IiPlatform ezi-5 eziphezulu zokusika kwi-Digital Commerce Ngokutsho kukaGartner

Ababoni babona izinto ezikude lee kwixesha langoku, izinto ezibonakala zikude kwinkoliso yabantu ababukeleyo ukanti bazibambe ngokungathi zisemandleni abo. Ngelixa belwa imiceli mngeni yanamhlanje benomdla wokutya, uthando lwabo lokwenyani luvela ekubumbeni oko kuseza kuza.

Ngaphakathi kwendawo yorhwebo lwedijithali, ababoni batyhila ikamva ngokusebenzisa ii-vectors abalatha kuzo, iindawo zokukhula abazijongileyo, kunye neendlela zokukhula abazityhalayo. Ngokungafaniyo noninzi lweshishini, into equlethwe yimeko ekhoyo kunye nendlela izinto eziye zasekwa ngayo, ababoni bayakwamkela ukuthatha umngcipheko ngeengcinga ezintsha. Enyanisweni, zifikelela kubo ngokukhawuleza njengeentyatyambo ezijika elangeni.

Ngeendlela ezingaqhelekanga kunye nokuhlala phambili ngokulwela ukuqamba izinto ezintsha kunye nokucinga - yintoni ngokwenene eyenza ababoni. Kwaye ngelixa ababoni ngamanye amaxesha banokuswela ubugcisa bokwenza, bangcono ekuqondeni umkhondo wekamva loshishino kunye nokubanakho ukuguqula amandla emarike.

Contents:
Kutheni Umbono
Iiplatifti ezi-5 eziphezulu zokurhweba ngedijithali
Okukwintsusa

Kutheni Umbono

Iinkokeli zentengiso ziyafana nabantu abadumileyo - bane-aura yempumelelo kunye nezihlwele ezilungele ukutya imveliso yazo zivuleke amehlo. 

Ezi ngxilimbela zeshishini kunye neenkokheli zinesabelo esikhulu semalike; i-ecosystem yabo yakhelwe kwiziseko eziqinileyo nezingakhuselekanga. Babonelela ngezisombululo zonke-kwinye ezisombulula ngempumelelo ubunzima obuninzi abathengi abadibana nabo, ngokusekwe kwiindlela ezizanyiweyo neziyinyaniso.

Kuthekani ngeemboni, ubuza - ayizozifuna nje ukuba ziinkokeli? Ewe, hayi. Banenye indlela yokucinga, imbono, kunye ne-optics. Abakhululekanga ngeempendulo zemveli kwaye bafuna ukuphazamisa imeko ekhoyo.

Ababoni baqhubeka befuna ukubuza kwaye bathathe indawo yeenkqubo kunye nobuchwepheshe obusekiweyo. Bayaphumelela ekuqaliseni izinto ezintsha kwaye bakhuthazwa ukuba banike izisombululo ezityhala imida yoshishino.

Yintoni eyenza isimo sengqondo sombono somelele? Ziziphi iintsika kunye namandla amakhulu eqonga lombono we-ecommerce?

Innovation

Imalunga nokongeza into entsha – into esekwe phezu kwemithetho yomdlalo. Elinye lamandla amakhulu ababoni kukutshintsha kwimveliso yayo, iimpawu, okanye itekhnoloji kwinqanaba elilandelayo, isizukulwana esilandelayo.

Umbono kunye neQhinga

Ababoni bajonga iibhola zabo zekristale ngoncumo lweekati ezibona amaxhoba, abaneli nje ukuba ne-intuition - balindele utshintsho kwimarike yexesha elizayo, belawula umbono wabo ocacileyo kunye nesicwangciso sendlela yekamva lorhwebo lwedijithali.

Ukuqonda Marketing

I-Trendsetters idlulela ngaphaya kwe-intuition kwaye ixhomekeke kuhlalutyo olubanzi lwemarike kunye nokuqonda okunzulu kwishishini lezorhwebo ledijithali. Baqokelela kwaye batolike idatha ukwenza intsingiselo yesiphithiphithi, babonelele ngezisombululo zokucinga phambili ezijongene nokuguquka kweemfuno zabathengi.

Ukuguquguquka kunye nokwandiswa

Amaqonga okusika aqinisekisa ubungqina bexesha elizayo bempahla yabathengi babo. Bayaziqonda iingozi ezinxulumene nokutshixa iqonga kwaye banike izisombululo ezenza ukuba ukufuduka kube lula, kuthintelwe ukuphazamiseka okukhulu. La maqonga orhwebo edijithali anombono axhobisa iinkampani ukuba zandise imisebenzi, zibambe izithuthi ezongezelelekileyo, kwaye zidibanise imisebenzi emitsha ngaphandle kokuphazamiseka okukhulu.

Iiplatifti ezi-5 eziphezulu zokurhweba ngedijithali

Spryker 

Umbono wokuqala

Luhlobo luni lokubetha xa uqala ukujongana ne-brand ye-Spryker yi-oryx avatar yabo, mhlawumbi ijolise ekuxeleleni abathengi abanokubakho: sinobuhlobo kwaye sihamba ngokulula kodwa sinazo ezi mpondo zinkulu - ngenkonzo yethu, uxhobile ngokupheleleyo kwaye ulungele ukulwa nawuphi na umngeni ophuma ngaphandle kweblue. Okumangalisayo kukuba, elithi “spryker” ngesiBhulu lithetha “umbalisi wamabali,” lisimema ukuba sizibuze ngakumbi ngobume babo. Ke, yintoni ephantsi kwe-hood ye-Spryker, umbono weqonga lorhwebo lwedijithali ngokukaGartner?

IZakhono zoShishino eziPakishayo

I-Spryker inikezela ngezakhono zoshishino ezipakishweyo ezivumela iimeko zokusetyenziswa kwe-B2B eziqhelekileyo kanye ngaphandle kwebhokisi, njengokuthengiswa kweetshaneli ezininzi, amaxabiso aqhelekileyo, ulawulo lwe-inventory kunye neekhathalogu. Ezi zakhono zinokuphunyezwa ngokukhawuleza ukufumana ivenkile kwaye isebenze ngokukhawuleza. Ngaphezu koko, izakhono ezipakishiweyo zisebenza njengeebhloko zokwakha ezinokuphinda zandiswe kwaye zenziwe ukudala izisombululo zorhwebo ze-B2B ezilungelelanisiweyo.

PaaS + Cloud

Itekhnoloji ye-Spriker's PaaS + Cloud ivumela abathengisi kunye nabathengisi ukuba basebenzise iqonga le-Spryker kubaboneleli belifu abaqinisekisiweyo njenge-AWS kunye ne-Google Cloud ngokusebenzisa iinkonzo zeqonga ezilawulwa ngokupheleleyo. Oku kuphelisa isidingo sokusekwa kunye nokugcinwa kwezakhiwo zangaphakathi, njengoko i-Spryker ibamba imisebenzi eqhubekayo njengohlaziyo, ukulinganisa kunye nokufumaneka okuphezulu. NgePaaS + Cloud, abathengi banokugxila kwiimfuno zabo eziphambili zeshishini.

Spryker App Ukwakhiwa Platform

I-Spryker App Composition Platform yimodyuli yeqonga lezorhwebo elivumela abarhwebi ukuba baqulunqe izicelo ezinokwenziwa ngokwezifiso nge-microservices, i-REST APIs kunye ne-frontends. Inika iibhloko zokwakha zeemodyuli zemisebenzi eqhelekileyo yorhwebo enokuthi idityaniswe ngokuguquguqukayo. Oku kulungelelaniswa kwenza abaphuhlisi bakwazi ukwenza ngokukhawuleza iimpawu ezintsha ngokuhlanganisa amacandelo ayimfuneko kuphela, kunokulungisa inkqubo yonke.

Ikhowudi yokuhlaziya

Itekhnoloji yeSpriker's Code Updater ihlaziya ngokuzenzekelayo ikhowudi phakathi kweenguqulelo zeqonga. Iqinisekisa izandiso kunye nekhowudi yesiko ifuna kuphela uhlaziyo olunye emva kophuculo oluphambili, ukuphepha ukuvuselelwa ngesandla. Oku kulungelelanisa ukufuduka kunye nokunciphisa ukuphuka, ukunciphisa iindleko zokuhlala ngoku kunye nokukhutshwa okutsha kwe-Spryker.

Iinkonzo zokuVuselela uMphambili

Iinkonzo zeSpriker's Frontend Enablement zibonelela ngeeAPIs kunye nezixhobo zokwenza lula indawo engaphambili yevenkile kunye neB2B yokudityaniswa nophuhliso. Banikezela ngamacandelo angaphandle kwebhokisi kunye neenkonzo zamaqela angaphambili ukwakha ujongano lomsebenzisi otyebileyo ngaphandle kokulawula ingqiqo yomva wokugqibela.

Ikhithi yoPhuculo lweSoftware 

IKit yoPhuhliso lweSoftware yeSpryker ibandakanya izixhobo kunye namaxwebhu ukwenza ngokwezifiso kunye nokwandisa iqonga. Ibonelela ngee-APIs kunye neenkonzo zokwakha izandiso ngokusebenzisa i-API-indlela yokuqala. I-SDK ikhawulezisa uphuhliso ngokulungelelanisa ujongano kunye nokubonelela ngesakhelo sokuhlanganisa. Inika ulawulo olupheleleyo kunye nokuguquguquka ukuguqula nakuphi na ukusebenza okungagqibekanga.

Umatshini woMbuso

I-Spryker isebenzisa i-State Machine ukwenza imodeli kunye nokulawula ukuzaliseka komyalelo onzima kunye nokuhamba komsebenzi. Oku kuvumela uqwalaselo lwezizwe ezilungele ukwenziwa kwiiodolo kunye namaziko ukuba atshintshe. Oomatshini boburhulumente babonelela ngokubonakala kumanyathelo enkqubo kwaye baqinisekise ingqibelelo ngokulawula utshintsho olufanelekileyo lobume. 

Spryker Middleware

I-spryker middleware ziingceba zekhowudi eziphinda zisebenziseke ezithintela izicelo kunye neempendulo, ukulungiswa okanye ukuphucula ukusetyenzwa. Oku kuvumela ingqiqo yeshishini eliqhelekileyo ukuba lifakwe kwiindawo ezithile, ukuguqula ukuziphatha okungagqibekanga kunye nezenzo.

Lilonke, iSpryker ibonelela ngezikhokelo ezibanzi kunye nezifundo zabaphuhlisi besoftware ye-ecommerce abazimisele "ukujoyina umhlambi."

Ukongezwa kwe-VTEX 

Umbono wokuqala

Omnye umdlali onombono kwi-ecommerce yiVTEX, iqonga lorhwebo lwedijithali. Ngo-2023, uGartner wavuma izakhono ze-VTEX kurhwebo lwedijithali. UGartner uphinde wabeka i-VTEX yesibini kwi-B2C kunye ne-B2B yorhwebo kwiqonga elinye.

Njengovulindlela iminyaka engaphezu kwe-10, i-VTEX ibe yi-microservices-based based, API-first, cloud-first, kunye nesisombululo esingenantloko. I-VTEX nayo ikhule ngokukhawuleza kwihlabathi jikelele ngokwe-IDC.

I-VTEX ibalasele ngokuqukana nentsebenziswano. Iwebhusayithi yabo icebisa amaxabiso anenkathalo. Iimarike ze-VTEX zikhulula iibrendi kwimiqobo yelifa ngorhwebo lwale mihla kunye nobuchule. Indlela yabo yokusebenzisana ibeka iVTEX ngendlela entsha.

I-VTEX ijonge njani ukuphazamisa indawo yorhwebo yedijithali kwaye zeziphi iitekhnoloji abazisebenzisayo?

I-VTEX Digital Commerce Platform 

I-VTEX Platform yenza ukuba amashishini akwazi ukuhambisa amava okuthenga aphezulu kuwo onke amajelo ahlukeneyo kunye neendawo zokucofa, kubandakanywa nabasakhasayo njengorhwebo lweengxoxo kunye nokuthenga ngokuphila. Ngoyilo olungenantloko olungenantloko, i-VTEX ivumela ekudalweni komxholo-ocebileyo kunye neendawo zokugcina izinto ezinokwenziwa ngokwezifiso, ezilungiselelwe isantya usebenzisa iteknoloji yanamhlanje yangaphambili. Iqonga likwabonelela ngezakhono ezibanzi ze-B2B, ukuxhobisa amashishini ukuba ahlangabezane nolindelo lwabathengi, ukunciphisa iindleko, kunye nokwenza intsebenziswano phakathi kwabathengi nabathengisi.

Indawo yeMarike yeVTEX kunye noLawulo loMthengisi 

I-VTEX ixhobisa amashishini ukuba afumane, akhwele, kwaye alawule abathengisi ngokukhawuleza ngaphakathi kwendawo yentengiso yendalo. Amashishini anokwenza amava abathengisi ngokusekwe kwiimfuno ezithile kwaye aphathe ngokufanelekileyo iikhathalogu zeemveliso zomthengisi, amaxabiso, uluhlu, kunye nolwazi lolungiselelo. Iqonga likwabonelela ngeedashbhodi zokusebenza ezakhelwe ngaphakathi, iinkqubo zokuhlawula okwahlulahlula, kunye needashbhodi zokuthengisa, ukwenza ukubonakala, ukulawula, kunye nokubeka iliso kwimpumelelo kubo bobabini abaqhubi beemarike kunye nabathengisi.

Inkqubo yoLawulo lwe-Order ye-VTEX 

I-VTEX OMS iyisisombululo esinamandla esenza ukuba amashishini adibanise kwaye alawule i-inventri kwinethiwekhi yabo yonke yokuzaliseka, kubandakanywa iivenkile, amaziko okuzaliseka, ababoneleli kunye nabathengisi beqela lesithathu. Nge-VTEX OMS, amashishini anokwenza iiodolo ngobukrelekrele ukuze azaliseke, aqinisekise ukusebenza ngokufanelekileyo kunye nokwandisa inzuzo. Inkqubo ibonelela ngembono esembindini yoluhlu lweempahla kunye neeodolo, ivumela amashishini ukuba aphucule imisebenzi yawo yorhwebo, alawule uluhlu lwempahla kunye neeodolo kwindawo enye, kwaye alungelelanise ngokungenamthungo iiodolo kuwo onke amajelo.

VTEX IO iqonga lophuhliso 

I-VTEX ineqonga labo lophuhliso elixhobisa amashishini ukuba aqalise iiprojekthi zabo ze-B2C okanye ze-B2B ngokubonelela ngesethi epheleleyo yee-APIs, amacandelo omthombo ovulekileyo, kunye ne-CLI esebenziseka lula kuphuhliso lwamafu. Iphucula ukusebenza kakuhle kweqela lophuhliso ngokususa imisebenzi yezandla, ukwenza ngcono uphuhliso lwangaphambili lwevenkile kunye neqonga leWebOps, kunye nokuqinisekisa ubungakanani kunye nokusebenza. 

VTEX Live Shopping 

I-VTEX Live Shopping ivumela iibrendi ukuba zizise iikhathalogu zazo ebomini ngokubonisa iinkcukacha zemveliso kunye nokuzibandakanya nabathengi ngexesha langempela, ukudala umxholo oqhuba intengiso. Idityaniswe nendawo yokuthengisa kunye nezisombululo zolawulo lwe-odolo, iVTEX yokuthenga ebukhoma ibonelela ngokufikelela kwabaninzi, iphucula ubukho bedijithali, kwaye iququzelela unxibelelwano lomntu, ukwakha ubudlelwane obunentsingiselo kunye nabathengi ngexesha lemisitho ephilayo. 

I-VTEX ikwakhathalela abaphuhlisi abatsha be-ecommerce, kwaye ineziko labo elibanzi lobutyebi. 

Golide 

Umbono wokuqala

Iqonga elivulekileyo le-OroCommerce laphuhliswa kunye neshishini le-B2B engqondweni. Abantu abasemva kwe-OroCommerce nabo babesemva kweMagento, eyathengwa yi-eBay ezandleni zabo. I-OroCommerce liqonga lemodyuli elinika uluhlu olubanzi lweempawu zorhwebo lwedijithali kunye neemarike zeB2B. Ezi mpawu ziquka ukwenza ngokwezifiso, ukwenziwa kwendawo, amaxabiso aphucukileyo, ukuhamba komsebenzi ngokuzenzekelayo, izixhobo zokugcina abathengi, kunye nokudibanisa ne-OroCRM. Iyilwe kucingwa ngabarhwebi beB2B, ibonelela ngeemfuno zabo ezizodwa.

Ulawulo lweAkhawunti yeShishini  

Itekhnoloji yoLawulo lweAkhawunti ye-Oro ivumela amashishini ukuba alawule ngokufanelekileyo ubudlelwane kunye nokusebenza kwiiakhawunti zabathengi ezinamanqanaba amaninzi. Ibonelela ngezixhobo zokuqulunqa uluhlu lwamaqumrhu, ukwabela abameli beakhawunti, kunye nokulandelela umsebenzi weakhawunti engaphantsi kunye nee-invoyisi. Lo mbono weakhawunti unika amashishini ingqiqo enzulu kubudlelwane obukhulu babathengi ngenkonzo ephuculweyo kunye namathuba okukhula.

Ulawulo lokuFikelela, iindima, kunye neeMvume  

Ulawulo lofikelelo lwe-Oro, iindima, kunye netekhnoloji yeemvumelwano zenza ukuba ulawulo lomsebenzisi lulungiswe kakuhle kuyo yonke imisebenzi entsonkothileyo yeB2B. Abalawuli banokumisela imithetho yokhuseleko eguquguqukayo ukumisela ukuba yeyiphi idatha kunye nemisebenzi iindima zomsebenzisi ngamnye ezinokufikelela kuzo. Oku kuqinisekisa ukuba ulwazi olunovakalelo lwequmrhu luhlala lukhuselekile ngelixa uvumela intsebenziswano phakathi kwamaqela kunye nabathengi.

Ulawulo lweKhathalogi yeB2B eyenzelwe wena  

Itekhnoloji yolawulo lwekhathalogu ye-Oro yobuqu ivumela amashishini ukuba enze iikhathalogu zeemveliso ezilungelelanisiweyo kwiiakhawunti zomthengi ngamnye okanye amaqela abasebenzisi. Izakhono ezikwinqanaba eliphezulu njengokubekwa phambili kwemveliso, imimandla enemiqathango, kunye noyilo olulungiselelweyo luzisa amava agcinwe. Oku kulungelelanisa inkqubo yokuthenga kubathengi be-B2B abanzima ngelixa ugcina i-database yekhathalogu ephakathi kubaboneleli.

Uluhlu lweeXabiso ezininzi  

Itekhnoloji yoluhlu lwamaxabiso amaninzi yenza ukuba amashishini achaze kwaye asebenzise izikimu zamaxabiso ahlukeneyo kumacandelo ahlukeneyo abathengi. Amashishini anokuqwalasela uluhlu lwamaxabiso olulodwa olubandakanya amaxabiso esiqhelo, irhafu, izaphulelo kunye nokunye, kwaye anxulumanise neentlobo zabathengi. Esi sixhobo samaxabiso siguqukayo sinceda ukwenza imali ngeemveliso ngokugqibeleleyo kwaye sihlangabezane neemfuno ezahlukeneyo zabathengi kuyo yonke imimandla kunye namashishini.

Uluhlu lweeNtengiso ezininzi  

Uluhlu lwezinto ezininzi zokuthenga luvumela abathengi ukuba bagcine uluhlu lweminqweno eyahlukileyo elungiselelwe iimfuno zabo zesebe okanye zeprojekthi. Uluhlu lomntu ngamnye lunokuthi ke kwabelwane ngalo nabachaphazelekayo abafanelekileyo ukuze bafumane igalelo okanye bavunywe. 

Imibutho emininzi, iiWebhusayithi kunye neeVenkile  

Isethi yeempawu inceda amashishini ukuba enze kwaye alawule imibutho emininzi, iiwebhsayithi, kunye neendawo zangaphambili zevenkile ukusuka kwi-backend enye. Oku kuvumela ii-subsidiaries okanye amasebe ukuba asebenze ngokuzimeleyo kunye nemimandla yawo, iimpawu, iikhathalogu kunye namaqela olawulo ngelixa esaxhuma kwiqonga lorhwebo ekwabelwana ngalo kunye nenkqubo yolawulo lwe-odolo. 

Ukwahlula kunye neeNgxelo zeSiko  

Ukwahlula kunye neteknoloji yeengxelo zesiko ibonelela ngezixhobo zokuhlalutya umthengi, imveliso, kunye nedatha yokuthengisa kuwo wonke amasebe, amacandelo, okanye nayiphi na icandelo elifanelekileyo. Abalawuli banokukhawuleza ukwakha iingxelo ezijoliswe kuyo kunye needeshibhodi ngaphandle kokuxhomekeka kwi-IT. 

Inkqubo yoLawulo loLawulo  

I-CMS ye-Oro yenza ukuba kudalwe kunye nokulawulwa kwemveliso eguquguqukayo, udidi, kunye nomxholo wephepha ngokuthe ngqo kwiqonga le-ecommerce. Abathengisi banokusebenzisa izixhobo ezinamandla zokuhlela kunye nokuhamba komsebenzi ngelixa amaqela obuchwephesha esebenzisa i-API ngaphezulu kolwazi olulungiselelweyo. Lo mxholo usembindini unamandla anyanzelisa amava edijithali kuzo zonke iindawo zokuchukumisa abathengi.

I-Flexible Workflow Engine 

Le bhokisi yezixhobo ivumela amashishini ukuba enze imodeli yokuvunywa okulungiselelweyo kunye nokuhanjiswa kokuhanjiswa kwemisebenzi eqhelekileyo njengeodolo, ii-invoyisi kunye neemeko zenkxaso. Izixhobo ezinamandla eziphuma ngaphandle kwebhokisi kunye nee-APIs zenza kube lula ukudalwa kwemisebenzi esekelwe kwindima ehambelana neemfuno zombutho ngamnye.

Ulawulo lwe-SEO 

Izakhono zolawulo lwe-SEO ye-Oro yenza ukuba kuphuculwe imveliso kunye namaphepha odidi kanye ngaphakathi kojongano lolawulo. Amashishini anokunyusa izixhobo ezidibeneyo zokuphucula umxholo, ukulawula idatha yemeta kunye nokuhlalutya ukusebenza ukuphucula ukukhangela.

Injini ye-imeyile  

Kwimeko apho ufuna i-imeyile yetransekshini eyomeleleyo yokukwazi ukwenza unxibelelwano luzenzele ngokuzenzekelayo njengoqinisekiso lwe-odolo kunye nezaziso zokuthumela, i-Oro iyakugubungela. Abathengisi banokusebenzisa iitemplates kunye nokutsala-kunye-bawise abahleli ukuyila ii-imeyile eziphendulayo ezibandakanya abathengi kulo lonke uhambo lwabo.

Management Management  

I-IMS ye-Oro ivumela amashishini ukuba aseke umkhondo wempahla eneenkcukacha kwiindawo ezininzi zokugcina iimpahla kunye neendawo. Imithetho ekwinqanaba eliphezulu njengogcino-ndawo, amanqanaba esitokhwe amancinci, uhlaziyo oluninzi luqinisekisa ukuzaliseka kocwangco ngelixa uphepha ngaphezulu okanye ngaphantsi.

Ulawulo loNyuselo  

Itekhnoloji yolawulo lwezonyuso ze-Oro yenza ukuba iibhrendi ziqwalaselwe ngokulula, zijolise, zicwangcise kwaye zizenzele iikhuphoni, izaphulelo, iinyanda kunye nokunye. Iimeko ezintsonkothileyo kunye nokubekwa kweentengiso kwandisa amathuba okuthengisa kwaye kuqhube ukuziphatha okunqwenelekayo kwabathengi.

Ulawulo lweRhafu  

Itekhnoloji yolawulo lwerhafu ye-Oro ixhasa ukubalwa kwerhafu kunye nokuthotyelwa kwiindawo ezininzi zolawulo. Imithetho yerhafu enzima inokulinganiswa kwaye isetyenziswe ngokuzenzekelayo ngokusekelwe kwindawo yabathengi, iimveliso, indlela yokuthumela kunye nezinye izinto eziguquguqukayo.

Iingcaphuno kunye neMiyalelo  

Iingcaphuno ze-Oro kunye nee-odolo zobuchwepheshe zivumela amashishini ukuba avelise imveliso kunye neenkonzo ezisekelwe kwiikowuti ezinokuguqula ngokungenamthungo kwii-odolo zokuthengisa. Izixhobo ezintsonkothileyo zibonelela ngokubonakala kunye nolawulo lokucaphula, ukuodola, i-invoyisi kunye nemijikelo yobomi ezalisekileyo.

Ulawulo oludibene nabathengi  

I-OroCRM ibonelela ngembono enye yeeprofayili zabathengi, ukuthengiselana, iimeko zenkxaso kunye nokukhethwa kwentengiso. Izixhobo zemikhankaso ekujoliswe kuyo, iinkqubo zokuthembeka kunye nokuhamba komsebenzi okuzenzekelayo kuphucula ukubandakanyeka kwabathengi kulo lonke uhambo lwabo.

Kubaphuhlisi, abazimisele ukuqalisa umsebenzi wabo ngaphakathi kwe-Oro ecosystem, kukho i-Oro academy kunye noqeqesho oluninzi. 

Ivenkile 

Umbono wokuqala

UGartner waqaphela iShopware njengombono weqonga lorhwebo lwedijithali kwingxelo yakhe ye2023 Magic Quadrant. I-Shopware ilungele amashishini abo bonke ubukhulu, ukusuka kwangaphantsi kwe-100M ye-GMV yonyaka ukuya kumashishini amakhulu, ngenxa yokuguquguquka kunye nokuguquguquka. 

Inobukho obuqinileyo bengingqi kunye nokugxila eYurophu, apho uninzi lwabathengi bayo bakhona. Iqonga elisekelwe kwi-PHP Symfony linikezela ukuguquguquka kwelayisenisi kumashishini amancinci naphakathi ngokuzibamba kunye nokunikezelwa kwamafu, ukubonelela ngeendlela zokulawula imisebenzi yokuthengisa kunye nevenkile.

Ivenkile ye-AI yorhwebo 

I-Showare iguqula ngokukhawuleza i-ecommerce ngokusebenzisa izixhobo ezixhaswa yi-AI eziguqula amava omthengi, ukwandisa ukusebenza kakuhle, ukuqhuba ukuthengisa, kunye nokudala iihambo ezenzelwe umntu kakhulu; ngaphezulu kwe-20% yezibonelelo zayo zobugcisa zinikezelwe ekuphuhliseni i-AI eya kuphucula iqonga layo kwaye ivumele ukuya kuthi ga kwi-50% yokunciphisa iindleko zokusebenza zabarhwebi ngokusebenzisa ubukrelekrele bokwenziwa. Izisombululo ze-AI ezintsonkothileyo ngaphakathi kweShopware zisebenzisa ukufundwa koomatshini ukwandisa iinkqubo ezinjengolawulo lwe-inventri, ukuthintela ubuqhophololo, ukubonelela ngenkxaso ye-24/7 ye-chatbot, kunye nokujolisa ngokuthe ngqo kubathengi ngeengcebiso ezenzelwe wena.

Shopware AI copilot

I-Shopware AI Copilot ibopha amandla obulumko obungeyomfuneko ngeempawu ezilishumi ezifakwe kwi-AI ezijolise ekuguquleni amava e-ecommerce ngokunceda abarhwebi ngemisebenzi eyahlukeneyo. Ezi mpawu zinamandla e-AI ziyilelwe ukubonelela ngenkxaso exabisekileyo kubarhwebi abangaphakathi kweqonga leShopware kwaye bancede basebenze ngokufanelekileyo ngesantya esongeziweyo kunye nobuchule obuvulwe yi-AI.

• Umxholo we-AI owenziwe ngamava okuthenga
• Umncedisi we-AI wokuthumela ngaphandle
• Ulwahlulo lwabathengi olusekwe kwi-AI
• Umncedisi wegama elingundoqo lomfanekiso
• Isishwankathelo sophononongo lwemveliso eyenziwe yi-AI
• Umyalezo wokuphuma ngokwezifiso
• Iimpawu zemveliso ezenziwe nge-AI
• Inguqulelo esekwe kwi-AI yophononongo
• I-AI Copilot yeenkcazo zemveliso
• Phendla ngokomxholo

Urhwebo lwendawo

Urhwebo lwendawo yevenkile lukhulisa umfanekiso we-3D, ubunyani obuxutyiweyo, kunye nedatha yendawo yexesha lokwenyani ukuguqula amava okuthenga kwi-intanethi. Ivumela abarhwebi ukuba babonise iimveliso ukusuka kwi-engile nganye ngokusebenzisa iimodeli ezisebenzayo ze-3D, babeke izinto ezibonakalayo kwihlabathi lokwenyani, kwaye baphucule uhambo lomthengi kuzo zonke izixhobo. I-Spatial Commerce inika abarhwebi izixhobo eziya phambili kwixesha elizayo ukuba basebenze kwiindawo ezibonakalayo ezivelayo kunye nokudala uhambo lokuthenga olungenakulibaleka ngokusebenzisa iinyani ezongeziweyo. Abarhwebi banokusebenzisa umfanekiso ochanekileyo we-3D ukubonisa iimveliso ezinzima kunye nokubonelela ngenkxaso eqhubekayo kubathengi. Lilonke, urhwebo lwesithuba seShopware luxhobisa abarhwebi ngesakhono sokubonwayo kunye nendawo esekwe kwindawo kanye xa sifumaneka kuphela kwiinkampani ezinkulu zorhwebo.

Shopware Cloud

I-Showare Cloud ivumela abarhwebi ukuba bakhe kwaye balinganise iivenkile zabo ze-intanethi ngokusebenza okuphezulu ngokusebenzisa iqonga elibanjwe ngokupheleleyo elijongene nokugcinwa kweziseko zophuhliso kunye nohlaziyo, ukukhulula abathengisi ukuba bagxininise kwishishini labo. Inika abarhwebi ithuba lokukhetha phakathi kwesisombululo se-SaaS esilawulwa ngokupheleleyo okanye ukuthunyelwa kwe-PaaS okuzibambeleyo, zombini zibonelela ngeenzuzo ezifana nexabiso eliphantsi lilonke lobunini, ixesha elikhawulezayo lokuya kwintengiso, kunye nokuseta okungenamsebenzi. 

Igumbi lokuthengisa leDijithali

Igumbi lokuthengisa leDijithali yeShopware libonelela abarhwebi be-B2B ngesitishi sokuthengisa sedijithali esingenasiphelo esinokuthi senziwe ngokungenamthungo ngaphakathi kweqonga labo le-ecommerce. Ilungelelanisa iinkqubo zokuthengisa ngokwenza ukuba abarhwebi bakwazi ukubonisa iimveliso, unikezelo lwangoku, kwaye babandakanye abathengi ngendlela esebenzisanayo nebonakalayo. Amagumbi okuThengisa ngeDijithali akhawulezisa umjikelo wentengiso ngeempawu ezifana nabancedisi beevidiyo ezenzelwe wena kunye neengcebiso ezilungiselelwe amaxabiso. Abarhwebi banokuthatha indawo yamaphepha adinayo, amakhonkco e-imeyile amade, kunye neentlanganiso ezikwisiza ngokubonisana ngevidiyo ukuze kunyuswe ixesha, umzamo, kunye neendleko.

Shopware Flow Umakhi 

I-Showare Flow Builder yenza ukuba abarhwebi bazenzele iinkqubo zoshishino ezinzima kunye nokuhamba komsebenzi ngaphakathi kweevenkile zabo ngoyilo olubonakalayo olubonakalayo ngaphandle kwekhowudi, evumela ukuba imisebenzi echazwe kwangaphambili kunye nezenzo ziqhutywe ziziganeko. Inika abarhwebi amandla okudala ukuqukuqela okulungiselelweyo kunye nokuzenzekelayo kunye neenkqubo zokuphucula ukusebenza, ukuphucula ukuguquguquka kunye nokulawula, kunye nokuphendula ngokukhawuleza kumathuba okanye utshintsho. Esi sixhobo siququzelela ukulinganisa iimodeli zoshishino ngokudibanisa nazo zombini iinkqubo zeShopware zangaphakathi kunye nezicelo zomntu wesithathu.

Shopware Rule Builder

I-Shopware Rule Builder sisixhobo esisembindini esivumela abarhwebi ukuba bachaze imithetho entsonkothileyo esekelwe kwiimeko zokulungelelanisa kunye nokwandisa imisebenzi ejoliswe kubathengi ngaphandle kwekhowudi. Abarhwebi banokwenza ngokuzenzekelayo ukuhamba komsebenzi kunye nezicwangciso zeendawo ezifana nokuthunyelwa, ukhetho lokuhlawula, amaxabiso, umxholo kunye nokukhushulwa ngokudibanisa iimeko ezahlukeneyo ngokusebenzisa i-interface enembile. Inika ukuguquguquka okufunekayo ukulungelelanisa ngokukhawuleza ukusebenza kunye neenkqubo zokutshintsha iimfuno zoshishino kunye neemfuno zemarike. I-Rule Builder isebenza ngaphandle komthungo kunye nezinye iimodyuli ukuququzelela i-automation ye-automation yemihla ngemihla.

Ivenkile yeB2B Suite

I-Showare B2B Suite ibonelela ngeqonga lolawulo elinamandla elenzelwe imisebenzi entsonkothileyo ye-B2B yorhwebo, ibonelela ngeempawu ezinabileyo nezinokwenziwa ngokwezifiso ukuze ulungelelanise ukuhamba komsebenzi kunye nokuququzelela intsebenziswano yeshishini. I-automates iinkqubo zokunciphisa iindleko eziphezulu ngelixa ukwandisa ukwaneliseka kwabathengi. Abarhwebi baxhamla kwizakhono eziphucukileyo kunye nokwanda okuxhaswe sisikhokelo sobuchwephesha sakwaShopware. Ukongeza, i-suite yomeleza ubudlelwane babathengi ngokuxhobisa abathengi be-B2B ngolawulo olubanzi lweakhawunti kunye nezixhobo zokuodola ezilula.

Amava okuthenga eShopware 

Amava okuThenga eShopware abonelela abarhwebi ngenkqubo yolawulo lomxholo ehlanganisiweyo ukuyila ngokungenamza amava okuthenga antywilayo kuzo zonke izixhobo ngeempawu ezifana nolwakhiwo lwephepha olucacileyo lokutsala nokuwisa, ukusebenza kwembono ekhawulezayo, kunye nemithetho yokubonakala komxholo ekujoliswe kuwo. Imephu yedatha eguquguqukayo kunye noyilo lwamacandelo alungelelanisiweyo alungelelanisa ukuhamba komsebenzi. Abarhwebi banokunyusa izixhobo ezinje ngomakhi wefom kunye nee-apps ezidityanisiweyo zomntu wesithathu ukuqhubela phambili ukwenza amava kunye nophawu. Ukongeza, uyilo lwayo oluvulekileyo luvumela abarhwebi ukuba basebenzisane bekude kwaye bandise amandla okuhambelana kubo bonke ubukho babo bedijithali.

Imirhumo yeevenkile 

Itekhnoloji yoMrhumo wakwaShopware yenza lula inkqubo yoku-odola ezenzekelayo yokuhanjiswa ngokuphindaphindiweyo ngokuvumela abarhwebi ukuba baqulunqe izicwangciso zokurhuma ezibhetyebhetye kunye nezihlandlo ezilungiselelweyo, imigaqo, kunye nezaphulelo. Abarhwebi banokuzenzekela ulawulo lwe-odolo yorhumo ukuze baphucule ukucwangciswa ngelixa bebonelela abathengi ukuba bhetyebhetye lokulawula ngokulula kunye nokurhoxisa imirhumo evela kwivenkile engaphambili. Imithetho kunye nokuhamba komsebenzi zenziwa ngokuzenzekelayo ngokudityaniswa ngokungenamthungo kunye noMthetho kaShopware kunye nabakhi abaQuquzelayo ukuququzelela ukufumaneka komrhumo kunye nonyuso.

Ngaphezulu koku, iShopware ibonelela ngeziko elikhulu lezixhobo zomphuhlisi, uqeqesho oluninzi kwi-Intanethi, ukhetho oluphambili lokudityaniswa, kunye nokudluliselwa kweMagento ngokulula.

Indlela ye-Elastic 

Umbono wokuqala

UGartner waqaphela iNdlela eElastic njengombono weqonga lorhwebo lwedijithali kwingxelo yalo yowama-2023 yoMagic Quadrant ngenxa yamandla ayo afana noRhwebo oluQonxiweyo. 

I-Composable Commerce ivumela iibrendi ukuba zilungelelanise amava kwiimfuno zabo ezizodwa. Njengeqonga elingenantloko, i-Elastic Path ibonelela ngokuguquguquka ukuzisa amava angaguqukiyo kuzo zonke iindawo zokuchukumisa. Amandla ayo angundoqo abandakanya ukusetyenzwa kwentlawulo, uku-odola, kunye nokunyuswa. 

Isitudiyo seCX

I-CX Studio yi-frontend-as-a-service ebanjwe ngokupheleleyo eyenza ukuba abarhwebi kunye nabathengisi benze amava omthengi omntu ngaphandle kokubandakanyeka kwe-IT. Ngomhleli obonakalayo we-no-code kunye ne-30 + yokucofa okukodwa, abasebenzisi banokuyila, baqalise, kwaye baphucule i-turnkey storefronts kunye namaphepha athile okumisa umkhankaso, ukuqhuba ukuguqulwa kunye nengeniso ngokusebenzisa i-personalization yedatha.

Umphathi wamava eMveliso 

Umphathi waMava eMveliso unika ukuthengisa kunye namaqela emveliso ukuguquguquka okupheleleyo ukuyila kunye nokuqalisa ukubandakanya amava abathengi nge-PIM yoRhwebo oluphambili, iimpawu zokuthengisa imveliso enamandla, kunye nobuchule bolawulo lwekhathalogu ekhawulezayo. Ivumela amaqela ukuba angenise, atyebise, kwaye alawule idatha yemveliso ukuhambisa amava angaguqukiyo akhulisa ingeniso. Amaqela anokunyusa amanqwanqwa aguquguqukayo kunye nezinye izicwangciso zokuthengisa eziqhutywa yidatha ngaphandle kokuthembela kuphuhliso lwesiko, okwenza ukulungelelaniswa kwemida yemveliso kunye noluhlu.

Iibhloko zokwakha zoRhwebo

Iibhloko zoKwakha uRhwebo zibonelela ngeemveliso ezilungiselelwe iimeko ezithile zokusetyenziswa okanye iimfuno ezizodwa zoshishino, kubandakanywa nenkxaso yazo zonke iimodeli zokuhlawula ngesisombululo se-Stripe-powered. Iinkampani zisenokukhetha urhwebo olungenantloko oluzilawulayo ukuze lwamkele ukwenziwa ngokwezifiso okungenakuthelekiswa nanto kunye nokulawula idatha kunye neziseko zabo. Le ndlela yemodyuli ivumela abarhwebi ukuba baqulunqe izisombululo zorhwebo zedijithali ezilungelelanisiweyo kunye nezisebenzayo ngokusekelwe kwiimfuno zabo zobugcisa kunye nezoshishino.

Umqambi

Umqambi liqonga lokudibanisa njengenkonzo (i-iPaaS) ebonelela ngokukodwa ngobukrelekrele borhwebo ukunciphisa umngcipheko xa kusenziwa i-orchestrating, ukwakha, nokulawula izisombululo ezinokudityaniswa. Inika i-Integrations Hub apho abarhwebi banokuvula ngokukhawuleza ukudibanisa okukhethiweyo kwithala leencwadi leenketho ezingenakhowudi. Umakhi uvumela imibutho ukuba iphuhlise ngokukhawuleza naluphi na udibaniso olufunekayo ngokusetyenziswa kwekhowudi ephantsi kunye nokusetyenziswa kwakhona kwamawaka eenxalenye ezakhiwe kwangaphambili kunye nezenzo. Abarhwebi banokusebenzisa ideshibhodi yoMqambi edibeneyo yoMjongi kunye nesilumkiso esisebenzayo sokuchitha ixesha elincinane kugcino oludityanisiweyo nangaphezulu ekuqaliseni izinto ezintsha.

URhwebo oluZilawulayo

Iimpawu zoRhwebo oluziPhathileyo kwiNdlela ye-Elastic zakhiwe kumaqela obunjineli aneemfuno ezizodwa zokusebenza kunye neemfuno zokusebenza, ezibanika amandla okwenza ngokwezifiso nayiphi na imisebenzi ngokusebenzisa iSakhelo seNdawo yoKwandiswa okanye ukuguqulwa kwekhowudi yomthombo. Ixhasa ukuthengiswa okuntsonkothileyo kunye nezakhono zekhathalogu ephucukileyo kunye ne-injini yemithetho yokunyusa enamandla. Amaqela akwanayo nenkululeko yokulungisa kakuhle yonke into kunye nokwandisa iqonga kwezona meko zinzima kakhulu zentengiselwano efuna ukwenziwa okuphezulu.

I-Elastic Path Architecture

I-Elastic Path iphakamisa indlela yolwakhiwo lwe-MACH ukuvumela iibrendi ukuba zizise ngokukhawuleza amava orhwebo awodwa. Uyilo lwayo olusekwe kwi-microservices lubonelela nge-agility ngokusebenzisa iinkonzo ezixhomekeke ngokuzimeleyo. Indlela yokuqala ye-API kunye nolwakhiwo olungenantloko lukhawulezisa ixesha lokuya kwintengiso kwiziphelo ezintsha zangaphambili ngokusebenzisa ii-APIs ezilula kodwa ezinamandla zorhwebo. Ngokudibeneyo ezi zenza kube lula kuzo zonke iindawo zokucofa kwaye zinike amandla ukukala ngokufumaneka okuphezulu, ukhuseleko kunye nokusebenza kakuhle kweqonga le-SaaS lemveli.

Okukwintsusa

Ke, zithini iiqonga zorhwebo lwedijithali ezifanayo?

I-Next-gen flexibility: I-Gartner, i-Spryker, i-VTEX, i-Oro, i-Showare, kunye ne-ElasticPath zibonwa njengababonisi boshishino kwi-modular kunye ne-API-yokuqala ye-architecture, eyenza amashishini enze izisombululo zorhwebo ezilungiselelwe kakhulu kunye nezinto ezintsha ezikhawulezayo, u-scalability, kunye nokuguquguquka kweemfuno zemarike.

Urhwebo olungenantloko: La maqonga anqamlezileyo agqwesileyo ekuhambiseni amanqaku aphambili kurhwebo olungenazintloko, okuvumela amashishini ukuba abonelele ngamava abathengi angenamthungo kuzo zonke iindawo zokucofa ezifana neewebhusayithi, ii-apps eziphathwayo, abancedisi belizwi, kunye nezixhobo ze-IoT.

Urhwebo olubanzi lwe-B2B: Amaqonga e-ecommerce acinga phambili abeka phambili amandla e-B2B, kubandakanywa amaxabiso antsonkothileyo, ulawulo lwekowuti, kunye nokuhamba komsebenzi komthengi-nomthengisi, ukulungiselela iimfuno zentengiselwano zeB2B ezizodwa.

I-ecosystem eyomeleleyo: Onke la maqonga aneekhostim eyomeleleyo yamahlakani kunye nabaphuhlisi, ekhuthaza ukusungula izinto ezintsha kunye nokwandisa amandla ngokuhlanganiswa kunye nokwandiswa, ukuqinisekisa ukukhula okungenazinkathazo kunye nokuguquguquka.

Ubungane boMphuhlisi: Iiplatifti ze-next-gen zibonelela ngamaxwebhu acacileyo, imizekelo, ii-API ezivulekileyo, kunye ne-architecture enokwenziwa ngokwezifiso, ukuxhobisa abaphuhlisi ngophuhliso olulula, ukudibanisa okulula, kunye nokulawula ngokupheleleyo kwi-frontends, i-database, kunye nombutho wekhowudi.

Umthombo ovela Grinteq

Ukuziphendulela: Ulwazi oluchazwe ngasentla lunikezelwa ngu-grinteq.com ngaphandle kwe-Cooig.com. I-Cooig.com ayenzi lumelo kunye neziqinisekiso malunga nomgangatho kunye nokuthembeka komthengisi kunye neemveliso.