Kwimeko ye-eCommerce eguqukayo nehlala iguquka, iinkomfa ziye zaba lilitye lembombo kwiingcali ezifuna ukuqonda kunye nokuhlala phambi kwegophe. Nangona kunjalo, ngomthamo omkhulu weziganeko eziphuphumayo kwishishini, ukwahlula phakathi kwezo zibonelela ngexabiso lokwenyani kunye nezo zongeza nje kwingxolo kunokuba ngumngeni. Kulapho i-Cooig's CoCreate 2024, emiselwe ukuba yenzeke nge-5 kaSeptemba, igqame.
Kwisiqendu samva nje se B2B Ukuphumelela podcast, sabelane ngeNtloko yethu yeNtengiso, uRah Mahtani, udliwano-ndlebe kuCarlos Alvarez's IiWizards ze-ECOM I-podcast malunga nenkomfa ezayo ye-Cooig CoCreate 2024.
UCarlos kunye noRah baphonononge ixabiso elikhethekileyo lenkomfa, belungiselela abathengisi be-eCommerce abasekiweyo kunye nabasanda kufika ngokugxila kwizicwangciso zokukhula ezisebenzayo. URah ubalule izinto ezikhethekileyo zetikiti leVIP, ezinje ngokuhlala ehotele kunye namathuba othungelwano. Baphinde baxoxa ngeephaneli ezinikezelwe koosomashishini ababhinqileyo kunye nomsitho okhethekileyo obonelela ngezibonelelo.
Isiqulatho
Isindululo sexabiso esisodwa
Amava eCoCreate 2024
Iindawo zokugxila kunye neziganeko ezikhethekileyo
Uchuku lomntu
Iingcamango zokugqibela
Isindululo sexabiso esisodwa
I-CoCrate iyazahlula ngokujongana nesidingo esibalulekileyo kushishino-izicwangciso ezisebenzayo zokukhula kweshishini. Njengoko u-Rah Mahtani egxininisa, inkomfa ayisiyiyo enye isiganeko soshishino. Liqonga eliyilwe ngokucinga elijolise ekuboneleleni ngexabiso lokwenyani kwabo bazileyo. Ngokuzaliswa ngokugqithisileyo kweenkomfa kwimarike, iCoCreate igxile ekunikezeleni imbono entsha kunye nokuqonda okusebenzayo abathi abo bazileyo banokusebenza ngokukhawuleza kumashishini abo.
U-Rah, kunye nemvelaphi yakhe ebanzi ekuthengiseni e-Cooig, wabelane ngomdla wakhe kwinjongo yenkomfa yokulinganisa ibala lokudlala kubanini bamashishini amancinci. Oku kuzibophelela kubonakala kwindlela ka-Cooig kwi-CoCreate, ebonelela kubo bobabini abathengisi be-eCommerce abasekiweyo kunye nabaqalayo abanomdla wokuhlola indawo. Inkomfa ithembisa ukuba yimbiza yokunyibilika yamathuba, ebonisa iiseshini zokukhula ngaphakathi kweemarike, uphuhliso lwe-AI, kunye nokulungiswa kwezinto, zonke zilungiselelwe ukuhlangabezana neemfuno ezahlukeneyo zabaphulaphuli.
Amava eCoCreate 2024
Enye yezinto ezibalaseleyo zeCoCreate luyilo olubanzi lwenkomfa. Abazileyo banokujonga phambili kwinqanaba eliphambili lenqaku eliphambili, iiseshini zokuphumla, kunye nelebhu yokurekhoda yepodcast. Olu cwangciso aluququzeleli nje kuphela uluhlu lwamathuba okufunda kodwa lukwaphucula namathuba othungelwano. Nokuba uyi-extrovert okanye i-introvert, inkomfa yenzelwe ukubonelela ngamathuba onxibelelwano olubandakanya wonke umntu.
Iphakheji yetikiti ye-VIP yenye into ebalulekileyo, enika ixabiso elibalulekileyo. Kulabo bakhetha amava e-VIP, izibonelelo zibandakanya ubusuku obubini ehotele, i-snacks, isidlo sasemini, isidlo segala, kunye nezaphulelo ezahlukeneyo. Ngaphezu koko, uRah ubonakalise ikhowudi yesaphulelo esikhethekileyo kubaphulaphuli, enika i-20% eyongezelelweyo kwitikiti leVIP-inkuthazo enyanzelisayo kubabhalisi bokuqala.
Iindawo zokugxila kunye neziganeko ezikhethekileyo
I-CoCrate isetelwe ukuba ibonise amacandelo aphambili athembisa ukutyebisa amava abakhoyo kwinkomfa. Ngokutsho kukaRah, inkomfa iya kubandakanya izibhengezo eziphambili kwi-AI, izinto eziphathekayo, kunye nentsebenziswano ebalulekileyo evela kumongameli we-Cooig. Ezi zibhengezo kulindeleke ukuba zisete inqanaba leendlela ezizayo kwi-eCommerce kwaye zibonelele abo bazimase iimbono ezixabisekileyo kwizinto ezintsha ezizayo.
Eyona nto iqaphelekayo kwinkomfa yalo nyaka kukugxila koosomashishini ababhinqileyo. Inkomfa iya kuba neepaneli kunye neeseshoni ezinikezelwe ukujongana neemfuno ezizodwa kunye namava abasetyhini kwishishini. Oku kuquka iseshoni ekhethekileyo ebizwa ngokuthi "I-Pitch the Pros," isiganeko sesitayela sikaShark Tank apho abanini bamashishini banokubeka iimveliso zabo kwiqela labagwebi. Abaphumeleleyo kule seshoni baya kufumana izibonelelo kunye namanye amabhaso axabisekileyo, ebonisa ukuzibophelela kuka-Cooig ekuxhaseni nasekuxhobiseni oosomashishini ababhinqileyo.
Ukongeza kwezi mpawu, inkomfa iya kuphonononga kwizihloko ezinjengokwandiswa kwemida ngokuthengisa okucwangcisiweyo kunye nothethathethwano lwababoneleli kunye nezicwangciso zokuphucula ukuhanjiswa kwabahambi ngenqanawa. Ngeeseshoni zoqhankqalazo ezenzelwe ukujongana neendlela zentengiso yase-US kunye nokubonelela ngezisombululo ezisebenzayo zokuhambisa ukuthunyelwa phesheya kolwandle, abakhoyo baya kushiya izicwangciso ezisebenzayo zokuphucula amathuba abo oshishino.
Uchuku lomntu
Incoko phakathi kukaCarlos noRah nayo yachaphazela icala lobuqu lamava enkomfa. URah wabelana ngeencwadi zakhe azithandayo zobuntwana, "Apho iSidewalk iphelela khona” nguShel Silverstein kunye “UWinnie-the-Pooh: Indlu ekwiKona yasePooh,” ecinga ngovuyo nobugqi obuziswa luncwadi lwabantwana. Olu chuku lobuqu longeze umaleko othandekayo kwingxoxo, lukhumbuza abaphulaphuli ngokubaluleka kokufumana ulonwabo kunye nenkuthazo kuzo zonke iinkalo zobomi, kubandakanywa ishishini.
Iingcamango zokugqibela
I-CoCreate ibumba ukuba ibe sisiganeko esiphawulekayo kwikhalenda ye-eCommerce. Ngokujolisa kwayo kubuchule obunokuthathwa, uyilo olubanzi lwenkomfa, kunye nokuzinikela ekubandakanyekeni, ithembisa ukunika ixabiso elibalulekileyo kwabo bazileyo. Nokuba ungumthengisi omiselweyo ojonge ukukala ishishini lakho okanye ungumntu omtsha ohlola indawo ye-eCommerce, inkomfa inento yakho.
Amaxabiso eentaka kwangoko kunye neekhowudi zesaphulelo ezikhethekileyo zibonelela ngesizathu esinyanzelisayo sokukhusela indawo yakho ngoku. Ungaphoswa lithuba lokufumana ulwazi oluxabisekileyo, nxibelelana noontanga boshishino, kwaye ube namava enkomfa ephume izandla kwibala elixineneyo lezehlo zeCommerce.
Ukufumana iinkcukacha ezithe vetshe nge-CoCreate 2024 kunye nokuthatha ithuba lamaxabiso eentaka zakuqala kunye neekhowudi zesaphulelo, qiniseka ukuba ujonga isiqendu samva nje se IiWizards ze-ECOM ipodcast. Yincoko ethembisa ukukushiya wonwabile kwaye unolwazi ngekamva leCommerce.
Mamela ipodcast epheleleyo apha:
