Umbono we isikhonkwane ukuzilungisa kunye nokuzikhathalela kuye kwatshintsha inguqu. Amadoda ngoku awola iinzipho zawo njengeseyile yokubonakalisa ubuntu. Ukusuka kwi-manicure epholileyo ukuya kwi-nail art enesibindi, imida yokulungiswa kwamadoda esintu iyanda. Sijoyine njengoko siphengulula kwezona ndlela zishushu zokhathalelo lwezinzipho, tyhila amacebiso aphambili okugcina iinzipho ezisempilweni, kwaye ufumanise ukuba amadoda aphula njani na isikhonkwane esilungiswe ngokugqibeleleyo ngexesha.
Isiqulatho
Imarike yokhathalelo lwezikhonkwane
Ukuzilungisa
Inkathalo
Ubugcisa bezipikili
Izinto ezi-5 ezinokwenziwa ngamashishini ukutsala umthengi oyindoda
isiphelo
Imarike yokhathalelo lwezikhonkwane
Imarike yokhathalelo lwamadoda kwihlabathi jikelele yaxatyiswa I-USD 124.8 yezigidigidi ngo-2020 kwaye kuqikelelwa ukuba ifikelele kwi-USD 276.9 yezigidigidi ngo-2030, ukubhalisa izinga lokukhula ngonyaka (CAGR) le-8.6% ukusuka ku-2021 ukuya ku-2030. Oku kungenxa yokwanda kwenkxalabo yamadoda malunga nempilo, umfanekiso womzimba, ukuzilungisa, kunye nococeko. Ukongeza, ukunyuka kolwazi lolawulo olupheleleyo lokhathalelo lomntu kunye nefuthe lefashoni evelayo kunye nemidiya yoluntu idlala indima ebalulekileyo ekuqhubeleni phambili imakethi.
Ngokufanayo, kwihlabathi jikelele imarike yokhathalelo lwezikhonkwane uye wafumana ulwando oluphawulekayo. Imarike yokhathalelo lwezikhonkwane yayixabiswa I-USD 22.34 yezigidigidi Ngo-2022 kwaye kulindeleke ukuba ikhule ukusuka kwi-23.41 yeebhiliyoni zeedola ngo-2023 ukuya kwi-32.84 yeebhiliyoni zeedola ngo-2030, kunye ne-CAGR ye-4.95%. Ukhathalelo lwezikhonkwane luye lwavela lwaba yinxalenye ebalulekileyo yokuzilungisa, ngakumbi ngokukhula kokuthandwa kwepolishi yeenzipho kunye nobugcisa beenzipho kumashishini eshishini kunye nefashoni. Ipolishi yeenzipho ibambe esona sabelo sikhulu semarike, esigqwesileyo 70.0% ngo-2021, ngelixa isikhonkwane sokwenziwa kunye necandelo lezixhobo kulindeleke ukuba libe neyona CAGR ikhawulezayo. 5.7% phakathi kwe-2022 ukuya kwi-2030.
Nangona uphando oluthile lwemarike malunga nokunyamekela izikhonkwane zamadoda alukho okwangoku, kukho ukwanda okubonakalayo kokuqonda kunye nomdla wokunyamekela izikhonkwane phakathi kwamadoda. Ngokucacileyo, imveliso iqaliswe nguHarry Styles kunye noMachine Gun Kelly, eneemveliso zokhathalelo lwezikhonkwane, ibangele ukwanda kwemfuno "yepolishi yezipho yamadoda" ngo. 420% kwimarike yokuthenga kwi-intanethi yehlabathi, LovetheSales.com. Ngexesha elifanayo, ukukhangela ubuhle "kwimveliso yobuhle bamadoda" kunyuke nge-137%.
Olu phuhliso lubonisa ukwamkelwa okukhulayo kokunyamekelwa kwezikhonkwane kunye nokuzibonakalisa ngobugcisa be-nail phakathi kwamadoda. Njengoko umkhwa uqhubeka uzuza amandla, amashishini kufuneka aqaphele amandla emarike kwaye athathe ithuba lokujongana nale siseko sabathengi esiphuhlayo ngokubonelela ngeemveliso zokhathalelo lwezikhonkwane ezibandakanya isini kunye nokukhuthaza izicwangciso zokuthengisa ezingathathi hlangothi ngokwesini. Ukwamkela olu tshintsho lwenkcubeko kuya kukhulisa ukukhula kweshishini kwaye kukhuthaze ushishino lobuhle olubandakanyayo nolwahlukeneyo.
Ukuzilungisa
I-manicure yonyango yokuhlobisa izandla kunye nezikhonkwane ezijoliswe ekuphuculeni ukubonakala kunye nempilo yonke yezipikili kunye nesikhumba esijikelezileyo. Kubandakanya ukucoca, ukubunjwa, kunye nokucheba izikhonkwane, ukunyamekela i-cuticles kwaye kaninzi kubandakanya ukuthanjiswa kwezandla kunye nokufaka ipolishi ye-nail.
Kutshanje, amadoda amaninzi afuna iimanicure ngezizathu ezahlukeneyo:
- Ukuzilolonga nococeko: Amadoda aya ngokuya eqaphela ukuzilungisa komntu, kwaye i-manicure inceda ukugcina izikhonkwane ezicocekileyo nezilungiswe kakuhle, ukukhuthaza ukucoceka okungcono.
- Inkangeleko yobungcali: Kwiimeko zobungcali, izikhonkwane ezigcinwe kakuhle zinegalelo kumfanekiso ophucukileyo nobukekayo, nto leyo ebalulekileyo kwimpumelelo yomsebenzi.
- Ukuzinyamekela kunye nokuphumla: Amadoda ayakuqonda ukubaluleka kokuzikhathalela kwaye afune iindlela zokuphumla kunye noxinzelelo. I-manicure inikezela ngamava athambileyo, ukukhuthaza ukuphumla kunye noxinzelelo loxinzelelo.
- Impilo yezikhonkwane: Iimanicure eziqhelekileyo zinokunceda ukuphucula impilo yezipikili, ukukhusela imiba efana iinzipho ezimile, kwaye uchonge iingxaki ezinokuthi zibekho iinzipho kwangethuba.
- Ubugcisa bezikhonkwane kunye nokubonakalisa: Amanye amadoda amkela ubugcisa bezikhonkwane njengendlela yokuzibonakalisa, esebenzisa imibala kunye noyilo lokubonisa ubuntu kunye nobuchule babo.
Iintlobo zeenkonzo ze-manicure ezifunwa ngamadoda
Ngelixa i-manicure esisiseko (ukubunjwa kwezikhonkwane, ukhathalelo lwe-cuticle, kunye ne-massage yesandla) ithande ukuba yiloo nto amadoda amaninzi ayifunayo xa eyokwenza i-manicure, kukho ezinye iindlela zonyango ezingaqhelekanga phakathi kwabathengi abangamadoda.
- Buff kwaye ukhanye: Ukujonga kwendalo apho kukho izikhonkwane ukungcangcazela ukuqaqamba okunempilo ngaphandle kwepolishi yezikhonkwane.
- Ukugqitywa kweMatte: I-matte nail polish isicelo kwii-shades ezingathathi hlangothi okanye ezimnyama kwimbonakalo efihlakeleyo kunye neyinkimbinkimbi.
- Ipolishi ecacileyo: Ukusetyenziswa kwe ukucoca iinzipho imbonakalo ecocekileyo nekhazimlisiweyo ngaphandle kwemibala eqaqambileyo.
- Ubugcisa bezipikili: Amadoda azonwabela izitayile ezichaza ngakumbi iinzipho afuna iinkonzo zobugcisa bezinzipho ezinoyilo lobudoda, iipateni zejometri, okanye ubugcisa obuncinci.
- Izandla kunye nezikhonkwane zonyangot: Unyango olukhethekileyo olujongene neenkxalabo ezithile zesikhonkwane, ezifana meleza, ukulungisa, okanye Ukuhambisa amanzi iinzipho.
Lilonke, ukunyuka kwamadoda afuna ukuthambisa umzimba kusisiphumo sokutshintsha kwezimo zengqondo malunga nokuzilungisa, ukuzinyamekela, kunye nobuntu, kunye nokwamkelwa ngokubanzi kweendlela ezahlukeneyo zokuthetha. Amadoda ayaqonda ukuba ukunyamekela izandla kunye nezikhonkwane kuhamba ngaphaya kobuhle; ngumba obalulekileyo wentlalo-ntle kunye nokuzithemba.
Inkathalo
Amadoda axhalabele ngakumbi ngokhathalelo lwezikhonkwane kunangaphambili, ukanti abaninzi abakazithembanga ekufuneni ukhathalelo lwezikhonkwane ngeenkonzo kwaye endaweni yoko baya kukhetha ukusebenzisa iimveliso zokhathalelo ezilula ekhaya. Iioli zeCuticle, izandla creams, yaye meleza iiserum ezenzelwe amadoda zisetyenziselwa ukugcina izikhonkwane ezinempilo.
Ukongeza, amadoda anikela ingqalelo ngakumbi kwimpilo yezikhonkwane kwaye afuna uncedo lobuchwephesha kwimiba efana nezikhonkwane ezinqabileyo, isikhunta sesipikiri, okanye ezinye iingxaki ezinxulumene nezikhonkwane. Oku kubandakanya ukutyelelwa rhoqo koogqirha beenyawo okanye kwidermatologists ukuze bafumane ukhathalelo olufanelekileyo.
Ubugcisa bezipikili
Njengoko kukhankanyiwe, amadoda amaninzi aphatha iinzipho zawo njengendlela yokuzibonakalisa. Ngaphezu kwe isipolishi mazipho (ungalibali idyasi yesiseko kunye nedyasi ephezulu), amadoda amaninzi afuna ubugcisa bezipikili zokuzibonakalisa. Ngelixa abanye befuna uncedo lobuchwephesha ukuze bafezekise le ntetho yokuyila, abanye bafuna iimveliso zasekhaya ezinje ipolishi enombala omnyama, iinzipho zobugcisa, izitikha zesikhonkwane kwaye Iipensile, amatye anqabileyo ezikhonkwane, Njl
Abanye bade bawole nezikhonkwane ezinde. Esi simbo sivumela ubugcisa bobugcisa obungakumbi bokuyila kunye nobuhle obukhethekileyo.
Izinto ezi-5 ezinokwenziwa ngamashishini ukutsala umthengi oyindoda
Ukutsala amadoda amaninzi kwiimveliso zokhathalelo lwezipikili, amashishini anokuphumeza ezi zicwangciso zilandelayo:
#1 - Intengiso ebandakanya isini
Yenza imikhankaso yokuthengisa ebonisa amadoda asebenzisa kunye nokuzuza kwiimveliso kunye neenkonzo zokunakekelwa kwezipikili. Gxininisa ukubaluleka kwempilo yezipikili, ukuzilungisa, kunye nokuzinyamekela kumntu wonke, nokuba sisiphi na isini.
#2 - Fundisa malunga neenzuzo
Ukubonelela ngomxholo wezemfundo ugxininisa iinzuzo zokunyamekelwa kwezipikili zamadoda, njengokugcina izipikili ezinempilo, ukuphucula ucoceko, kunye nokuphucula ukubonakala ngokubanzi. Ukujongana neenkxalabo eziqhelekileyo kunye neengcamango eziphosakeleyo amadoda anokuba nazo malunga nokunyamekela iinzipho.
#3 - Nikeza iimveliso ezilungiselelwe
Phuhlisa iimveliso zokhathalelo lwezikhonkwane ezilungiselelwe amadoda. Oku kunokubandakanya ukupakishwa kwamadoda, iziqholo, kunye nemixube ebhenela kubathengi abangamadoda. Cinga ngokunikezela ngonyango olukhethekileyo olufana nokomeleza iinzipho kumadoda okanye uyilo lobugcisa beenzipho oluhambelana nobuhle obungakumbi bamadoda.
#4 - Ukusebenzisana nabaphembeleli kunye nabantu abadumileyo
Iqabane kunye nabaphembeleli abangamadoda, abantu abadumileyo, okanye abantu kwimidiya yoluntu abanokukhuthaza iimveliso zokhathalelo lwezikhonkwane kunye neenkonzo kubaphulaphuli babo abangamadoda. Ukuqinisekiswa kwabo kunye nobungqina bunokunceda ukudiliza iinkolelo kunye nokukhuthaza amadoda amaninzi ukuba ahlolisise ukunakekelwa kwezikhonkwane.
#5 - Zibandakanye kwimidiya yoluntu kunye noluntu lwe-intanethi
Gcina ubukho obusebenzayo kumaqonga eendaba ezentlalo kwaye ubandakanyeke noluntu olujolise kumadoda. Yabelana ngomxholo, iingcebiso, kunye nezifundo malunga nokhathalelo lwezikhonkwane zamadoda, kwaye uphendule imibuzo kunye namazwana ukwakha uluntu oluxhasayo.
Ngokuphumeza ezi zicwangciso, amashishini anokunceda ukudiliza imiqobo kwaye atsalele amadoda amaninzi kwiimveliso zokunakekelwa kwesikhonkwane kunye neenkonzo, ukukhuthaza ukubandakanywa kunye nokwandisa isiseko sabathengi babo.
isiphelo
Ihlabathi lobugcisa bezikhonkwane liye lavela ngaphaya kwemida yesini, kwaye ukwanda komdla ekunyamekelweni kwendoda yesikhonkwane kubungqina bokutshintsha kweembono zokuzilungisa kunye nokuzibonakalisa. Amadoda ngoku amkela ubugcisa bezipikili njengendlela enamandla yokuyila, ebavumela ukuba babonise ubuntu babo kunye nezitayela zabo ezizodwa.
Ukuxhamla kulo mkhwa okhulayo, amashishini anethuba elibalulekileyo lokubonelela ngokukodwa amadoda kwimarike yokunyamekela iinzipho. Ngokunikezela ngeemveliso ezilungiselelwe ukuthanda amadoda kunye nobuhle, banokungena kwicandelo lemarike elingasetyenziswanga kunye nokukhuthaza ukubandakanywa kwishishini lobuhle.
Ukubonelela ngeemveliso ezenzelwe ngokukhethekileyo amadoda, ezifana neepolisi ze-nail polishes, iiserum zokuqinisa, kunye nezixhobo zobugcisa ezilula ukuzisebenzisa zinokudiliza izithintelo kwaye zijongane neenkxalabo zamadoda malunga neemveliso zokhathalelo lwezikhonkwane zemveli zingumfazi kakhulu. Ngaphezu koko, ukuthengisa iimveliso zokhathalelo lwezikhonkwane kumadoda ngamaphulo abandakanya isini kuya kucela umngeni kwi-stereotypes kunye nokukhuthaza ukwahluka kunye nokwamkela ubuhle bendawo.
