Iziqwenga zezityalo ziye zaba sisiqwenga se-quintessential kwifashoni yanamhlanje, edlula iintsingiselo zamaxesha onyaka kunye nokukhethwa kwengingqi. Esi sinxibo siguqukayo, esibhentsisa i-midriff, siye savela kwisiseko sesiqhelo sasehlotyeni ukuya kwingxelo yefashoni yonyaka wonke eyamkelwe ngabantu abahlukeneyo. Njengoko imveliso yempahla iqhubela phambili nokwenza izinto ezintsha, iincopho zezityalo zihlala ziphambili, zibonisa utshintsho olubanzi kwindlela yokuziphatha kwabathengi kunye nokutshintsha kwemarike.
Isiqulatho:
– Isishwankathelo seMarike
– IiMpawu zeFashion Ukubunjwa kweZityalo eziPhezulu
-Izinto ezikhethwa ngabathengi kunye nokuziphatha
-Utshintsho kunye nokuPhucula kweTekhnoloji
- Isiphelo
Ubume bemivuzo
Imfuno yeHlabathi yeZityalo eziPhezulu
Imfuno yehlabathi yezinto eziphezulu zezityalo ibone ukunyuka okubalulekileyo, okuqhutywa kukutshintsha kweendlela zefashoni kunye nefuthe elikhulayo leendaba zoluntu. Ngokwengxelo yoPhando kunye neeMakethi, imarike yempahla yehlabathi, ebandakanya iindawo eziphezulu zezityalo, kulindeleke ukuba ikhule kwi-CAGR ye-5.63% ukusuka kwi-2024 ukuya ku-2030.
IiMarike eziphambili kunye neMimandla
Imfuno ephezulu yezityalo iyahluka kwimimandla eyahlukeneyo, ngokukhula okubonakalayo kuMntla Merika, eYurophu, nakwingingqi ye-Asia-Pacific (APAC). KuMntla Merika, iUnited States kunye neCanada zihamba phambili kwiimarike, ziqhutywa yinkcubeko yefashoni eyomeleleyo kunye nengeniso ephezulu yokulahla. Ummandla we-APAC, ngakumbi i-China, iJapan, kunye noMzantsi Korea, ibona ukwanda okukhawulezayo ngenxa yokufudukela ezidolophini, ukunyuka kwemivuzo enokulahlwa, kunye nokukhula kwabantu abakumgangatho ophakathi. NgokoPhando kunye neeMarike, imakethi yempahla ye-APAC kulindeleke ukuba ikhule kakhulu, iqhutywa zezi zinto zentlalo noqoqosho.
EYurophu, amazwe afana ne-United Kingdom, iJamani, kunye neFransi ziimarike eziphambili zezityalo. Imarike yaseYurophu iphawulwa ngokukhetha umgangatho ophezulu, ifashoni ezinzileyo, ehambelana nokukhula kwezityalo ezilungele indalo. Ummandla woMbindi Mpuma kunye ne-Afrika (MEA) ukwabonisa amathuba okukhula abalulekileyo, okuqhutywa kukukhula kokhenketho kunye nomdla okhulayo kwiindlela zefashoni zamazwe ngamazwe.
Abaqhubi beMarike kunye nemingeni
Izinto ezininzi eziqhuba ukukhula kwemarike yezityalo ephezulu. Impembelelo eyonyukayo yemithombo yeendaba zentlalo kunye nabaphembeleli befashoni badlale indima ebalulekileyo ekwandiseni izityalo eziphezulu. Amaqonga afana ne-Instagram kunye ne-TikTok abe ngamajelo aphambili eendlela zefashoni, ezinempembelelo ezibonisa iindlela ezahlukeneyo zokuhombisa izityalo eziphezulu, ngaloo ndlela ziqhuba umdla wabathengi kunye nemfuno.
Omnye umqhubi obalulekileyo kukutshintshela kwisinxibo sesiqhelo kunye nemidlalo. Njengoko abathengi abaninzi bebeka phambili intuthuzelo kunye nokuguquguquka kukhetho lwabo lwempahla, imiphezulu yezityalo ibe lukhetho oludumileyo kuzo zombini iimpahla zesiqhelo kunye nezisebenzayo. Ukunyuka kokuqina kunye neentsingiselo zempilo nako kube negalelo kwimfuno yezityalo eziphezulu, ngakumbi kwicandelo leembaleki.
Nangona kunjalo, imarike ikwajongene nemingeni emininzi. Ukhuphiswano olumandla oluvela kwiimveliso ezininzi ezinikezela ngeemveliso ezifanayo kumaxabiso ahluka-hlukeneyo lunokuthintela ukukhula kwemarike. Ukongeza, ukuxhaphaka kwezinto ezithatha indawo ezikumgangatho ophantsi kubangela umceli mngeni kwiibrendi ezisekiweyo. NgokoPhando kunye neeMarike, ubukho beemveliso ezinophawu oluxelwayo kwiimarike ezisakhulayo sisithintelo esibalulekileyo kushishino lwempahla.
Ngaphandle kwale mingeni, imakethi ephezulu yezityalo iqhubela phambili ikhula, iqhutywa yintsha kunye nokutshintsha kwezinto ezikhethwa ngabathengi. Ukuphuhliswa kwezinto ezizinzileyo kunye ne-eco-friendly, kunye nenkqubela phambili kubuchule bokuvelisa, kulindeleke ukuba kudale amathuba amatsha okukhula kwiminyaka ezayo.
IiMpawu zeFashion Ukubunjwa kweZityalo eziPhezulu
Izimbo ezidumileyo kunye noYilo
Imiphezulu yezityalo ibe yeyona nto iphambili kwishishini lefashoni, ukusuka kwihlobo eliqhelekileyo eliyimfuneko ukuya kwisiqwenga esiguquguqukayo esinokubhalwa ngezihlandlo ezahlukeneyo. Ixesha leNtwasahlobo/Ihlobo lika-2025 limiselwe ukubona ukuqhubeka kwalo mkhwa, kugxilwe kuyilo oluyilayo kunye nezixhobo. Ngokwe-Design Capsule ye-PopPunk yabasetyhini abancinci i-S/S 25, ii-tank eziphezulu kunye nee-T-shirts ziya kulawula udidi lokusika kunye nokuthunga. Lo mkhwa udibanisa iisilhouettes ezimbini ukwenza ulutsha oluguquguqukayo oluyimfuneko, lugxininisa iimodyuli zeemodyuli ezivumela ukulungiswa kwakhona ngokulula. Ukwakhiwa kwezi ziqwenga zezityalo kuya kugcina i-silhouette elula, engapheliyo yokuphila ixesha elide, usebenzisa i-GOTS okanye i-BCI-certified cotton jerseys ukuthuthuzela. Ukongeza, ukusetyenziswa kwee-ribbed textures ezifihlakeleyo zetanki kuya kwongeza iindidi kwi-underlayer ngelixa ugcina ukusebenza okuqinileyo.
Ushicilelo kunye nemibala iya kudlala indima ebalulekileyo ekuthandeni iziqwenga zezityalo. Izilogeni ezivukelayo kunye nemizobo edlalwayo yokubeka iya kuba sisitshixo, ukuphefumlela kwi-Prints kunye neGraphics Design Capsule ye-Young Men's Analogue Nostalgia S/S 25. Le ndlela ilungelelanisa inkangeleko ngokunciphisa umthunzi ongasemva, ukwenza imizobo igqame ngaphandle kokugqithisa ukuyila.
IiNdlela zoNyaka kunye neempembelelo
Iintsingiselo zamaxesha onyaka ziphembelela kakhulu ukuyilwa nokuthandwa kwezityalo eziphezulu. Nge-Spring 2025, i-no-trouser trend, eyavela kwi-catwalks kwaye yafumana ukuthandwa kwisitayela sesitrato, iya kuqhubeka ibe yimpembelelo ebalulekileyo. Njengoko kubonwa kuMnyhadala we-Coachella ka-2024, lo mkhwa ugxininisa ii-silhouettes ezifanelekileyo kunye nobude obuncinci, ngakumbi kwiibhulukhwe ezimfutshane zedenim. Abaqulunqi abanjengoRalph Lauren baye baphonononga ukubakho kwesibheno esibanzi ngokubonisa ukuphindaphindwa kwemilenze ebanzi, enokuthi idityaniswe nemiphezulu yezityalo ukuze inkangeleko ilungelelene.
I-crochet trend iphinda ibekwe ukuba yenze impembelelo ebalulekileyo kwi-Spring 2025. Ngokutsho kwe-Top Crochet Trends Ngaphakathi kwe-SS24 yoNxibelelwano, i-chevron crochet kunye ne-stitch trims inikeza isibheno esibanzi sorhwebo. Iiseti ze-Crochet bikini ezineenkcukacha ezongezelelweyo ze-crochet appliqué, njengeziqhamo, ziya kutsala abathengi abaphambili kwifashoni. Lo mkhwa ubalasele ngakumbi kwiimpahla zaselwandle, kunye nokungathathi hlangothi kubalelwa kwi-29% yomxube wemibala yempahla ephawulwe “njengolwandle.” Ijezi ezikhaphukhaphu zokukhilosha kunye neekhati ziya kunyuswa njengeziqwenga zenguqu ekuqaleni kwentwasahlobo, ngelixa iziqwenga ze-groovy crochet ziya kubonakala kwintengiso yomnyhadala phambi kweCoachella.
Umntu odumileyo kunye nempembelelo yempembelelo
Abantu abadumileyo kunye nabaphembeleli banempembelelo enzulu kwiindlela zefashoni, kwaye iziqwenga zezityalo azinjalo. Imvuselelo ye-Y2K, eqhutywa ngabantu abadumileyo abafana no-Charli XCX kunye no-Sabrina Carpenter, ibuyise i-jean esezantsi esinqeni, ibhulukhwe ye-capri, kunye neziketi ze-bubble, ezidityaniswa ngokugqibeleleyo kunye neentloko zezityalo. Esi siganeko sabonakala ngotyalo-mali olubalulekileyo oluvela kubathengisi beemarike ezinkulu, kunye neebhulukhwe ze-capri kunye neebhulu ze-bubble skirts ezibona ukunyuka konyaka-onyakeni kwe-400% kunye ne-247%, ngokulandelanayo, ngokuhambelana no-Gen Z Vs. IMillennial Trends – EHLELIWE.
Iimpembelelo kumaqonga eendaba ezentlalo anje nge-Instagram kunye neTikTok zikwadlala indima ebalulekileyo ekwaziseni iindawo eziphezulu zezityalo. Ukukwazi kwabo ukubonisa iindlela ezahlukeneyo zokuhombisa izityalo eziphezulu, ukusuka kwiimpahla zemini ukuya kwimpahla yangokuhlwa ye-chic, kunceda ukuqhuba umdla wabathengi kunye nemfuno. Impembelelo yabaphembeleli yongezwa ngakumbi kukusebenzisana kwabo neemveliso zefashoni, beyila ingqokelela ekhethekileyo ehlala ibonakalisa imiphezulu yezityalo njengenxalenye esembindini.
Izinto ezikhethwa ngabathengi kunye nokuziphatha
Ubuninzi babantu kunye nabaphulaphuli ekujoliswe kubo
Abona bathengi bokuqala bezityalo eziphezulu ngabasetyhini abancinci, ngakumbi abo bakwi-Gen Z kunye ne-Millennial demographics. La maqela obudala aziwa ngokucinga kwawo ngefashoni kunye nokuvuma ukuzama iindlela ezintsha. Ngokwe-Design Capsule ye-PopPunk yabasetyhini abancinci i-S/S 25, ugqaliselo kumanqanaba emodyuli kunye noyilo oluguquguqukayo lubonelela kukhetho lwabaphulaphuli ekujoliswe kubo, abaxabisa zombini isitayile kunye nokusebenza ekukhetheni kwabo iimpahla.
Ukuthenga iipateni kunye nezinto ozikhethayo
Iipateni zokuthengwa kwabathengi kwiindawo eziphezulu zezityalo ziphenjelelwa zizinto ezininzi, ezibandakanya iintsingiselo zamaxesha onyaka, iziqinisekiso zabantu abadumileyo, kunye nempembelelo yemidiya yoluntu. Ukunyuka kokuthengwa kwe-intanethi kwenze ukuba kube lula kubathengi ukuba bafikelele kwiindidi ezahlukeneyo zezityalo, ukusuka kwiziqwenga eziphezulu zomyili ukuya kwiinketho zefashoni ezifikelelekayo. Ngokutsho kwe-Top Crochet Trends Ngaphakathi kwe-SS24 yoNxibelelwano, ii-imeyile zokuthengisa ezikhankanya "i-crochet" yaqala ukunyuka ngo-Epreli, ngoMeyi ibe yinyanga ethandwa kakhulu kwi-2024. Oku kubonisa indlela yokuthenga ngexesha apho abathengi banokuthi bathenge iziqwenga zezityalo entwasahlobo nasehlotyeni.
Ukwenza ngokwezifiso kunye neendlela zobuntu nazo ziya zisibaluleka ngakumbi kubathengi. Ukukwazi ukwenza iziqwenga zezityalo zibe zezakho ngoshicilelo olulodwa, iziqubulo, kunye nemizobo ivumela abathengi ukuba baveze ubuntu babo kwaye bagqame phakathi kwesihlwele. Lo mkhwa uthandwa kakhulu phakathi kwabathengi abancinci abaxabisa ukungafani kunye nokuzibonakalisa ekukhethweni kwabo kwefashoni.
Ukwenza ngokwezifiso kunye neeNdlela zoBukho
Umkhwa wokwenza ngokwezifiso kunye nobuntu kwifashoni uya ukhula ngamandla, kunye nemiphezulu yezityalo ibe yinto edumileyo kubathengi ukuba bayenzele wena. Ngokwe-Design Capsule ye-PopPunk yabasetyhini abancinci S/S 25, iziqubulo ezinemvukelo kunye nemizobo edlalwayo yokubeka zizinto eziphambili kuyilo lwezityalo ezingaphezulu. Oku kuvumela abathengi ukuba bakhethe uyilo oluhambelana nesimbo sabo kunye nezinto abazithandayo.
Ukongeza, ukusetyenziswa kwezinto ezizinzileyo kunye ne-eco-friendly ekuveliseni iziqwenga zezityalo kuya kubaluleke kakhulu kubathengi. I-Capsule yoYilo ye-Women's Soft NuBoheme S/S 25 iqaqambisa ukusetyenziswa kwezinto ezifana nesilika yoxolo, i-organza, i-chiffon, i-FSC-certified viscose rayon, kunye ne-lyocell, ebhenela kubathengi abaqaphela indalo. Ugqaliselo kumjikelezo, kubandakanywa uyilo lokuqhawula kunye nokurisayikilisha, kwandisa ngakumbi umtsalane wezi zityalo ziphezulu kubathengi ababeka phambili uzinzo kwizigqibo zabo zokuthenga.
Izinto ezintsha kunye nokuPhucula kweTekhnoloji
Izinto ezizinzileyo kunye ne-Eco-friendly
Imboni yefashoni igxininisa ngakumbi ekuzinzeni, kwaye iziqwenga zezityalo azinjalo. Ukusetyenziswa kwezinto ezizinzileyo kunye ne-eco-friendly ziyindlela ephambili ye-Spring/Summer 2025. Ngokwe-Design Capsule ye-Women's Soft NuBoheme S/S 25, izinto ezifana nesilika yoxolo, i-organza, i-chiffon, i-viscose rayon eqinisekisiweyo ye-FSC, kunye ne-lyocell zisetyenziselwa ukudala iziqwenga zezityalo ezinesitayile kunye nokusingqongileyo. Ezi zixhobo azigcini nje ukunciphisa impembelelo yokusingqongileyo kwimveliso yefashoni kodwa zibhenela abathengi ababeka phambili ukuzinza kwizigqibo zabo zokuthenga.
UbuChwephesha beMveliso kunye noBuchule
Ukuqhubela phambili kubuchule bemveliso kuphucula ukusebenza kakuhle kunye nokuzinza kwemveliso ephezulu yezityalo. I-Capsule yoYilo yePopPunk yabasetyhini abancinci i-S/S 25 igxininisa ukubaluleka kweemodyuli zeemodyuli kunye ne-silhouettes ezilula, ezingapheliyo zobomi obude. Le ndlela ayinciphisi inkunkuma kuphela kodwa ivumela ukulungiswa lula kunye nokwenza ngokwezifiso, ukwandisa ixesha lokuphila kwempahla. Ukongezelela, ukusetyenziswa kwe-GOTS okanye i-BCI-certified cotton jerseys iqinisekisa ukuba izinto ezisetyenziselwa imveliso zizinzileyo kwaye zifunyenwe ngokuziphatha.
isiphelo
Umgangatho ophezulu wezityalo awubonisi zimpawu zokucotha, kunye noyilo oluyilayo, imathiriyeli ezinzileyo, kunye nenkqubela phambili yetekhnoloji ebumba ikamva lesi sinxibo sisebenza ngeendlela ezininzi. Njengoko sijonge ngaseNtwasahlobo/eHlobo lika-2025, sinokulindela ukubona ugqaliselo oluqhubekayo kumaleko wemodyuli, ushicilelo lwemvukelo, kunye nemathiriyeli eco-friendly. Impembelelo yabantu abadumileyo kunye nabaphembeleli bemithombo yeendaba zentlalo iya kuhlala yomelele, iqhuba umdla wabathengi kunye nemfuno ephezulu yezityalo. Ngokunyuka kokwenziwa ngokwezifiso kunye neendlela zobuntu, abathengi baya kuba namathuba amaninzi okubonakalisa ubuntu babo ngokukhetha kwabo ifashoni. Njengoko imveliso yefashoni iqhubeka nokuvela, iziqwenga zezityalo ziya kuhlala ziyinto ephambili kwiiwodrophu kwihlabathi liphela, zibonelela ngamathuba angapheliyo esitayile kunye nokuzibonakalisa.
