In 2022 OVS started a cotton cultivation partnership that showed the reality of fibre sourcing and it wants more fashion brands to do it too.
Explainer: Why Fashion Brands Should Be More Involved in Fibre Sourcing Read More »
Men’s shirts are a fashion staple that will be flying off the shelves this season. Read on to discover the top five summer shirt trends that men will love in 2024!
Research shows fashion brands need to align with Gen Z’s values with 90% of the demographic being concerned about social issues.
Gen Z Choose Brands Placing ESG, Purpose Ahead of Profit Read More »
Straight jeans are here again and are the new normal in 2024. Discover six trends and updates rocking the straight jeans world.
Straight Jeans: 6 Trans-seasonal Trends for 2024 Read More »
Pre-Fall 24 women’s suits and sets embrace relaxed tailoring, classic silhouettes, and preppy co-ords. Discover the key trends and styles to invest in for your store’s upcoming collection.
From Boardroom to Brunch: Women’s Suits and Sets Take Center Stage in Pre-Fall 2024 Read More »
Discover the top men’s footwear and accessory trends from Coachella 2024, including Western boots, Y2K sunglasses, statement belts, and more. Get inspired to update your festival fashion assortment for the season ahead.
Coachella 2024: Men’s Must-Have Festival Footwear & Accessories Read More »
Companies are shipping products intended for the festive season earlier than usual, Just Style explores what this means for fashion retailers.
Explainer: How Is the Fashion Sector Navigating Rising Shipping Rates? Read More »
We analyzed thousands of product reviews, and here’s what we learned about the top-selling winter hats in the USA.
Review analysis of Amazon’s hottest selling winter hats in the USA Read More »
Optimove’s survey revealed that consumers do not want to be bombarded with marketing messages despite brand loyalty.
In Data: Rise of Fashion Consumer Marketing Fatigue Read More »
Explore the hottest print and graphic trends for women’s and men’s activewear in Spring/Summer 2024. Discover vibrant colors, nostalgic references, and nature-inspired designs to energize your active apparel collections.
Discover the key men’s print and graphic trends for S/S 25 to optimize your product assortment, from refined resort styles to bold graphics.
Mastering the Art of Men’s Prints & Graphics for Spring/Summer 2025 Read More »
As The Vampire’s Wife closes on wholesale market issues, is it time for fashion brands to consider investing in DTC?
Explainer: Is Wholesale Getting Too Risky for Fashion Brands? Read More »
Sundresses are the ultimate summer ensembles to sell in 2024—and ladies want them. Discover trendy styles for S/S 2024 inventory and more.
Sundresses for Women: 5 Types and Trends to Sell in 2024 Read More »
Discover the top women’s footwear and accessory trends from Coachella 2024, as the 2010s #NuBoheme style takes center stage at the iconic music festival.
Discover the exciting color trends emerging from AI-generated art and design. Learn how these digital hues will influence fashion, products and experiences in 2025 and beyond.
Algorithmic Aesthetics: The Emerging Trends in AI-Driven Color Design Read More »
