • Hlela ukuhlehliswa kwezinto: Ngisho noma kungase kubonakale kungenangqondo, ukubalwa kwenani lembuyiselo yangemva kweholide kubalulekile. Inqubo yokubuyisela ehlelwe kahle ingaphakamisa ukwaneliseka kwamakhasimende futhi ikhuthaze ibhizinisi eliphindayo.
  • Yenza amasu okulethwa kwemayela lokugcina: "Imayela lokugcina” ukulethwa kungaba yisigaba esikhohlisayo, ikakhulukazi ngesikhathi sokujaha amaholide. Ukusebenzisana nezinsizakalo zokulethwa kwendawo ezithembekile kanye nokunikeza ezinye izinketho, njengezindawo zokulanda, kunganciphisa le ngozi.
  • Thuthukisa isevisi yamakhasimende: Amabhizinisi adinga ukuzilungiselela ukwanda kokusebenzelana kwamakhasimende. Iyahambisa Izingxoxo ze-AI ingasiza ukuphatha amanani okuthengisa anyukile futhi igcine isevisi yamakhasimende esezingeni eliphezulu ngalesi sikhathi.

5. Yamukela ukuthenga okuhlanganyelwe ukuze uthuthukise amandla okuthenga

Ngesikhathi samaholide esishintshashintsha njalo, amabhizinisi amancane anezinsiza ezilinganiselwe adinga amasu anele okusingatha izidingo zawo zokuthola umsebenzi. Elinye lamasu anjalo okusebenza ukwamukelwa kokuthengwa kwempahla ngokuhlanganyela. 

Ukuthenga ngokuhlanganyela kubandakanya ukuhlonza nokusebenzisana nezinye izinkampani ezinezidingo ezifanayo zokuthola usizo. Ngokuhlangene, lawa mabhizinisi angasebenzisa amandla aphezulu okuxoxisana, okuwenza akwazi ukuthola amanani angcono kanye nezikhathi zokukhokha ezinwetshiwe. 

Kodwa amanani aphansi angama-tip of the iceberg; kunezinye izindlela eziningi lapho ukuthengwa kwempahla ngokuhlanganyela kungenza ukuthola iholide kube ngempumelelo. Ithebula elingezansi ligqamisa izinzuzo zokuthengwa kwempahla ngokuhlanganyela ngaphezu kokuthenga kwendabuko okukodwa:

IzinzuzoUkuthengwa ngokuhlanganyelaUkuthengwa kwempahla ngokwesiko
RiskNjengoba ukuthengwa kwempahla kwenziwa ngokuhlanganyela, noma iyiphi ingozi yabelwa amabhizinisi abambe iqhaza. Lokhu kungaba ubungozi bemakethe, ubungozi bezezimali, noma ubungozi be-supply chain.Ekuthengeni okujwayelekile, ubungozi buthathwa yibhizinisi elilodwa. Uma kwenzeka noma iyiphi ingozi yemakethe, yezezimali, noma ye-supply chain, ingabangela umonakalo omkhulu ebhizinisini ngaphandle kokusekelwa abanye ababambiqhaza.
Ubuhlakani bemaketheAmabhizinisi ahilelekile ekuthengeni okuhlanganyelwe angase abelane ngemininingwane yamaholide emakethe nolwazi kanye nokuhlaziya mayelana nezitayela zemakethe nokusebenza kwabahlinzeki.Ukuthenga okukodwa ngokuvamile kusho ukuthi konke ukuqoqwa kobuhlakani bemakethe nokuhlaziya kuwumsebenzi womuntu ngamunye. Lokhu kungase kuphumele ekuphutheni okuthrendayo okubalulekile noma imininingwane, noma kuvele kubangele umthwalo omkhulu womsebenzi.
Ikhwalithi yomkhiqizoNgokusebenzisana, amabhizinisi angasiza ekulinganiseni izimpahla namasevisi azithengayo, okunganciphisa ubunkimbinkimbi futhi kuqinisekise ukuvumelana.Ukuthengwa kwempahla ngendlela evamile kuncike kumazinga nezinqubo zebhizinisi ngalinye, okungase kubangele inkimbinkimbi enkulu kanye nokungqubuzana okungaba khona kukhwalithi yomkhiqizo noma yesevisi.

Ukuhlela amasu kuyisihluthulelo sokuthola iholide okuyimpumelelo

Sengiphetha, ukuthola amaholide okuphumelelayo kudinga ukuhlela okucophelelayo kanye nokubona kusengaphambili kwamasu. Kudinga indlela yokusheshisa ethatha unyaka wonke, ngokuphambene ne-scurry yehora le-11. Uhlelo olusebenzayo luhlanganisa ukudalwa kwekhalenda leholide lochwepheshe, ucwaningo lwemakethe olunzulu, ukubikezela kwesidingo, nokuphathwa ngokucophelela kwe-inventory ukuze kugwenywe izimo zokushoda ngokweqile noma ukushoda kwesitoko.

Ingabe umusha ekuhlelweni kwamasu okunje? Thatha isinyathelo sokuqala sokuba umpetha wokuthola ulwazi olunzulu umhlahlandlela wokuhlela izinto

Shiya amazwana

Ikheli lakho le ngeke ishicilelwe. Ezidingekayo ibhalwe *

Skrolela Top