Imagine walking into a rental apartment that feels like home. All renters want to feel the warmth and coziness of home when they get into their apartments. They want their spaces to have a personalized touch and reflect their unique style. Renter-friendly wallpaper makes this possible.
The need for renter-friendly wallpaper is rising as more people move to urban areas. These wallpapers are available in many designs to show the renters’ diverse personalities. Peel-and-stick renter-friendly wallpapers allow renters to get creative with their spaces without risking their security deposit.
For small businesses and retailers, it presents a golden opportunity to stock various renter-friendly wallpapers to tap into this market. If you are a retailer in the home decor industry, renter-friendly wallpaper may be your next big seller.
Table des matières
Overview of the global wallpaper market
Benefits of renter-friendly wallpaper
Top trends in renter-friendly wallpaper
Installing renter-friendly wallpaper
En résumé
Overview of the global wallpaper market
According to IMARC Group, the global wallpaper market size was estimated at USD 2.3 billion in 2024 and is estimated to reach USD 3.1 billion by 2033 with a taux de croissance annuel composé (TCAC) de 3.29 %. The rising demand for renter-friendly wallpaper and awareness of design trends have led to the growth of the wallpaper market.
North America commands the market, with a share of 36.3% in the last year. Renters’ need to personalize their spaces and have aesthetically appealing interiors fuels the demand for papier peint amovible.
Moreover, urbanization and the growing disposable income have led more people to embrace interior decor like peel-and-stick wallpapers. Additionally, the production of eco-friendly and durable wallpaper has attracted environmentally conscious consumers in the market.
Benefits of renter-friendly wallpaper
As a small business and retailer, you must educate your consumers on the benefits of using renter-friendly wallpaper. Some of the benefits of the removable wallpaper include:
Facile à utiliser
Removable wallpaper is simple to apply and suitable for customers who like DIYs. Unlike traditional wallpaper, which needs paste and precise application, renter-friendly wallpaper has adhesive backing that sticks to the wall.
Temporaire
For customers who can’t commit to a long-term design, this wallpaper is ideal as they can change it as their tastes and preferences change. They can also put up fond d'écran de vacances and remove it at the end of the holiday.
Retrait sans dommage
One of the biggest advantages of renter-friendly wallpaper is its removable nature. Your customers can remove the wallpaper whenever they need to without damaging the wall underneath. Unlike traditional wallpaper, which has an extensive removal process and can damage walls, peel-and-stick wallpaper leaves no residue on the walls.
Versatilité
Renter-friendly wallpaper comes in different designs, patterns, and textures. There are endless possibilities for customization and personalizing spaces. It is important to have different varieties in your inventory to cater to all your customers’ tastes and preferences.
Meilleur marché
Renter-friendly wallpaper is cheaper than traditional papier peint collé.
Facile à entretenir
Removable wallpaper is easy to maintain. All your customers need to clean is a damp cloth and mild detergent. With regular maintenance, the wallpaper can last a few years if the consumer needs it to.
Top trends in renter-friendly wallpaper
Some of the trending renter-friendly wallpapers include:
Extraits Botaniques
As renter-friendly wallpaper is gaining popularity, customers are leaning toward botanical designs. From vintage-inspired patterns to bold tropical patterns, impressions botaniques can transform any room.
Géométrie
Geometric patterns have gained popularity with minimalists, from paintings and wall decor to wallpaper. Papier peint géométrique can add depth and interest to a room while maintaining a sophisticated look.
Papier peint texturé
Wallpaper doesn’t have to be boring. Today, textured wallpaper provides your customers with an illusion of the real thing. From linen to marble, textures add dimension and luxury to space without the commitment of traditional pasted papier peint texturé.
Fond d'écran personnalisé
With advancements in technology, customers can customize wallpaper designs. Customers can upload their artwork, text, and photographs to create a unique wallpaper. Many companies offer clients the chance to customize their wallpaper and turn their visions into reality.
Installing renter-friendly wallpaper
As a retailer, you should know how to install renter-friendly wallpaper so you can guide your customers. Peel-and-stick wallpaper is simple to install and is not messy. Here is a guide on installing removable wallpaper.
Clean wall
Advise your customers to clean their walls before installation. A clean wall prevents interference with the adhesive. When applied to a dirty wall, the adhesive may not stick properly, and the wallpaper will not last as long as it should. Customers should also ensure the wall is completely dry before applying the wallpaper.
Use smooth walls
It is important to advise your customers to use peel-and-stick wallpaper on smooth walls only. When used on murs texturés, the texture will show through the wallpaper and will not last as long as it would on a smooth wall.
Testing a small piece on an inconspicuous part of the wall is crucial to see how the wallpaper reacts with the peinture murale.
Commande supplémentaire
In most DIY projects, it is vital to order extra materials. Advise your customers to order a little extra wallpaper so that they have a provision for cutting the wallpaper to fit the room’s design.
La patience paie
Lors de l'installation stick wallpaper, patience is everything. Advise your customers to be patient when sticking the wallpaper to avoid getting air bubbles under it. They can smooth out the bubbles with a firm hand or use a sharp pin to burst the bubble and smooth out the air.
Have an extra pair of hands
While installing a removable wallpaper is easy, and one can do it by themselves, having an extra pair of hands is advisable to make the work easier. One person can help hold the wallpaper while the other applies it.
En résumé
Renter-friendly wallpaper is a game-changer for both renters and retailers. Adding this versatile product to your inventory will attract a new customer base and increase your sales and revenue.
As a retailer and small business, you should provide your customers with valuable information about the product. This makes you an invaluable resource, which creates loyalty with customers. Take advantage of this demand for affordable, stylish, and customizable home decor and stock renter-friendly wallpaper.
