Amabhulukwe avuthayo, aziwa nangokuthi ama-bell-bottoms, ayisitayela samabhulukwe abanzi ukusuka emadolweni kuya phansi. Lesi sitayela se-vintage noma se-retro senza ukubuya okukhulu embonini yemfashini. Lezi yizitayela zakamuva zamabhulukwe agqamile amabhizinisi okufanele azisebenzise ngo-2024.
Okuqukethwe
Amaphuzu abalulekile mayelana nemakethe yamabhulukwe abesifazane
Amathrendi amabhulukwe e-Flare ngo-2024
Ukuhlala phezu kwamathrendi amabhulukwe e-flare
Amaphuzu abalulekile mayelana nemakethe yamabhulukwe abesifazane
Emhlabeni jikelele, imakethe yamabhulukwe abesifazane yaziswa kakhulu I-USD 222.91 billion ngo-2023 futhi kulinganiselwa ukuthi izokhula I-USD 324.35 billion ngo-2031, ngezinga lokukhula lonyaka elihlanganisiwe (CAGR) ka-4.8% phakathi kuka-2024 no-2031. Isithakazelo sebhulukwe elivuthayo sihlala kumthamo wamanje we 67,000 ukusesha ngenyanga, emele a I-2.0% yanda onyakeni odlule.
I-denim iyaqhubeka nokubusa ingxenye yendwangu ngenxa yokuguquguquka kwayo nokuqina. Nokho, ukotini ingxenye ekhula ngokushesha kakhulu ebhulukweni labesifazane ngenxa yokuphefumula nokunethezeka kwayo. Kuphinde kube nesidingo esikhulayo sezingubo ezisimeme, eziqhuba ukukhula kwamabhulukwe enziwe ngezinto ezilungele imvelo.
Amathrendi amabhulukwe e-Flare ngo-2024
1. Izitayela ezinokhalo oluphezulu
Ngokusekelwe kumathrendi emfashini ye-retro yama-1970s, ibhulukwe elinesinqe esiphezulu ziyabuya ngo-2024. Amabhulukwe avulekile aphezulu ube nokhalo oluhlala phezulu noma ngaphezulu kokhalo lwemvelo. Zidumile ngokunweba imilenze nokugqamisa umumo we-hourglass.
Ibhulukwe elinesinqe esiphezulu kuhambisana kahle neziqongo ezinqanyuliwe ukuze kube nokubukeka kobusha nokusemfashinini. Angaphinde agqokwe namabhulawuzi afakwe ebhulukweni ukuze kube inketho yeklasi ngokuthinta i-vintage.
I-denim iyinto ethandwa kakhulu. Ngokusho kwe-Google Ads, igama elithi "bell bottom high waisted jeans" lihehe ivolumu yokusesha engu-14,800 ngo-Ephreli kanye ne-5,400 ngoJanuwari, emele ukunyuka okungu-1.7x ezinyangeni ezintathu ezedlule.
Kungakhathaliseki ukuthi enziwe ngokunganaki usuku noma ahlotshiswe kusihlwa, izinsimbi ezinezinqe eziphakeme zingeza ngezindlela ezihlukahlukene kunoma yiliphi ikhabethe lezingubo.
2. Isitatimende siyavutha
Ngo-2024, amabhulukwe agqamile anikeza amakhasimende ahamba phambili ngemfashini ikhono lokuveza ubuntu bawo. Amabhulukwe agqamile enza isitatimende aheha ukunaka ngemibala egqamile, izinto ezigqamile, nemiklamo edonsa amehlo.
Ngokukhuthazwa yisitayela sakudala sawo-1970, amakhasimende angase abe nentshisekelo kumabhulukwe avulekile anamaphethini ezimbali, imiklamo yejiyomethri, noma ama-abstract motifs. I-Leopard print ibhulukwe elivulekile zisemfashinini ikakhulukazi kulo nyaka. Igama elithi "ingwe ukuphrinta flares" ithole 2.6x ukwanda kwevolumu yokusesha ezinyangeni ezintathu ezedlule, kanye 3,600 ngo-April futhi 1,000 ngoJanuwari.
Amabhulukwe agqabhukile ngesikhumba zithandwa kulabo abanesithakazelo ngendwangu eyingqayizivele, kuyilapho i-denim enemibala ne-corduroy ifaneleka ukugqoka kwansuku zonke. Amabhulukwe acwebezelayo enye inketho yamakhasimende ethenga iphathi noma umcimbi okhethekile.
Kungakhathaliseki ukuthi yisiphi isenzakalo, izinsimbi zensimbi ezingezansi zivame ukufakwa isitayela ngeziqongo ezilula nezisekeli ukuze kuvunyelwe amabhulukwe ukuba athathe indawo emaphakathi.
3. Izinto zokwakha ezinobungane
Ukuduma kwamabhulukwe abesifazane enziwe ngezinto ezilungele imvelo kukhombisa ukushintshela emfashinini esimeme. Kukhona intshisekelo ekhulayo ezindwangu ezinethezekile nezekhwalithi ezinekhabhoni ephansi.
Ngaphezu kokugaywa kabusha i-denim flare jeans, i-organic ibhulukwe elivutha ukotini ziba yimfashini ngenxa yokukhanga kwazo okungajwayelekile. Ngokusho kwe-Google Ads, igama elithi "cotton flare pants" lihehe ivolumu yokusesha ye-2,400 ngo-Ephreli kanye ne-1,900 ngoJanuwari, okulingana nokwanda kwe-26% ezinyangeni ezintathu ezedlule.
Ibhulukwe le-lounge elivutha amalangabi e-Tencel kungenye indlela yamabhulukwe enziwe ngezinto ezijwayelekile zikakotini. I-Tencel yenziwe ngemicu ye-cellulosic evuselelwe futhi idinga amandla amancane namanzi ukuze ikhiqize kunokotini.
4. Ukuvutha kwezemidlalo
Njengoba umkhuba wokusubatha uhlala uqinile ngo-2024, amabhulukwe anethezekile futhi asesitayeleni e-athletic flare ayinketho ethandwayo kumakhasimende anempilo esebenzayo. Kungakhathaliseki ukuthi igqokelwe ukujima, ukuvakasha nje, noma ukuphumula ekhaya, amabhulukwe ejimu agqamile ingagqokiswa phezulu noma phansi kuye ngomcimbi.
Ama-leggings e-Athletic flare ngokuvamile enziwa ngezindwangu ezithambile nezinwebekayo njengejezi noma i-ponte. Ezinye izinto ezixubile zihlanganisa i-polyester, i-rayon, inayiloni, i-latex, i-bamboo, i-wool, ne-spandex. Amabhulukwe okujima agqamile ngokuvamile iza nomklamo okhalweni oluphezulu kanye nokulingana okunikeza ukwesekwa okwengeziwe ezinqulwini nasemathangeni.
Kungakhathaliseki ukuthi kugqokwa amateki okubukeka kwansuku zonke, noma amabhuzu noma izithende ze-twist yemfashini, ibhulukwe le-yoga elivuthayo ziyinto eguquguqukayo kunoma iyiphi i-wardrobe.
Igama elithi “i-flared gym leggings” libe nokukhuphuka kwevolumu yokusesha ngo-22% ezinyangeni ezintathu ezedlule, kwathi ngo-4,400 ngo-Ephreli no-3,600 ngoJanuwari.
Ukuhlala phezu kwamathrendi amabhulukwe e-flare
Izitayela zakamuva zamabhulukwe e-flare zibeka phambili ukunethezeka nesitayela. Ama-flare anokhalo oluphakeme agcizelela i-curvy silhouette, kuyilapho ibhulukwe elivutha amalangabi lisebenzisa iphethini nombala ukuze lihlabe umxhwele. Ukuze uthole izinketho ezikhululekile, ama-leggings avuthayo enziwe ngezinto ezi-eco-friendly kanye nokusikeka kwezemidlalo kuthatha indawo ephakathi.
Amathrendi ngaphakathi kwe amabhulukwe abesifazane imakethe ilokhu ivela njalo. Ngenxa yalokho, amabhizinisi ayalulekwa ukuthi asebenzise imakethe ethrendayo yamabhulukwe e-bell bottom ngaphambi kokuba unyaka uphele.
➕ Hlola amabhulukwe aphansi e-MOQ avulekayo ukuze uthole ama-oda amaningi
