Ukuba nolusu olubuthathaka kunokuba yinto edinayo, engapheliyo kubantu abachatshazelwayo. Kodwa ngoku ngeemveliso ezikhoyo kwintengiso ezisebenzisa izisombululo ezinobunkunkqele kunye nezithako ezondlayo, abathengi banokugcina imiba yolusu enje ngamabala, ukurhawuzelela, ubomvu, kunye nokoma.
Kweli nqaku, siza kujonga indlela yokhathalelo lwesikhumba ekhaya enefuthe kwishishini le-skincare. Emva koko siya kuphonononga imakethi yeemveliso zeskipa yehlabathi, sihlalutya ubungakanani bemarike, ukuhanjiswa kwecandelo, kunye nethemba lokukhula kwemarike kwixesha elizayo. Eli nqaku liza kugxila kwezona mveliso zintle zicetyiswayo kulusu olubuthathaka ekufuneka abathengisi bazigcine ngo-2022.
Isiqulatho
Ukhathalelo lwesikhumba ekhaya luyitshintsha njani imveliso yeskipa
Amagqabantshintshi emarike yeemveliso zokhathalelo lwehlabathi
Iimveliso ezidumileyo zokhathalelo lolusu ngo-2022
Yiba nolusu ngakumbi kumdlalo
Ukhathalelo lwesikhumba ekhaya luyitshintsha njani imveliso yeskipa
Ukutshixwa kunye nokomelezwa komsebenzi-usuka-ekhaya okanye uguqulo lweofisi ye-hybrid ikhokelele kutshintsho isimilo sabathengi kuwo onke amashishini amaninzi, kuquka i-skincare. Ngokuchitha ixesha elininzi ekhaya, abathengi bafuna izisombululo zemveliso abanokuthi basebenzise ngokulula ekhaya kunye nobunzima obulinganiselweyo.
Imithombo yeendaba zentlalo kunye neYouTube ikhokelele ekwandeni kweendlela zokhathalelo lwesikhumba ekhaya, abantu abaphembelela kumajelo eendaba ezentlalo okanye abantu abadumileyo babelane ngeerejimeni zabo zolusu abazithandayo kwaye bancome iimveliso.
Kubathengisi, oku kuthetha ukuba iimveliso kufuneka zifikeleleke ngokulula kwaye "zisebenze" kubasebenzisi basekhaya. Kukho imakethi ekhulayo yonyango abathengi ebenokuthi baye koogqirha besikhumba okanye kwiiklinikhi zolusu ukuze bafumane ezinye iimveliso zasekhaya, ezinje ngamaxolo ekhemikhali, idermaplaning, kunye ne-cryotherapy.
Enye into ekufuneka uyiqaphele kulo mkhwa kukuba abathengi bakwafuna unyango lwendalo okanye lwendalo kukhathalelo lwabo lwesikhumba. Abathengisi kufuneka bathengise iimveliso ezisebenzisa izisombululo zendalo, baphephe izinto ezenziweyo ezifana neziqholo, i-sulfates, idayi kunye notywala. Ezi nazo ziyizithako ezivame ukuba nemiphumo emibi kwisikhumba esibucayi.
Amagqabantshintshi emarike yeemveliso zokhathalelo lwehlabathi
UPhando oluPhambili Iingxelo ukuba ubungakanani bemarike yeemveliso zokhathalelo lwesikhumba kuqikelelwa ukuba buqikelelwe kwi-US$ 135.85 yebhiliyoni ngo-2021. Kuqikelelwa ukuba lo bungakanani bemarike buya kukhula ngesantya sokukhula sonyaka esihlanganisiweyo (CAGR) se-4.6% ukuya kuthi ga kwi-204.62 yeebhiliyoni zeedola zaseMelika ekupheleni kwexesha lika-2021-2030.
Statist Iingxelo ukuba izinto ezininzi eziqhuba ukukhula kwemarike, kubandakanya:
- Utshintsho kwimfuno yabathengi ukusuka kubathengi abadala ukuya kwabancinci
- Ukonyuka kwemfuno yemveliso yendalo kunye ne-organic
- Ukuthandwa okukhulayo kweemveliso ezichasene nokuguga (ingakumbi kwimarike yase-US)
- Ukonyuka kwemfuno yezicoci zezandla kunye neearhente zokucoca
I-Skincare kudala isini kunye nabathengi ababhinqileyo abenza uninzi lwesiseko sabathengi, kodwa amaxesha ayatshintsha kwaye oku kubonakaliswa kuqikelelo. I-5% ye-CAGR icandelo lamadoda kulindeleke ukuba libhalise ukusuka ku-2022 ukuya ku-2030. Umqhubi omkhulu wolu hlumo kukwandisa ulwazi malunga nococeko lomntu kunye nokuzilungisa rhoqo phakathi kwamadoda, kunye nokuxhaswa kwabantu abadumileyo.
Ngokumalunga nokuhanjiswa kwemveliso, iikhrimu zobuso kunye nezinto zokuthambisa kuqikelelwa ukuba zibambe esona sabelo sikhulu sengeniso, emva kokuba ziveliswe ngaphezulu. 40% yengeniso ngo-2021. Ngokwejografi, iAsia Pacific ibambe esona sabelo sikhulu sengeniso kwi 35%, kunye neTshayina, iJapan, kunye noMzantsi Korea benza igalelo elibalulekileyo kungekuphela nje kwimarike yengingqi kodwa yehlabathi.
Iimveliso ezidumileyo zokhathalelo lolusu ngo-2022
1. Iikhrimu zobuso ezizolileyo
Iikhrimu zobuso ezizolileyo ngokwesiqhelo ziikhrimu ezingagcobiyo ezinokubonelela ngokukhawuleza nangokuhlala kuncedo lokufuma kwisikhumba esomileyo. Izisombululo zabo zisebenza ukuzolisa ulusu olubuthathaka kwaye zinceda ekunciphiseni ububomvu kunye nokucaphuka.
Ezi cream zobuso uncedo kunye nokulungiswa kunye nokuzaliswa kwemvelo kunye nokukhusela umqobo wokukhusela ulusu. Iimixube ezizezona zomelezwa ngazo anti-irritants kunye ne-skin comforters njengekhala elithomalalisa ulusu ngelixa limanzisa amanzi.
2. Ukuhlamba umzimba opholileyo
Unyango olunovakalelo lwesikhumba lunokusetyenziswa ngexesha lenkqubo eqhelekileyo yokuhlamba umzimba ngendlela yokuhlamba umzimba eyenzelwe ukuba ibe nemiphumo epholileyo. Ukuhlamba umzimba opholileyo nikela ulusu umaleko wokuphilisa onceda ukuthomalalisa ububomvu kunye nokubuyisela umva ukuqina.
Ngelixa ususa ukungcola, ioyile kunye neebhaktheriya, ukuhlamba umzimba opholileyo bonelela ngesikhumba esomileyo nesirhawuzelela ngesiqabu. Ziyakwazi ukuqulunqwa kwii-soothers zendalo, ezifana ne-oat extract kunye ne-aloe, ezinceda ukondla ulusu. Ayinavumba okanye ayinadayi iinguqulelo nazo zithandwa phakathi kwabathengi.
3. Amanzi okucoca iMicellar
Amanzi okucoca iMicellar yenziwe ngamanzi ahlambulukileyo, izithako zokufaka amanzi njenge-glycerin, kunye nokugxininiswa okuphantsi kwee-agent ezisebenzayo eziphezulu. Ifomula edibeneyo isebenza njengemagnethi ngokutsala i-makeup, inkunkuma evalelekileyo, kunye neoyile, ngaloo ndlela inceda kwinkqubo yokucoca ulusu.
Kulungile amanzi okucoca ziluncedo ekukhupheni ubumdaka esikhumbeni ngaphandle kokulukhuhla okanye ukuluhlamba. Kwakhona ngokuqhelekileyo ungafaki utywala kwaye isebenze kakuhle kwiintlobo zolusu ezithandwa yi-acne.
4. Izithambiso zesikhumba esomileyo
Izinto zokuthambisa ziyinxalenye ebalulekileyo yokugcina ulusu olusempilweni, kunye nezo zenzelwe ngokukodwa isikhumba ziyakwazi ukubonelela nge-hydration ngokusebenzisa iifomyula ezifunxa ngokukhawuleza.
Izithambiso zesikhumba esomileyo kuya kwenza ulusu lube luthambile ngakumbi ngelixa amalungu omileyo ethomalalisa izandla kunye nezandla ezirhabaxa ngaphandle kokushiya igrisi. Abathengi nabo bafuna ivumba- kunye notywala-free ukhetho.
5. Iibhalsamu zokulungiswa kwesikhumba okanye iisalifu
Amafutha okulungisa ulusu okanye iisalves zithandwa phakathi kwabathengi abafuna ukubuyisela imeko yolusu lwabo kunye nokulungisa ukutshiswa lilanga, amanqaku, okanye iimpawu ze-acne.
Ezi balms ziqulathe izithako ezichasayo kunye ne-botanicals etyebileyo ngezondlo ezithambisa kwaye zifake amanzi esikhumbeni. Izithako zendalo ezifana ne-glycerin kunye nomthi weti zithandwa ekuqulunqweni kwezi mveliso.
6. Unyango lwamabala obunzima
Unyango lwamabala obunzima ukubonelela ngonyango olujoliswe kuyo kwimimandla ethile yolusu usebenzisa umbhobho ochanekileyo. Iziqwenga ezirhabaxa kunye ne-scaly zinokunyibilika kunye ne-emollients ezinamandla kunye ii-exfoliators ezithambileyo.
ezi unyango indawo sebenza kakuhle kwiindawo ezinengxaki ezifana nezandla, ingqiniba, izithende, namadolo. Abathengi bafuna iinguqulelo ngokuzalisa izithako zendalo ezifana irayisi essence, iqhosha, kunye nebhotolo yeshea.
7. Iiserum ezipholileyo
Iiserum ezipholileyo inceda ukubuyisela ukufuma kwesikhumba esomileyo, esiqinileyo, okanye esicaphukileyo. Basebenzisa i-hyaluronic acid, exhasa ukugcinwa kokufuma kwesikhumba.
ezi iiserum zilungele ukuthomalalisa ukonakaliswa lilanga, post-waxed, okanye isikhumba emva kwenkqubo. Ezona serum ezithomalalisayo ziqulathe iiceramide ezinamandla okanye izithako ezihambisa amanzi njenge iqhosha, i-algae, ibhotela ye-shea, okanye ioli yejojoba.
8. Izicoci zobuso ezinogwebu
Izicoci zobuso ezinamagwebu zinika izibonelelo zokucoca nzulu kubathengi abanolusu olunamafutha okanye olunerhasi. Iimveliso ezingcono kakhulu zinceda ukususa i-debris engaphezulu kunye neoli esikhumbeni ngaphandle kokulimaza umqobo wesikhumba.
ezi abacoci kufuneka ibe neempawu zokubuyisela umswakama usebenzisa iifomyula ezibandakanya i-ceramides, i-hyaluronic acid, kunye ne-glycerin. Izithako zendalo ezifana ne-oat extracts, izicatshulwa zeti ezimhlophe kunye nohlaza, ikhala, nobusi zinceda ukubuyisela ulusu olubuthathaka nolucaphukileyo.
9. Amayeza okulungisa umbala
Kubathengi abaphethwe bubomvu, ukuguquka kwebala, okanye i-hyperpigmentation, unyango lokulungisa umbala nceda ukukhulula ithoni yesikhumba. Babonelela ngebala elilungeleleneyo ngokufihla, ukudibanisa, okanye ukungathathi hlangothi iindawo zengxaki.
Olu nyango lulungisa umbala lunokuza ngohlobo lomgubo, iikram, okanye iiserum. Iimveliso ezahlukeneyo zinokuvela kwizilungisi zangaphantsi kwamehlo kunye abafihli ukukhanyisa iiserum kunye neeblenders.
10. Iitoni zokunciphisa iipore
Iipores ezandisiweyo ngumba oqhelekileyo wokhathalelo lwesikhumba, okhokelela kulusu olomileyo nolufileyo. Pore-ukunciphisa iitoni ukunceda ukunciphisa oku ngokukhupha iipores kunye ukuqinisa kubo.
Abathengi bahlala bejonge iimveliso ezithatha imisebenzi emininzi ezinciphisa iipores ngelixa mhlawumbi ukukhanyisa ulusu, ukuyigqiba, okanye ukuyinceda ikhuphe ityhefu kunye ukukhutshwa.
Yiba nolusu ngakumbi kumdlalo
Imarike ye-skincare yehlabathi kulindeleke ukuba yande kule minyaka imbalwa izayo. Ngelixa uguquko lomsebenzi olusuka ekhaya luchaphazele kakubi uninzi lwamashishini, xa kufikwa kumzi mveliso wokhathalelo lwesikhumba, uninzi lwabathengi lutshintshile ekufuneni ekliniki ukuya kunyango lwe-skincare ekhaya.
Oku kuthetha ukuba kukho isiseko esibalulekileyo sabathengi, ngakumbi abo banolusu olubuthathaka abafuna ezinye iindlela zonyango abanokuthi basebenzise ekhaya ukugcina ulusu lwabo lusempilweni. Oku kulandelayo zezona mveliso zolusu zibuthathaka kakhulu abathengisi bobuhle kufuneka baqwalasele isitokhwe ngo-2022:
- Iikhrimu zobuso ezizolileyo
- Ukuhlamba umzimba opholileyo
- Amanzi okucoca iMicellar
- Izithambiso zesikhumba esomileyo
- Amafutha okulungisa ulusu okanye iisalifu
- Unyango lwamabala obunzima
- Iiserum ezipholileyo
- Izicoci zobuso ezinamagwebu
- Amayeza okulungisa umbala
- Pore-ukunciphisa iitoni
Fumana ulwazi oluthe kratya malunga nentsingiselo yobuhle obuzinzileyo obutshintsha ubuso bobuhle Apha.
