Yintoni iVenkile yempahla kwaye isebenza njani?

Ezinye iivenkile zithengisa izinto ezimangalisayo (ezifana nebhegi entsha yeGucci ecaleni kweLouboutins enganxitywanga okanye iRolex yakudala) ngexabiso eliphantsi kunentengiso. Nangona izinto ekuqaleni zinokubonakala ngathi zingqongqo, zijongeka zisemthethweni kwaye zikumgangatho ophezulu xa zihlolwa.

Ke, ezi venkile zifumana njani uluhlu lwazo? Imfihlo kukuba abayenzi. Ziivenkile zemithwalo, apho amashishini athengisa iimveliso ezingezizo kwaye enze imali (ngentlawulo okanye ikhomishini) kuphela xa into ithengiswa.

Le modeli ilungile kuyo yonke into, ukusuka kwifanitshala kunye nezinto zakudala ukuya kubugcisa, izixhobo zomntwana, kunye nezinto eziqokelelwayo. Ukuhanjiswa lishishini elikhulayo elivumela abathengisi ukuba benze imali ngaphandle kokuchitha imali enkulu kwi-inventri kwaye ivumela abathengi ukuba bathenge izinto zeprimiyamu ngeqhezu lexabiso.

Kwaye nantsi inyani enomdla: i imarike esetyenzisiweyo iyaqhuma. Ngo-2027, imakethi yokuthengisa yase-US kulindeleke ukuba ifikelele kwi-70 yeebhiliyoni zeedola, ikhule ngokukhawuleza kasithoba kunokuthengisa kwemveli.

Ke, yintoni eyenza ukuba iivenkile zempahla zidume kangaka? Nokuba ukuthengisa ngomthwalo luluvo lwakho olutsha lweshishini okanye ufuna ukuyongeza ingeniso eyongezelelweyo, eli nqaku liza kucacisa into ekufuneka uyazi malunga nesi sicwangciso.

Isiqulatho
Yintoni ivenkile yomthwalo?
    Indlela imithwalo ethunyelwa ngayo (inyathelo ngenyathelo)
    Yintoni ebanjwayo?
Zithini iivenkile zomthwalo ezivumayo ukuthengisa?
    1. Umyili kunye nefashoni yobumnandi
    2. Ifenitshala kunye nokuhombisa ikhaya
    3. Ubucwebe kunye neewotshi
    4. Ubugcisa kunye neengqokelela
    5. Izixhobo zomntwana nezabantwana
Kuthetha ukuthini “umthwalo kuphela”?
Izinto eziluncedo ngokuthengisa ngomthwalo
    Iipros kubathengisi (abathumeli)
    Izinto eziluncedo kubanini beevenkile (abathumeli)
Ukwehla kokuthengisa ngokuthunyelwa
    Ububi kubathumeli
    Iingxaki kubathuthi
Ukusondeza phezulu

Yintoni ivenkile yomthwalo?

Ivenkile yomthwalo yivenkile ethengisa izinto egameni lomnye umntu (umthumeli) kwaye ithatha ipesenti yexabiso lentengiso xa loo nto ithengisa. Ngokungafaniyo neevenkile ezithengisa izinto zemveli, ezithenga uluhlu lwazo ngaphambili, iivenkile ezithumela iimpahla zisebenza njengabaphakathi, ukubonisa kunye nokuthengisa iimveliso ngaphandle kokuba nazo.

Indlela imithwalo ethunyelwa ngayo (inyathelo ngenyathelo)

1. Umthumeli (umthengisi) uzisa into yakhe kwivenkile yomthwalo.

2. Ivenkile (umthumeli) idwelisa, ithengise, kwaye ithengise into leyo.

3. Xa into ithengisa, ivenkile ithatha i-cut (ngokuqhelekileyo i-40% ukuya kwi-60%) kwaye ihlawula umthengisi abanye.

4. Ukuba into ayithengisi ngexesha elimisiweyo, umthumeli unokuyithatha okanye avume ukuhla kwexabiso.

Yicinge ngolu hlobo: Umntu uneChanel handbag angakhe ayisebenzise. Endaweni yokuba bangene engxakini yokuzithengisa ngokwabo, bayithatha bayise kwivenkile ethengisa izinto zodidi oluphezulu. Ivenkile iya kuthi emva koko ibonise, ipapashe, kwaye ibathengisele yona, isahlule inzuzo ngokwesivumelwano.

Yintoni ebanjwayo?

• Ekubeni iivenkile azithengi izinto ezifana neevenkile ezithengisa izinto ezithengiswayo, abathengisi abahlawulwa de ivenkile yomthwalo ithengise loo nto.

• Njengoko bekutshiwo ngaphambili, yonke indawo yevenkile yokuthengisa kukuthengisa kwaye uthathe ikhomishini. Nangona kunjalo, ezinye iivenkile zinokucela ukuya kuthi ga kwi-60% yentengiso.

• Iivenkile zomthwalo azamkeli zonke izinto. Ngokwesiqhelo, bakhetha uluhlu lwezinto ezisekelwe kwimfuno kunye nemeko.

Nangona ikhomishini, abathengisi bathanda ukuthunyelwa kuba kuphelisa ingxaki yokuthengisa, ukugcinwa, kunye nokulawulwa kwabathengi, ngakumbi ukuba abanamava okuthengisa izinto. Kwaye isimahla kubanini beevenkile—akukho ndleko yangaphambili!

Zithini iivenkile zomthwalo ezivumayo ukuthengisa?

Ayizizo zonke iivenkile ezithatha lonke uhlobo lwento-ininzi ikhethekileyo kwi-niche. Nazi ezona ndidi zothutho ezidumileyo:

1. Umyili kunye nefashoni yobumnandi

• Iimpawu eziphakamileyo ezifana neGucci, Prada, kunye noLouis Vuitton.

• Izihlangu, iibhegi, kunye nezixhobo zikwimeko entle kakhulu.

• Ifashoni yakudala kunye namaqhekeza anqabileyo abambe ixabiso lokuthengisa kwakhona.

Umzekelo: Ivenkile ethengisa izinto ezinobunewunewu inokuthengisa ibhegi kaHermès Birkin esetyenziswe ngobunono nge-10,000 yeedola zase-US- isexabiso, kodwa ingaphantsi kwe-US $20,000 yexabiso lokuthengisa..

2. Ifenitshala kunye nokuhombisa ikhaya

• Ifenitshala yeVintage kunye ne-antique esenexabiso.

• Umgangatho ophakamileyo wokuhombisa ikhaya, ukusuka kwiiragi ukuya kwisibane sokukhanyisa.

• Iziqwenga zanamhlanje zenkulungwane ephakathi (zisoloko zifunwa!).

Umzekelo: Umntu ohamba enqumla ilizwe akafuni kurhuqa itafile yokutya ye-oki ebiza kakhulu, ngoko ke uyayilahla kwivenkile yomthwalo wefenitshala endaweni yokuyithengisa kwiCraigslist.

3. Ubucwebe kunye neewotshi

• Igolide, isilivere, kunye nobucwebe bedayimani (iivenkile zihlala zikhetha iindlela eziqinisekisiweyo).

• Iiwotshi ezinqabileyo (i-Rolex, i-Omega, i-Cartier).

• Ubucwebe bezindlu kunye nezinto eziqokelelwayo.

Umzekelo: Umnini we-Rolex ufuna ukurhweba ukuya kwimodeli entsha, ngoko ke bathengisa iwotshi yabo kwimpahla yezacholo ethunyelwayo endaweni yevenkile yokuthengisela (apho banokufumana imali encinci kakhulu).

4. Ubugcisa kunye neengqokelela

• Imizobo yoqobo kunye nemifanekiso eqingqiweyo.

• Iincwadi ezinqabileyo okanye zokuqala.

• Izikhumbuzo zezemidlalo kunye nevinyl zakudala.

Umzekelo: Umzobi uthumela imizobo yakhe kwigalari yendawo, ethi ithengiswe kwaye ithengise iziqwenga zekhomishini.

5. Izixhobo zomntwana nezabantwana

• Iistrola, izihlalo zeemoto, kunye nebhedi (zonke zisetyenziswa ngobunono).

• Iimpahla zomyili zabantwana ezikhula ngokukhawuleza.

• Izinto zokudlala kunye nezixhobo zokufunda.

Umzekelo: Umzali uthumela i-Bugaboo stroller yomgangatho ophezulu angasayidingiyo, egcina omnye umzali amakhulu eedola xa kuthelekiswa nokuthenga entsha.

Phawula: Ezinye iindidi ezidumileyo ziquka izixhobo zezemidlalo kunye nezixhobo kunye nezixhobo zomculo.

Kuthetha ukuthini “umthwalo kuphela”?

“Umthwalo kuphela” yindlela ekhethekileyo yokuthengisa apho abathengisi bagcina ubunini bemveliso yabo de ivenkile iyithengise. Le ndlela ixhaphake kakhulu kwifashoni, ubugcisa kunye nezinto zakudala. Emva kwayo yonke loo nto, inceda abathengisi bafikelele kubathengi abaninzi ngaphandle kokuqhuba ivenkile, ngelixa abathumeli befumana iimveliso ezahlukeneyo ngaphandle kokuthenga ngaphambili.

Izinto eziluncedo ngokuthengisa ngomthwalo

Iipros kubathengisi (abathumeli)

• Akukho venkile yangaphambili ifunekayo: Ngale modeli, nabani na unokuthengisa ngaphandle kokwenza uluhlu kwiimarike okanye ukugcina iivenkile ezingaphambili.

• Akukho ngxaki yokuthengisa: Iivenkile ezithunyelwayo ziya kujongana nayo yonke into enxulumene nokuthengisa imveliso, kubandakanya ukudala isicwangciso sokuthengisa. Ivenkile iyakuthengisela.

• Ngaphandle kokunqunyulwa kwekhomishini, iivenkile zomthwalo zihlala zibonelela ngamaxabiso angcono kuneevenkile zepawn okanye abathengisi.

• Ulungiselelo olungcono: Abathunyiweyo nabo baya kukhathalela ukuthunyelwa kunye nokuhanjiswa. Abanye basenokude benze amalungiselelo okuqokelela loo nto kumthengisi—kungekho mfuneko yokuba baye evenkileni.

Izinto eziluncedo kubanini beevenkile (abathumeli)

• Akukho zindleko zoluhlu lwangaphambili: Kuba bengazukutyala imali kwi-inventri, iivenkile ezithumela iimpahla zihlala zinemali ebhetele. Nokuba azithengisi izinto, iivenkile ziya kuzibuyisela kubathumeli ngaphandle kokulahlekelwa yilahleko.

• Yakha isiseko sabathengi abathembekileyo: Umthwalo unika amashishini udumo lokufumana izinto eziyimfuneko, ezithandwa ngabathengi. Ke, le modeli yindlela entle yokukhulisa abaphulaphuli abanomdla (kwi-intanethi okanye ngaphandle kweintanethi).

Ukwehla kokuthengisa ngokuthunyelwa

Ububi kubathumeli

• Iikomishini eziphezulu: Nangona kungcono kunokudlula kwiivenkile ze-pawn okanye abathengisi, abathumeli abasayi kufumana imali eninzi njengoko bebeya kwenza ukuba bathengise ngokuthe ngqo kubathengi.

• Iintlawulo ezilibazisekayo: Uninzi lwemigaqo yokuhlawula inokubandakanya abathengisi abalinde ixesha elide imali yabo.

• Unxibelelwano lwabathengi olunyiniweyo: Amashishini athengisa ngemithwalo angaphoswa kukuqokelela ulwazi oluluncedo lwabathengi okanye idatha yokuthengisa.

Iingxaki kubathuthi

• Umngcipheko wonikezelo olungazinzanga: Ivenkile yomthwalo ixhomekeke kubathengisi ukuba benze ingeniso. Ngaphandle kwabathumeli, akuyi kubakho ntengiso okanye imali.

• Ulawulo lwe-inventri olunenkohliso: Abanini beevenkile bafuna indawo yokugcina, yokulungelelanisa, kunye nokukhusela uluhlu oluxabisekileyo. Ekubeni bengenazo izinto, baya kuhlawula iindleko ukuba bayalahleka okanye zonakaliswe ngelixa benyamekela.

Ukusondeza phezulu

Umthwalo uyimpumelelo kubo bobabini abathengisi kunye nabanini beevenkile. Yindlela elumkileyo yokuthengisa izinto zexabiso eliphezulu ngaphandle kokuqhuba ivenkile, imodeli yeshishini elinomngcipheko omncinci kubanikazi beevenkile abafuna uluhlu lwempahla ngaphandle kweendleko eziphambili, kunye noshishino olukhulayo olukhuthazwa yi-boom yokuthenga okwesibini.

Ukuba unempahla yomyili, ifenitshala, izinto eziqokelelweyo, okanye ubugcisa, ukuthunyelwa kuyindlela entle yokwenza imali ngaphandle koxinzelelo lokuthengisa ngokuthe ngqo. Kwaye ukuba ungusomashishini, ngoku ingalixesha elifanelekileyo lokuvula ivenkile yomthwalo.