Uliqala njani iShishini eliLungileyo ngaphandle kweembono

Ke ufuna ukuqala ishishini kodwa ungazi ukuba wenzeni, akukho mava, akukho nxibelelwano, kwaye akukho mali? Kuvakala kungenakwenzeka, kodwa akunjalo. Amanye awona mashishini aphumeleleyo namhlanje aqale ngombono obhalwe kwi-napkin, kwaye uninzi lwabaseki babo babengenamvelaphi yeshishini.

Into ephambili kukungazi yonke into kwangaphambili kodwa ukwazi ukuthatha inyathelo, nokuba awunazo zonke iimpendulo. Esi sikhokelo siya kuhamba ngokuqala ishishini ukusuka ekuqaleni, nokuba awazi ukuba uqale phi.

Okokuqala, qonda ukuba ukwakha ishishini lakho kuthatha ixesha, umzamo kunye nomonde. Akukho fomula yomlingo okanye impumelelo yasebusuku. Kodwa ukuba uzimisele ukusebenza, unokwenza into enenzuzo, ezinzileyo, kwaye mhlawumbi itshintshe ubomi. Masingene ngaphakathi.

Isiqulatho
Uliqala njani ishishini ngaphandle kombono kumanyathelo ali-9
    Inyathelo 1: Fumana umbono (nokuba ucinga ukuba awunayo)
    Inyathelo 2: Funda iincwadi eziya kutshintsha indlela ocinga ngayo ngeshishini
    Inyathelo lesi-3: Ungakuhoyi ukuzithandabuza (kuyakuxokisa nokuba kunjalo)
    Inyathelo 4: Cokisa imbono yeshishini lakho (kwaye uyenze ibe yinyani)
    Inyathelo lesi-5: Fumana abathengi bakho bokuqala abanokubakho
    Inyathelo 6: Yiba neencoko nabantu bokwenyani (hayi nje uphando)
    Inyathelo lesi-7: Yakha eyona incinci, inguqulelo yeshishini lakho
    Inyathelo lesi-8: Musa ukukhula ngokukhawuleza, kwakamsinya
    Inyathelo 9: Khathalela ishishini lakho (kunye nabathengi bakho)
Iingcamango zokugqibela

Uliqala njani ishishini ngaphandle kombono kumanyathelo ali-9

Inyathelo 1: Fumana umbono (nokuba ucinga ukuba awunayo)

Abantu bahlala besithi, "Andinamibono yeshishini." Nantsi inyani: Uyayenza. Awukawavuli okwangoku. Umbono omkhulu weshishini uhlala uvela kwindawo emnandi phakathi kwezinto ezintathu:

• Into oyithandayo ukuyenza

• Into onayo (okanye onokuyiphuhlisa) izakhono kuyo

• Kukho into abantu abazimisele ukuyihlawula

Ukufumana indawo yakho emnandi, sebenzisa lo msebenzi olula:

Bamba isiqwenga sephepha (ewe, bhala oku phantsi-hayi kwiGoogle Doc okanye ispredishithi). Seta isibali-xesha semizuzu eli-15 kwaye wenze uluhlu oluneekholamu ezintathu:

1. Izinto ezili-10 ozithandayo ukuzenza ezibandakanya umsebenzi. (Imizekelo: ukubhala, ukupheka, ukulungelelanisa, ukukhowuda, kunye neeprojekthi ze-DIY).

2. Iindlela ezili-10 onokwabelana ngazo ngezakhono zakho nehlabathi. (Imizekelo: ukuthengisa iimveliso kwi-intanethi, iikhosi zokufundisa, ukusebenza ngokukhululekileyo, kunye nokubonelela ngenkonzo).

3. Iimbono zeshishini ezili-10 ezisekelwe kwizintlu zakho ezimbini zokuqala.

Injongo asikokuza nombono omnye ogqibeleleyo weshishini ngoko nangoko. Kukuqala ukucinga njengosomashishini. Ukuba akukho nto icofayo ekuqaleni, ungagxininisi. Iingcamango zoshishino zifana neziqwenga zepuzzle ezidibanisa xa ungalindelanga.

Inyathelo 2: Funda iincwadi eziya kutshintsha indlela ocinga ngayo ngeshishini

Awudingi isidanga seshishini ukuze uphumelele. Kodwa kufuneka uqale ukucinga ngenye indlela. Nazi iincwadi ezintathu ekufuneka uzifundile eziza kukunceda usuke ku “Andazi” uye “ndingayenza le nto”:

• Isiqalo esithembekileyo ngu-Eric Ries ukufundisa indlela yokuvavanya izimvo ngokukhawuleza kwaye uphephe ukuchitha ixesha.

• Umzimba Womsebenzi nguPam Slim: Le ncwadi iya kukunceda uqhagamshele izakhono zakho namava kwishishini elinengeniso.

• Nayiphi na incwadi kaSeth Godin: Ngokunyanisekileyo, khetha nje enye. Ukuqonda kwakhe kwintengiso kunye nengqondo yeshishini kutshintsha umdlalo.

Nasi isilumkiso esincinane: Musa ukunamathela ekufundeni kuphela. Iincwadi zenzelwe ukukhokela isenzo, hayi ukulibazisa. Zinike ixesha elibekiweyo leeveki ezimbini lokufunda kwaye uqhubele phambili.

Inyathelo lesi-3: Ungakuhoyi ukuzithandabuza (kuyakuxokisa nokuba kunjalo)

Nantsi into ekungekho mntu ukuxelela yona xa usaqala: Ukungazithembi kuyinto eqhelekileyo. Elo lizwi lincinci entlokweni yakho libuza:

❌ “Kuthekani ukuba akukho mntu uthengayo?”

❌ "Kuthekani ukuba ngumbono osisidenge lo?"

❌ "Kuthekani ukuba ndisilele?"

Wonke usomashishini ophumeleleyo uye waba nezi ngcinga zichanekileyo. Umahluko kukuba abazange bavumele amathandabuzo ukuba abathintele. Eyona ndlela yokuphelisa ukungazithembi kukuthatha inyathelo phambi kokuba uzive ukulungele. Nje ukuba ubeke into emhlabeni — nokuba siposti yebhlog, imveliso, okanye inkonzo encinci — uya kuqonda:

• Uninzi lwabantu alukugwebi njengoko ucinga.

• Awudingi ukuba ugqibelele ukuze uqalise.

• Okukhona uzama, kokukhona kuba lula.

Inyathelo 4: Cokisa imbono yeshishini lakho (kwaye uyenze ibe yinyani)

Ukuba awufumananga mbono ilungileyo, buyela emva kwinqanaba lokuqala. Kodwa ukuba unengcamango erhabaxa, lixesha lokuba uyenze ibe yinyani. Eyona ndlela ilungileyo kukufumanisa ukuba abantu bayayifuna na. Zibuze le mibuzo ilandelayo:

• Ngoobani ababeza kungenelwa kule ngcamango?

• Ngaba abantu babeza kuyihlawula imali ngale nto?

• Ngaba ndingaqala kancinci ngaphandle kotyalo-mali olukhulu?

Ukuba awuqinisekanga, buza abantu ngokuthe ngqo (nto leyo esikhokelela kwinyathelo elilandelayo).

Inyathelo lesi-5: Fumana abathengi bakho bokuqala abanokubakho

Abathengi abangabalandeli, abalandeli, okanye abahlobo. Ngabantu abaya kukuhlawulela imveliso okanye inkonzo yakho. Nantsi indlela yokuzifumana ngokukhawuleza:

• Finyelela kubahlobo kunye nosapho-hayi ukuthengisa, kodwa ukubuza ukuba bamazi umntu onokuthi ayifune le nto uyinikezayo.

• Khangela uluntu lwe-intanethi kunye namaqonga eendaba ezentlalo afana namaQela e-Facebook, i-Reddit, i-LinkedIn, kunye neeforamu ze-niche. Ezi zinamawakawaka abathengi.

• Jonga abo bakhuphisana nabo. Ukuba amashishini afanayo akhona, kulungile! Kuthetha ukuba kukho imfuno. Ngoko, funda oko bakwenzayo ngokufanelekileyo.

Inyathelo 6: Yiba neencoko nabantu bokwenyani (hayi nje uphando)

Abantu abaninzi bayalitsiba eli nyathelo kuba besoyika ukuthetha nabantu abangabaziyo. Musa ukuba nguloo mntu. Ukuba uzimisele ngokuqala ishishini, udinga impendulo yokwenyani evela kubantu bokwenyani. Ngoko, cinga ukwenza oku kulandelayo:

• Cwangcisa iifowuni okanye iintlanganiso zobuqu kunye nabathengi abanokubakho.

• Babuze ukuba yeyiphi eyona ngxaki inkulu inxulumene nombono wakho.

• Musa ukuqalisa ukuphosa ngokukhawuleza. Kunoko, phulaphula oko bakuthethayo.

Masithi abantu abaninzi banendawo enye yeentlungu. Sivuyisana nawe. Ufumene ithuba leshishini.

Inyathelo lesi-7: Yakha eyona incinci, inguqulelo yeshishini lakho

Ulibale ukuqaliswa okukhulu kunye newebhusayithi ezibiza kakhulu. Imodeli yakho yokuqala yeshishini kufuneka ibe lula, isebenze, kwaye ivavanywe. Ukuba yimveliso, thengisa uguqulelo olusisiseko ngaphambi kokuba lugqibelele. Nikeza ngezilingo ezimbalwa zasimahla okanye ezinexabiso eliphantsi ukufumana ubungqina ukuba yinkonzo. Okokugqibela, thumela iividiyo, iiblogi, okanye iipodcasts ukubona ukuba yintoni efumana ukutsalwa ukuba isekelwe kumxholo. Inqaku kukuqala kancinci, uvavanyo, ukuphucula, kunye nokuphinda.

Inyathelo lesi-8: Musa ukukhula ngokukhawuleza, kwakamsinya

Impazamo eqhelekileyo eyenziwa ngoosomashishini abatsha kukunyusa izinga ngaphambi kokuba ishishini labo lilunge. Endaweni yoko, gxininisa kumgangatho phambi kobuninzi. Fumana abathengi bakho abambalwa bokuqala, uphucule umnikelo wakho, kwaye uvumele intengiso yegama-ngomlomo ikhulise amandla. Awona mashishini aphumeleleyo awakhuli ngokukhawuleza—akhula ngabom.

Inyathelo 9: Khathalela ishishini lakho (kunye nabathengi bakho)

Abantu bayakuqaphela ukuba awukhathali ngale nto uyenzayo. Akunyanzelekanga ukuba utshintshe umhlaba ngeshishini lakho, kodwa kuya kufuneka ufune ngokunyanisekileyo ukunceda abantu okanye ukusombulula ingxaki. Ukuba ulikhathalele ishishini, ukwenza oku kulandelayo luluvo olulungileyo:

• Mamela ingxelo.

• Phucula ngokusekelwe kwiimfuno zabathengi bangempela.

• Ungatshintshi-amashishini amaninzi ayasilela ngenxa yokuba abantu bayeka ngokukhawuleza.

Iingcamango zokugqibela

Ukuqala ishishini xa ungazi ukuba wenze ntoni kunokuziva unzima. Kodwa nantsi inyani: Awudingi mbono ugqibeleleyo, awudingi iitoni zemali, kufuneka uqale nje. Inyathelo lokuqala lihlala lilelona linzima-kodwa xa sele ulithathile, uya kuqonda ukuba sele uphambi kwama-99% abantu abangazange bazame. Khumbula ukuba ukuqala ishishini akuzange kube lula ngolu hlobo-iqhinga kukuthatha inyathelo lokuqala.