Ngokuthatha inxaxheba kwemidlalo yekhephu phakathi kwamadoda afumana ukunyuka okuthe chu, abathengi ngoku bafuna i-adventure efikelelekayo, inkangeleko ehambelana nemidiya yoluntu, kunye neziqwenga ezilungele ikhephu kwimisebenzi engaphaya kwamathambeka.
Yiyo loo nto, i-A/W 23/24 ilandela olu tshintsho ngokwamkela ukumodareyitha kokuyila, ukuhlengahlengiswa, ukuguquguquka, kunye nobuhle obuphefumlelweyo be-metaverse. Fumanisa iindlela ezintlanu zemidlalo zekhephu ezisebenzayo ezibonisa lo mnqweno uvelayo ngo-2023/24.
Isiqulatho
Inkulu kangakanani imakethi yempahla yekhephu yehlabathi?
Isinxibo sekhephu esi-5 sokuyila sokuseta ngokutsha iindlela zokwandisa
Amazwi okugqibela
Inkulu kangakanani imakethi yempahla yekhephu yehlabathi?

Imidlalo yekhephu iqhubeka iduma, nto leyo eyenza isinxibo sayo sibe lelona shishini lithengiswa kakhulu ehlabathini. Ngokophando, imarike yempahla yekhephu yehlabathi iya kwanda iye kwi-US $ 3.5 yebhiliyoni ngo-2025, ihamba ngesantya sokukhula sonyaka esihlanganisiweyo (CAGR) se-5.4% kwixesha loqikelelo. Uqikelelo olunjalo lunokwenzeka kuphela ngenxa yolwamkelo olukhulayo lwabathengi basezidolophini kwimisebenzi yekhephu yangaphandle.
Ngo-2018, udidi lwamadoda lwalawula icandelo labasetyhini ngokubala eyona ngeniso iphezulu eyenziweyo. Eli candelo lifumene i-US $ 1.5 yebhiliyoni iyonke, ngenxa yokwamkelwa kwamadoda okunyukayo kweemveliso zekhephu, kuquka amaqokobhe agqunyiweyo kunye noboya begusha. Ngaphaya koko, impembelelo eyonyukayo yemithombo yeendaba zentlalo iqhubela abantu ukuba bathenge iimpahla ezininzi zemidlalo, igalelo eliqinisekileyo ekukhuleni kwemarike yehlabathi.
Amajelo osasazo angaphandle kweintanethi avele njengeyona nxalenye iphambili ngo-2018, evelisa ngaphezulu kwe-76% yesabelo semarike yehlabathi. Nangona kunjalo, iingcali ziqikelela ukuba icandelo le-intanethi liza kubamba i-CAGR ekhawulezayo ye-6.1% ngenxa yokukhula kokuthandwa kwee-portal ze-e-commerce kunye nokuvela kokuthenga okubonakalayo.
Ukongeza, uMntla Melika ufumene isikhundla njengowona mmandla ubalaseleyo ngo-2018, ubalwa ngaphezulu kwe-37% yengeniso yehlabathi. Uphando lucebisa ukuba iAsia-Pacific iya kulandela ngasemva kwi-CAGR eyi-6.3% ukusuka ngo-2019 ukuya ku-2025.
Isinxibo sekhephu esi-5 sokuyila sokuseta ngokutsha iindlela zokwandisa
1. Isiseko-umaleko ekwandiswayo

Nanini na xa abathengi becwangcisa izinto zabo zangaphandle, baya kufuna iimpahla ezifanelekileyo ukuhambelana nomsebenzi kunye nemozulu engalindelekanga-kwaye. iziseko zesiseko yenye yezinto ezibalulekileyo. Ngelixa uyilo lwamayeza enziwe afana nalawo enziwe afana nalawo enziwe afana nalawo aqhelekileyo ajongeka njengamanqwanqwa alula, i-A/W 23/24 izenza zilungelelane ngakumbi nee-balaclavas ezikhutshwayo kunye nezandisi zemikhono.
Kodwa akuphelelanga apho. Eli xesha longeza i Ukuguquguquka komgangatho wesiseko ngokwenza izinto eziguquguqukayo eziguquguqukayo, kunye necala elinye elibamba iipropathi zokugquma kwaye elinye libonelela ngeempawu zokuthambisa ukufuma kunye nokupholisa kwimisebenzi ephezulu yamandla.
Nangona iziseko ezinemikhono emide zezona zikhethwa kakhulu ebusika, abathengi banokukhupha imbonakalo kunye neentlobo zemikhono emifutshane. Nangona kunjalo, kuxhomekeke kumsebenzi-imikhono emide iya kugcina amadoda afudumele kwaye awakhusele kwiimeko zemozulu ezingalindelekanga ngexesha lezemidlalo ezininzi zasebusika.
Amadoda anganxiba kakuhle eli qhekeza phantsi kwee-hoodies kunye ne-anoraks okanye udibanise nento enzima, njengoboya okanye i-puffer jacket. Ukongezelela, i-balaclava ekhutshwayo ibandakanya ukukhuselwa kwemozulu okongeziweyo, ukuqinisekisa ukuba abanxibi bahlala befudumele ngeenxa zonke ngexesha lemisebenzi.
2. Iibhulukhwe ezilungelelanisiweyo

Iiblukhwe ezilungelelanisiweyo vela eli xesha lonyaka ngenjongo enye: Ukudala uyilo olusebenza kunye nangaphandle kwamathambeka. Ngokwenyani kwigama layo, abathengi basebenzisa esi siqwenga ubungakanani bomzimba obahlukeneyo kunye nokulingana. Enye ingcaciso ephawulekayo kule nto yi-poppers ecaleni komlenze wangaphandle.
Ngezi nkcukacha zilungelelanisiweyo, amadoda anokugungqa i-slimmer fit for casual ensembles okanye akhuphe ububanzi obongezelelweyo kwi-looser silhouettes. Ukwengeza, iblukhwe ekwaziyo ukuziqhelanisa basebenzise ukuphefumla, ukukhuseleka kwamanzi ukwenza uyilo lwabo lulungele ikhephu. Ezinye iinkcukacha ezenza esi siqwenga silungele amathambeka nangaphaya zibandakanya i-zip egxotha amanzi kunye nee-gaiters zolula zangaphakathi.
Ukwengeza, iblukhwe ekwaziyo ukuziqhelanisa zizinto zomaleko ezifanelekileyo, njengoko amadoda enokuzidibanisa neempahla zangaphandle ezahlukeneyo. Abathengi banokukonwabela ukujonga okutsha kunye nesitayile kwiijacket zesuti, iidyasi zomsele, okanye iibhatyi zepuffer.
Iiblukhwe ezilungelelanisiweyo zikwayindlela eyomeleleyo kunejini. Ngenxa yoko, amadoda angawabhala ngee-jumpers ezilula zentamo yabasebenzi kunye iibhatyi zedenim xa usuka emathambekeni.
3. Umaleko ophakathi wethutyana
Iimaleko eziguquguqukayo ezifakwe phakathi zikhetho ezigqibeleleyo zokubonelela ngokufudumala kubathengi kwikhephu. Ukongeza, zisebenza ngokulinganayo, zivumela amadoda asezidolophini ukuba awashukumise ezitratweni naxa efudukela kwiinyanga ezishushu. Imigangatho ephakathi ekhutshiweyo inokuba yinto esebenzayo kwaye isebenziseka ngeendlela ezahlukeneyo, ngakumbi ngoyilo lwe-monochrome kunye noyilo oluncinci.
Njenge-suede, ukongeza ivelvet kuso nasiphi na isinxibo kunokunyusa kwaye kukhulise umdlalo wefashoni walowo uyinxibileyo. Ngenxa yesi sizathu, amadoda anokubeka i-velvet umaleko ophakathi phezu kweqhiya emhlophe ukwenza i-aesthetic ephefumlelwe edolophini. Emva koko, banokugqiba i-ensemble kunye neebhulukhwe ezihambelanayo okanye ezichaseneyo.
Abathengi abanomdla ekubekeni ixesha lonyaka abanakungahambi kakuhle nge ikhaphukhaphu ekhaphukhaphu umaleko ophakathi. Imfihlelo yokutsala inkangeleko ngesi siqwenga siyidibanisa namalaphu alula, ngoko ayiziva ingekho ndawo.
Ukongeza, ukubetha ulungelelwaniso olugqibeleleyo lombala yenye indlela efanelekileyo yokugungqa ingubo enemigangatho ekhanyayo ephakathi-cinga malunga nokudibanisa ijacket ye-burgundy kunye ne-black graphic tee kunye ne-gray jeans.
Abathengi abangamadoda abafuna zombini umsebenzi kunye nesitayile baya kuyithanda i-hooded imigangatho ephakathi. I-hood yongeza ukhuseleko olongezelelweyo kwiimeko zemozulu ezinganyamezelekiyo njengekhephu, imvula, umoya kunye nenkungu. Nangona amanye amadoda engayijonga njengesitayile esincinci xa i-hood ivuliwe, umaleko ogqunyiweyo ophakathi unika intuthuzelo engenakuthelekiswa nanto. Ikwadibanisa kakuhle nedenim kunye neeteki ezisisiseko.
4. Ijacket yeqokobhe egqunyiweyo

Iibhatyi zeqokobhe ngumaleko wokuqala womnxibi wokhuseleko kwiimeko zemozulu ezingenalusini. Kodwa ngelixa ukwahluka kwemveli kugxile ngakumbi kwizinto ezininzi, ukulula, kunye nokonga ubunzima, i-A/W 23/24 idibanisa yonke into kunye nokugquma ukwenza ibhatyi yeqokobhe egqunyiweyo. Yintoni egqithisile? I-aesthetics ye-innovative piece's aesthetics ivumela amadoda ukuba azinxibe njengeebhatyi zasebusika ezitalatweni ngelixa enikezela konke ukusebenza kweebhatyi ze-ski.
Ukwengeza, iibhatyi zeqokobhe ezigqunyiweyo ukubonelela ngobushushu kuwo wonke umzimba womntu oyinxibileyo ngelixa usasazwa ngokulinganayo kwiindawo ezingundoqo. Ezinye izinto ezingafaniyo zikhaphukhaphu kwaye kulula ukuzinxiba zineempawu zokungangeni manzi ukuba kunokwenzeka ukuba umthengi abe phantsi kwemvula.
Olunye uncedo olungenakuthintelwa lwejacket yeqokobhe egqunyiweyo kukuba abathengi bangayishukumisa naphi na nangaliphi na ixesha. Nangona iqhekeza linceda ukulawula ubushushu bomzimba, inqanaba lokhuseleko lokubanda lisaxhomekeke kubume bomntu osinxibileyo. Ngenxa yoko, amadoda anokulawula ukulawula ukushisa komzimba wabo, ukuvumela ibhatyi ukuba isebenze kwiindawo ezifudumeleyo.
Kunjalo, iibhatyi ezigqunyiweyo ziziqwengana zomaleko ezizodwa. Amadoda angazitayile njengemigangatho ephezulu, enxibe iileya eziphakathi njengeebhatyi ezifaka ifom phantsi kwento. Emva koko, banokugqiba ingubo ngee jeans kwimbonakalo ephefumlelweyo yasezidolophini okanye ibhulukhwe ye-ski ye-slope-ready ensemble.
5. Isinxibo se-Après-ski

le Ingubo ka-Apres-ski igqibelele kumadoda ajonge isinxibo esikhululekileyo sokutyela phakathi kwemisebenzi yekhephu. Abathengi banokuqiniseka ukuba iimpahla ezilula zokulawula ubushushu ziya kuzigcina ngexesha leeseshoni zokuphumla kwiindawo ekuchithelwa kuzo iiholide okanye kwii-pop-ups, njenge-hydrotherapy.
Ukongezelela, amadoda anokugqoka iingubo ze-ski zangaphambili kwiindlela ezininzi. Umzekelo, banokuzigungqa njengeengubo zakudala, besebenzisa ngokupheleleyo intuthuzelo yabo kunye nokhuseleko lwemozulu ngelixa bejikeleza ngaphambi kokubetha ithambeka kwakhona.
Nangona kunjalo, i Ingubo ka-Apres-ski ikwasebenza ngaphaya kwamathambeka anekhephu. Ekuphela kwento efunekayo ngamadoda ukuwalungisa njengenkunkuma. Ukukhupha le nkangeleko kubandakanya ukujula ingubo epholileyo phezu kwesikipa kunye nejeans ehlanganisiweyo. Kulula kodwa kusefashonini.
Kungenjalo, abathengi abangamadoda banokutyhala ingubo kwindawo ebonakalayo ngokuyinxiba phezu kwempahla yabo kwaye bongeze ibhatyi enomtsalane ukubandakanya izinto ezibukhali. Akukho mda kwimbonakalo yokubeka abanxibi banokuxuba kwaye batshatise kunye Ingubo ka-Apres-ski.
Amazwi okugqibela
Imidlalo yekhephu iya isanda, kwaye ilizwe lefashoni liyaqhubeka ngokuhlaziya iziqwenga ezinesitayile esinomtsalane wenguqu. Isiseko esandisiweyo sidibanisa uyilo lokunxitywa kwesixeko kunye nokusebenza kwemidlalo yekhephu, ngelixa iibhulukhwe eziguquguqukayo zivela ngokuguquguquka okukhulu kunye nokulungelelaniswa kweemilo ezahlukeneyo zomzimba kunye nokulingana.
Iibhatyi zeqokobhe ezigqunyiweyo zisebenzisa izixhobo zokuqinisekisa imozulu ezinempembelelo encinci yokusingqongileyo, kwaye izaleko eziguquguqukayo eziphakathi zinokomelela okumangalisayo kubomi obude. Okokugqibela, iingubo ze-ski ze-après zinika intuthuzelo kunye nokufudumala, zilungele phakathi kwemisebenzi.
Abathengisi kufuneka bagxile kwezi amadoda asebenzayo iintsingiselo zekhephu ezemidlalo kwikhathalogu ehlaziyiweyo ye-A/W ngo-2023/24.